Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Bussman Journal : Indonesian Journal of Business and Management
Putri, Dhiza
Unknown Affiliation
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
ANALISIS PT. NESTLÉ INDONESIA DALAM MENGELOLA PERUBAHAN DAN MENANGGAPI PERSAINGAN DI ERA SOCIETY 5.0 BERDASARKAN MODEL KNOSTER Firgie, Daffaessa; Haludin, Guntur; Putri, Dhiza; Septiyani, Ais; Putra, Bima Aji; Chaska, M. Hilmana
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.274

Abstract

The Society 5.0 era brings major challenges for global companies, especially in terms of rapid and complex changes triggered by technologies such as artificial intelligence, the Internet of Things, and big data. PT. Nestlé Indonesia, as one of the major companies in the food and beverage industry, must manage change effectively to remain relevant and competitive in the global market. This study aims to analyze how PT. Nestlé Indonesia manages change and faces competition in the digital era using the Knoster Model as an analytical framework. The research method used is a qualitative approach with secondary data analysis from various sources, such as annual reports, articles, and company documents. The results of the study indicate that the success of change at PT. Nestlé Indonesia depends on clear vision communication, employee skill development, and motivation and support provided by leaders. The Knoster Model provides useful insights for planning and managing change by considering various important elements, such as skills, incentives, and leadership. This study also provides practical recommendations for Nestlé Indonesia in facing the challenges of change in the future.
Co-Authors Chaska, M. Hilmana Firgie, Daffaessa Guntur Haludin Putra, Bima Aji Septiyani, Ais