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All Journal Indonesian Journal of Economics and Strategic Management
Endira Efiani
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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STRATEGI PENGEMBANGAN UMKM STEAK PAKBOY MELALUI PENDEKATAN ANALISIS SWOT SEBAGAI UPAYA PENINGKATAN DAYA SAING Afi Rifki Anugrah; Endira Efiani; Muhammad fikri adfit; Reva Cindy Aulia; Sevtiani Isty Lazumi
IJESM Indonesian Journal of Economics and Strategic Management Vol. 2 No. 2 (2024): July
Publisher : Draf Solusi Indonesia

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Abstract

Jurnal ini mengulas tentang kelemahan dan kelebihan UMKM Steak Pakboy dengan menggunakan analisis SWOT, penelitian ini juga bertujuan agar dapat menambah refrensi konsumen untuk makan di tempat UMKM dan mendukung bisnis UMKM Steak Pakboy. Jenis penelitian penelitian ini adalah penelitian kualitatif dengan metode penelitian wawancara, kuesioner, observasi. Yang Dimana sumber penelitian ini adalah manajer UMKM Steak Pakboy, beberapa karyawan, dan juga Konsumen Pakboy yang sedang makan ditempat dengan mengisi kuesioner yang kami buat dengan google form. UMKM Steak Pakboy mengutamakan kualtis rasa makanan, yang dimana beberapa konsumen menjadikan UMKM Steak Pakboy tempat favorit untuk menjadi tujuan mereka makan.
Pengaruh Kompetensi, Lingkungan kerja, dan Budaya Organisasi terhadap Kinerja karyawan dan Motivasi Kerja sebagai variabel intervening Laili Dian Safitri; Andhika Syahputra; Aulia, Reva Cindy; Sevtiani Isty Lazumi; Endira Efiani; Ni Nyoman Sawitri
IJESM Indonesian Journal of Economics and Strategic Management Vol. 2 No. 4 (2024): December
Publisher : Draf Solusi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69718/ijesm.v2i4.352

Abstract

A B S T R A C T This research on human resource management discusses about The Influence of Competence, Work Environment, and Organizational Culture on Employee Performance and Work Motivation. In this study, qualitative research methods are used. The purpose of this article is to build a hypothesis of influence between variables that will be used in the following research; The object of research is in online libraries, Google Scholar, Mendeley and other academic online media. The research method with Library Research is sourced from e-books and Open access e-journals. The results of this article show that Competence affects employee performance, Work environment affects employee performance, Organizational culture affects employee performance, Work motivation affects employee performance
Co-Authors Afi Rifki Anugrah Andhika Syahputra Aulia, Reva Cindy Laili Dian Safitri Muhammad fikri adfit Ni Nyoman Sawitri Reva Cindy Aulia Sevtiani Isty Lazumi