Article Per Year (5 Year)
p-Index From 2020 - 2025
5.511
P-Index
This Author published in this journals
All Journal Journal of Management and Business Review JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) PeTeKa Menara Ilmu JURNAL LENTERA BISNIS Jurnal Ilmiah Edunomika (JIE) Jurnal Informasi dan Teknologi PREPOTIF : Jurnal Kesehatan Masyarakat Jurnal Ecogen Jurnal FASILKOM (teknologi inFormASi dan ILmu KOMputer) Jurnal Kesehatan Tambusai JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) ProBisnis : Jurnal Manajemen Journal Of Human And Education (JAHE) Jurnal Sistim Informasi dan Teknologi International Journal of Economics (IJEC) Sanskara Ekonomi dan Kewirausahaan Jurnal Multidisiplin West Science The Es Economics and Entrepreneurship International Journal of Advanced Science Computing and Engineering Indo-Fintech Intellectuals: Journal of Economics and Business West Science Journal Economic and Entrepreneurship Jurnal Bisnis dan Manajemen West Science Jurnal Ekonomi dan Kewirausahaan West Science Journal International Journal of Teaching and Learning (INJOTEL) West Science Social and Humanities Studies El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam RESLAJ: Religion Education Social Laa Roiba Journal JER JIPITI: Jurnal Pengabdian kepada Masyarakat Journal of Ekonomics, Finance, and Management Studies
Ainil Mardiah
Universitas Adzkia, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

Published : 43 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 43 Documents
Search

 1   2   3   4   5 
Pengaruh Store Layout, Interior Display dan Human terhadap Shopping Orientation Ainil Mardiah; Susi Evanita; Whyosi Septrizola
Journal of Management and Business Review Vol 18, No 3 (2021)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v18i3.226

Abstract

Shopping orientation is defined as a form of interest attached to the individual and then provides motivation in making a purchase of a product. Shopping orientation has an attachment to social relationships because it involves how consumers reflect consumer conditions in the shopping environment. The purpose of this study was to determine the effect of store layout, interior appearance, and people on shopping orientation at Matahari Basko Grand Mall Padang. In general, the results of this study indicate that: store layout has a significant effect on shopping orientation at Matahari Basko Grand Mall, interior appearance has a significant effect on Shopping Orientation at Matahari Basko Grand Mall. Meanwhile, humans have no significant effect on Matahari Basko Grand Mall Shopping Orientation
THE INFLUENCE OF STORE LAYOUT, INTERIOR DISPLAY, AND HUMAN VARIABLE RELATED TO SHOPPING ORIENTATION AT MATAHARI BASKO GRAND MALL PADANG Ainil Mardiah
Jurnal Ecogen Vol 2, No 1 (2019): Jurnal Ecogen
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jmpe.v2i1.6095

Abstract

This research was determine the effects of store layout, interior display, and human variable related to shopping orientation at Matahari Basko Grand Mall Padang. This research have done by customer Matahari Basko Grand Mall Padang. The population of this research were all  of the customer Matahari Basko Grand Mall Padang in Padang City, and the sample was 100 respondent. The technic sampling in this research was propability sampling with the accidental sampling. The technic of analysis data used Multiple Regression by SPSS Version. 16.0 program. This results showed that store layout have positive and significant effect related to shopping orientation, with the calculation gained (tcount = 2,568 dan Sig. 0,012 < 0,05), interior display have positive and significant effect related to shopping orientation, with the calculation gained (tcount = = 2,568 and Sig. 0,012 < 0,05), and human variables have positive and not significant effect related to shopping orientation at Matahari Basko Grand Mall Padang.Keywords : Shopping Orientation, , Store Layout,   Interior Display, dan Human.
PENGARUH ORIENTASI BELANJA, KEPERCAYAAN, DAN PENGALAMAN PEMBELIAN TERHADAP MINAT BELI ULANG SECARA ONLINE Ainil Mardiah; Hamdi Anugrah
Menara Ilmu Vol 14, No 2 (2020): VOL. XIV NO. 2 OKTOBER 2020
Publisher : LPPM Universitas Muhammadiyah Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31869/mi.v14i2.2245

Abstract

Penelitian ini bertujuan untuk mengetahui sejauhmana pengaruh orientasi belanja, kepercayaan, dan pembelian sebelumnya terhadap minat beli ulang secara online mahasiswa Universitas Andalas pada tahun 2019. Dengan jumlah sampel sebanyak 100 responden melalui metode purposive sampling. Penelitian ini menggunakan analisis regresi linear berganda dengan bantuan software SPSS. Hasil penelitian menunjukan bahwa orientasi belanja memiliki pengaruh yang signifikan terhadap minat beli ulang secara online pada mahasiswa Universitas Andalas tahun 2019. Kepercayaan memiliki pengaruh yang signifikan terhadap minat beli ulang secara online pada mahasiswa Universitas Andalas tahun 2019. Pengalaman pembelian memiliki pengaruh yang signifikan terhadap minat beli ulang secara online pada mahasiswa Universitas Andalas tahun 2019. Kata Kunci: Orientasi Belanja, Kepercayaan, Pengalaman Pembelian dan Minat Beli Ulang
Interactive Live Streaming: Analysis of Online Marketing Communication in Online Shopping Ainil Mardiah; Susi Evanita; Larisya Syawalki
ProBisnis : Jurnal Manajemen Vol. 14 No. 4 (2023): August: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62398/probis.v14i4.246

Abstract

The purpose of this study is to determine and analyze how consumers perceive the added value when shopping through interactive live streaming, their interest in sales conducted via interactive live streaming, and their confidence in online stores that carry out interactive live sales promotions. Data collection techniques include interviews, observation, data sources (informants), and documentation. The data analysis technique used involves presenting data and drawing conclusions. In summary, this research provides valuable insights into the multifaceted effects of interactive live streaming within the context of online shopping. The findings underscore the importance of added value, consumer interactions, and seller trust in shaping consumers' online shopping experiences. These insights carry significant implications for businesses seeking to optimize their online presence and customer engagement strategies.
Analysis of The Influence of Burnout, Job Satisfaction and Organizational Commitment on Turnover Intention of Electronic Manufacturer Employees in Indonesia Joko Ariawan; Budi Akhmad Tarigan; Ainil Mardiah; Febri Sari Siahaan; La Mema Parandy
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 5 (2023): Oktober 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i5.1520

Abstract

With organizational commitment acting as an intermediary variable in the study's analysis of the relationship between burnout and job satisfaction and intention to leave, employees. Nonprobability sampling methods with saturated sampling types are used in this sampling methodology. Using a Likert scale with five categories, the questionnaire asks for information. The data analysis method employed in this inquiry is the route analysis method. The analysis used in this study includes a validity test, a reliability test, a normality test, a coefficient of determination test, an f-test, a t-test, and a Sobel test to determine the mediating effect. The study's results show that burnout affects organizational commitment, job satisfaction affects organizational commitment, burnout and job satisfaction both affect organizational commitment, burnout affects turnover intention, job satisfaction affects turnover intention, organizational commitment affects turnover intention, and burnout toward work affects organizational commitment.
Analysis of The Influence of Customer Perceived Benefit, Ease of Use and Sales Promotion on The Decision to Use Digital Wallets for Shopeepay Customers Frans Sudirjo; Helmy Syamsuri; Ainil Mardiah; Agung Widarman; Yulia Novita
Jurnal Sistim Informasi dan Teknologi 2023, Vol. 5, No. 3
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v5i3.304

Abstract

This study looks at how factors like convenience, utility, and sales promotion affect people's decisions to use multiple e-wallets at once. Because the respondents surveyed utilize e-wallets, and because it is impossible to anticipate how many users there will be over time, this study uses an infinite population. Purposive sampling was employed to choose the sample for this study. Thus, the researcher decided that 250 respondents who had used e-wallets would make up the sample. Researchers use questionnaires to gather data. The questionnaire was disseminated by the researchers via social media. Multiple linear regression analysis with the aid of SPSS software is the data analysis technique used in this study. T-statistics are applied to test this proposition. The choice to use an e-wallet is significantly influenced by sales promotions. Choosing to use an e-wallet is strongly influenced by convenience. The choice to use an e-wallet is significantly influenced by its usability. The decision to utilize an e-wallet is heavily influenced by convenience, usefulness, and sales promotion all at once.
The Influence Of E-Customer Satisfaction, E-Service Quality And Sales Promotion On E-Customer Loyalty Of Tokopedia Customers Balla Wahyu Budiarto; Putri Ekaresty Haes; Winanto Nawarcono; Ainil Mardiah; Tri Apriyono
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 6 (2023): Desember 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i6.1656

Abstract

The competition between online firms occasionally gets more intense due to Indonesia's growing use of the digital economy. The context of this study is competition that attempts to boost customer loyalty through excellent service and alluring promos. This study uses e-customer satisfaction as an intermediary variable in Tokopedia's e-commerce to examine the impact of e-service quality and sales promotion on e-customer loyalty. Using non-probability sampling strategies and purposive sampling approaches on 100 respondents. SEM-PLS, or structural equation modeling, is the analytical technique employed. This study discovered that e-service quality and sales promotion have a direct effect on e-customer satisfaction, e-customer satisfaction has no indirect effect on e-customer loyalty, and e-service quality and sales promotion have no effect on e-customer loyalty with e-customer satisfaction as an intervening variable.
THE EXISTENCE OF TIKTOKSHOP FOR MSMEs (From Opportunities to Challenges) Jenny Nancy Kaligis; Umar Sako Baderan; Chevy Herly Sumerli A; Ainil Mardiah; Tono Mahmudin
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11093

Abstract

Abstract The Tiktok Shop problem is getting hotter day by day. One side believes that Tiktok Shop can be a vehicle for MSMEs to expand their network and increase their market share. However, on the other hand, Tiktok Shop is actually considered a threat and challenge for MSMEs to develop their business because Tiktok Shop is different from other e-commerce, especially regarding the presence of foreign products, procedures that are not carried out well, and it is suspected that Tiktok also acts as a seller so that Tiktok Shop is too overpowered and has a big potential to kill MSME businesses. Moreover, MSMEs are the cornerstone of the Indonesian economy. Therefore, this research aims to analyze the existence of the Tiktok Shop for MSMEs, whether it is an opportunity or a threat. This research is qualitative research with a descriptive approach. This research uses secondary data obtained by researchers from scientific journals, books, credible websites and other reliable sources. The analysis technique in this research uses observation analysis techniques, data collection, data selection, data reduction, and drawing conclusions. The results of this research show that the existence of Tiktpk Shop for MSMEs is more of a threat than an opportunity. Keywords : Tiktok Shop, MSMEs, Challenges, Oportunity.
THE INFLUENCE OF WORK ENVIRONMENT AND COMPENSATION ON EMPLOYEE TURNOVER INTENTION WITH SATISFICATION AS A MODERATING VARIABLE Moh Gifari Sono; Sri Annisa; Muhammad Afief Mubayyin; Septin Maisharah Karyono; Ainil Mardiah
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11479

Abstract

Abstract The existence of employees in a company is the most important thing for the company to be able to achieve its targets and vision well, so employee turnover must be avoided in any way and under any circumstances. There are a number of factors that can reduce employee turnover intention, including a good work environment and adequate compensation for employees. This research is a quantitative research with an explantory approach. The data used in this research is secondary data obtained from the questionnaire method of 250 BCA Syari'ah bank employees spread throughout Indonesia including KC BCA Syari'ah Medan, KC BCA Syari'ah Palu, KC BCA Syari'ah Bojonegoro, KC BCA Syari'ah Makasar, and KCP Bank Syari'ah Central Jakarta. The research results show that the Work Environment and Compensation variables have a negative relationship and a significant influence on the Employee Turnover Intention variable. Apart from that, the job satisfaction variable is able to moderate the two hypotheses above. Keywords: Compensation, Work Environment, Job Satisfication, Employee Turnover Intention
FAKTOR-FAKTOR YANG MEMPENGARUHI NIAT MAHASISWA EKONOMI DALAM PENGGUNAAN DOMPET DIGITAL Sulistyo Budi Utomo; Eva Yuniarti Utami; Ainil Mardiah; Indra Wijaya; Listiana Sri Mulatsih
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11229

Abstract

Dompet elektronik (E-wallet) merupakan hasil inovasi yang dibawa oleh pertumbuhan fintech. Meningkatnya transfer uang elektronik merupakan tanda bahwa masyarakat mulai menggunakan dompet digital untuk memenuhi kebutuhan transaksi sehari-hari mereka. Penelitian ini menggunakan pendekatan kuantitatif yang memiliki tujuan untuk mengetahui faktor-faktor yg mempengaruhi niat mahasiswa ekonomi dalam penggunaan dompet digital. Populasi dan sampel dalam penelitian ini adalah mahasiswa ekonomi pengguna dompet digital yang tersebar indonesia yang diperoleh dengan menggunakan teknik probability sampling: simple random yang berhasil diperoleh sebanyak 250 responden, dan tehnik analisis menggunakan SPSS. hasil penelitian menunjukkan bahwa variabel persepsi kegunaan dan persepsi kemudahan berpengaruh terhadap minat penggunaan dompet digital. Sedangkan persepsi resiko tidak berpengaruh terhadap minat penggunaan dompet digital dalam penelitian ini. Kata Kunci: TAM, Persepsi Resiko, Minat Dompet Digital
Co-Authors - Afrizal A.A Istri M. Septiviari A.A. Istri M. Septiviari Adi Suroso Afriyeni Sri Rahmi Ago, Gordius Agung Widarman Ainun Nazriah Aldo Eko Syaputra Amalia Amalia Ansari Anwar, Amelia Arief, Ilham Aris, Nurlina Arisanti, Ivon Aslan Aslan Axelon S Renyaan Balla Wahyu Budiarto Basnendar Herry Prilosadoso Budi Akhmad Tarigan Chevy Herli Sumerli Chevy Herly Sumerli A Dasa Rahardjo Soesanto Defni Defni Dewa Gde Ngurah Dipa Teruna Awaloedin Dodi Sukmayadi Donny Juliandri Prihadi Eko Fikriando Erwina Kartika Devi Ery Sugito Eva Desembrianita Eva Yuniarti Utami Fajri Fajri Farida Akbarina Fatchuroji, Acep Fisy Amalia Fitriyatul Bilgies, Ana Flori Puspa Humani Francisca, Yuniati Frans Sudirjo Hamdi Anugrah Helmy Syamsuri Hendra, Yomei Heni Widyaningsih, Heni Hibrida, Anas Romzy Himawan Sutanto, Himawan I Made Sucipta Adnyana I Nengah Suarmanayasa Indra Wijaya Jenny Nancy Kaligis Johni Eka Putra Johni Eka Putra Johni Eka Putra Joko Ariawan Judijanto, Loso Juliandi, Yurizki Jumaedi, Jumaedi Junaldi Junaldi Jusatria Khotijah, Nur Kushariyadi Kushariyadi La Mema Parandy Lamsir, Seno Larisya Syawalki Lestari, Aster Happy Listiana Sri Mulatsih Loso Judijanto Luthfi Nuraini Luthfi Nuraini M Toyib Mahmudin, Tono Martadjaya, I Gusti Made Iwan Dusanta Maulina, Evaf Moh Gifari Sono Mohammad Gifari Sono Muh. Aksa Muh. Aksa Muhamad Risal Tawil Muhammad Afief Mubayyin Muhammad Sabir Nanny Mayasari Nia Rifanda Putri Nurhaliza, Ellys Nyoman Gede Mas Wiartha Oza syafriani Purwaka Hari Prihanto Putri Ekaresty Haes Ramadhi RAMADHI RAMADHI Relifra Rendro Laksmono Rina Pratiwi Rini Fitrianingrum Santy Sriharyati Sattar Sengguruh Nilowardono Septin Maisharah K Sofia Edriati Sono, Mohammad Gifari Sri Annisa Sulistyo Budi Utomo Sunarni Sunarni Suryaningsih Susi Evanita Suwarna, A. Idun Tio Devilishanti Tio Devilishanti Titin Ritmi Tri Apriyono Umar Sako, Umar Whyosi Septrizola Widya, Astri Winanto Nawarcono Yulia Novita