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MICROLEARNING VIDEOS THROUGH TECHNOLOGICAL, PEDAGOGICAL, AND CONTENT KNOWLEDGE: THE LENS OF USER EXPERIENCE Aladawiya, Rabia; Suparno; Fidhyallah, Nadya Fadillah
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 4 No. 2 (2023): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0402.19

Abstract

This research aims to explore and understand user experiences in the context of developing technology, pedagogy, and content knowledge-based microlearning videos. Qualitative research methods were employed to gain in-depth insights into how educators and learners utilize and interpret the implementation of Basic Marketing Principles through microlearning videos. The study focused on students in the 10th grade specializing in Marketing at State Vocational High School 12 Jakarta. The research approach involved data collection through in-depth interviews and participatory observations of the use of microlearning videos. The findings indicated that the developed microlearning videos received positive validation from media and content experts. Evaluations from both teachers and students revealed a high level of acceptance of microlearning videos during the learning process. Consequently, this research provides a meaningful learning experience by presenting short, focused learning media that can be easily accessed at various times and locations.
Revolutionizing Learning in the 21st Century: Development of Video Microlearning Anchored in TPACK Fidhyallah, Nadya Fadillah; Aladawiya, Rabia; Zakiah, Rizka; Faslah, Roni; Sulistyowati, Raya; Susilowati, Nenden; Armayanti, Nelly
JTP - Jurnal Teknologi Pendidikan Vol. 26 No. 3 (2024): Jurnal Teknologi Pendidikan
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

It is important to foster 21st-century skills in the context of modern education. However, integrating these skills into the curriculum remains challenging. This study addresses the gap by developing TPACK-based (Technological Pedagogical Content Knowledge) video microlearning towards relevant curriculum in Indonesia. The objective of this research is to create effective video microlearning content that aligns with the TPACK framework. Utilizing Thiagarajan's 4D model—define, design, develop, and disseminate—the study employed a research and development approach. Data were gathered through expert evaluations of media and content, and feedback from teachers and students. The sample included 10th-grade Marketing students at SMKN 12 Jakarta. The findings demonstrated a 95% feasibility rate for the media and a 92% success rate for the content, indicating high effectiveness and suitability for instructional purposes. Further testing with teachers and students yielded positive responses of 94% and 95%, respectively. These results highlight the significance of TPACK-based video microlearning as a valuable instructional tool, capable of enhancing 21st-century skills in students. The novelty of this research lies in its application of the TPACK framework to video microlearning, addressing the urgent need for innovative educational strategies.