Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Journal of Ekonomics, Finance, and Management Studies Journal of Society, Community and Business Development
Purnadi
Universitas Muhammadiyah Purwokerto
Religion Economics, Econometrics & Finance Education Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pengaruh Promosi, Gaya Hidup, Persepsi Resiko, dan Electronic Word of Mouth Terhadap Minat Beli Motor Listrik di Purwokerto Evan Alesandro Wibowo; Tri Septin Muji; Dian Widyaningtyas; Purnadi
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 10 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i10.9479

Abstract

Electric motorcycle are innovative vehicles whose charging does not depend on petroleum, making them more environmentally friendly. The purpose of this study was to analyze the influence of promotion, lifestyle, risk perception, and electronic word of mouth on the interest in purchasing electric motorcycles in Purwokerto through a questionnaire with a purposive sampling technique. Based on the criteria, 100 respondents were obtained. This study used the SPSS test tool, with the research method used multiple regression analysis. The results showed that promotion and risk perception had a positive effect on the interest in purchasing electric motorcycle in Purwokerto. Meanwhile, risk perception and electronic word of mouth did not affect the interest in purchasing electric motorcycle in Purwokerto.
The Outreach on Basic Financial Management and Entrepreneurial Self-Reliance for Micro-Entrepreneurs, Members of Aspikmas Banyumas Hengky Widhiandono; Selamet Eko Budi Santoso; Purnadi
Journal of Society, Community and Business Development Vol. 3 No. 1 (2025): April
Publisher : Universitas Muhammadiyah Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

A Good financial management and a self-reliance are crucial for the sustainability of micro-enterprises. In Banyumas Regency, members of the Banyumas Association of Micro, Small, and Medium Enterprises (ASPIKMAS) often face challenges in basic financial management and entrepreneurial Self-Reliance. This outreach program aims to improve basic financial literacy and self-reliance among ASPIKMAS members through the use of the Lamikro application and sessions on techniques for enhancing entrepreneurial self-reliance. The program results are an increase in participants’ understanding of basic financial reports and effectively managing their entrepreneurial self-reliance. Participants reported feeling more confident and independent in making business decisions. This initiative is expected to have a lasting positive impact on micro-entrepreneurs in Banyumas.
Co-Authors Dian Widyaningtyas Evan Alesandro Wibowo Hengky Widhiandono, M.Si. S.E. Selamet Eko Budi Santoso Tri Septin Muji