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The Influence of Sustainable Tourism Certification, Local Community Awareness, and Product Innovation on the Reputation of Destinations in Yogyakarta Farida Akbarina; Heni Widyaningsih; Ery Sugito; Ainil Mardiah; Rini Fitrianingrum
West Science Social and Humanities Studies Vol. 2 No. 10 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i10.1362

Abstract

This study examines the influence of sustainable tourism certification, local community awareness, and product innovation on the destination reputation of Yogyakarta, Indonesia. Using a quantitative approach, data were collected from 270 respondents representing tourists, local residents, and tourism service providers, and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS 3). The results reveal that all three factors significantly and positively impact Yogyakarta’s destination reputation. Sustainable tourism certification enhances the image of the destination, while local community awareness fosters support for sustainable practices. Additionally, product innovation contributes to the competitiveness and attractiveness of Yogyakarta by offering unique and sustainable tourism experiences. These findings highlight the importance of integrating sustainability, community engagement, and innovation to build and maintain a strong destination reputation. Practical implications for tourism stakeholders and policymakers in Yogyakarta are discussed.
Identifikasi Tema Inti dan Alur Riset Dynamic Capabilities melalui Analisis Bibliometrik Loso Judijanto; Rini Fitrianingrum
Sanskara Manajemen Dan Bisnis Vol. 4 No. 02 (2026): Sanskara Manajemen dan Bisnis (SMB)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/smb.v4i02.777

Abstract

Penelitian ini bertujuan untuk mengidentifikasi tema inti dan alur perkembangan riset dynamic capabilities melalui pendekatan analisis bibliometrik. Studi ini menggunakan data publikasi ilmiah yang diolah dan divisualisasikan menggunakan VOSviewer untuk memetakan struktur pengetahuan, klaster tema, serta tren evolusi penelitian. Hasil analisis menunjukkan bahwa penelitian dynamic capabilities berkembang secara multidisipliner dengan dua arus utama, yaitu pendekatan berbasis teknologi seperti machine learning, deep learning, dan artificial intelligence, serta pendekatan berbasis empiris yang berfokus pada aspek manusia dan studi eksperimental. Visualisasi jaringan mengungkapkan keterkaitan kuat antara konsep dynamic capabilities dengan sistem pembelajaran, optimasi, dan pengambilan keputusan berbasis data. Sementara itu, analisis temporal menunjukkan adanya pergeseran dari pendekatan tradisional menuju pendekatan berbasis teknologi canggih yang semakin dominan dalam penelitian terkini. Temuan ini menegaskan bahwa dynamic capabilities telah berevolusi dari konsep strategis klasik menjadi kerangka adaptif yang terintegrasi dengan teknologi digital. Penelitian ini memberikan kontribusi dalam memperjelas struktur konseptual dan arah perkembangan riset, serta menawarkan implikasi bagi peneliti dan praktisi dalam merancang strategi organisasi yang adaptif dan berkelanjutan di era digital.
Water Management in Sustainable Tourism: A Bibliometric Loso Judijanto; Rini Fitrianingrum
West Science Social and Humanities Studies Vol. 4 No. 06 (2026): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v4i06.2944

Abstract

The current study seeks to examine the intellectual structure and evolution of water management as a part of the sustainable tourism research domain via bibliometric analysis approach. Based on publication data obtained from the scientific database and further analyzed using VOSviewer software, the study analyzes patterns of co-authorship, keywords' co-occurrences, thematic clustering, and citation performance in order to determine major trends and knowledge structure within the research domain. As the results show, sustainable development is identified as the main conceptual core of the domain, which tightly connects tourism, environmental sustainability, and water management. Key thematic clusters cover water resources management, ecotourism and ecosystem services, environmental degradation and pollution, as well as geoinformatics techniques like GIS and remote sensing. It was also discovered that over time there has been a shift from publications on environmental impacts and pollution towards more recent studies focused on water governance, adaptation to climate change and sustainable technological solutions. As for the pattern of cooperation, the field can be described as internationally connected but at the same time imbalanced, with several countries and organizations dominating in knowledge production.
A Bibliometric Analysis of Email Marketing Loso Judijanto; Rini Fitrianingrum
West Science Interdisciplinary Studies Vol. 4 No. 06 (2026): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v4i06.2934

Abstract

In this study, we conduct the bibliometric analysis of email marketing research in order to examine its intellectual structure, theme development, and patterns of global collaboration. The database for data collection is a scientific database while the methods of bibliometric analysis include co-occurrence, co-authorship, co-citation analysis, and visualization with the help of VOSviewer software. The results indicate that email marketing research is firmly rooted in the field of marketing as there are prevailing keywords like “marketing,” “electronic mail,” “digital marketing,” and “social media.” In terms of themes, the research stream can be divided into four streams: strategic digital marketing and e-commerce performance, consumer behavior and communication channels, technology and computational methods which include machine learning and artificial intelligence, as well as security issues like spam and phishing detection. As for temporal trends, the research moved from the basic research on the internet to the data driven and personalized marketing. The collaboration analysis identifies a fragmented but nevertheless connected global research network with USA and India being the centers of international collaboration.
A Bibliometric Analysis of Email Marketing Loso Judijanto; Rini Fitrianingrum
West Science Interdisciplinary Studies Vol. 4 No. 06 (2026): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v4i06.2934

Abstract

In this study, we conduct the bibliometric analysis of email marketing research in order to examine its intellectual structure, theme development, and patterns of global collaboration. The database for data collection is a scientific database while the methods of bibliometric analysis include co-occurrence, co-authorship, co-citation analysis, and visualization with the help of VOSviewer software. The results indicate that email marketing research is firmly rooted in the field of marketing as there are prevailing keywords like “marketing,” “electronic mail,” “digital marketing,” and “social media.” In terms of themes, the research stream can be divided into four streams: strategic digital marketing and e-commerce performance, consumer behavior and communication channels, technology and computational methods which include machine learning and artificial intelligence, as well as security issues like spam and phishing detection. As for temporal trends, the research moved from the basic research on the internet to the data driven and personalized marketing. The collaboration analysis identifies a fragmented but nevertheless connected global research network with USA and India being the centers of international collaboration.