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Memperkuat Persatuan Bangsa di Era Globalisasi Mahasiswa Prodi Teknik Elektro Universitas PGRI Adi Buana Surabaya: Indonesia Haris Tio Priananda; Ayunda Frischa Nadira; Dwi Helena Yuliastari; Tedo Hanu; Rachmad Rangga Wijaya; Putri Rahayu Sejati; Nabila Natcjwa Amanda; Fitri Novita; Adhe Riana; Aldo Ridho; Elvira Mamun; Putri Mariana; Nurul Fitrianingtyas; Suyono Suyono
Guruku: Jurnal Pendidikan dan Sosial Humaniora Vol. 2 No. 4 (2024): GURUKU : Jurnal Pendidikan dan Sosial Humaniora
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/guruku.v2i4.758

Abstract

The era of globalization brings big challenges to the unity of the Indonesian nation, including among students. This research focuses on the role of Electrical Engineering Study Program students at PGRI Adi Buana University, Surabaya in strengthening national unity amidst globalization. The method used is a case study with a qualitative approach, involving in-depth interviews and participatory observation of 5 Electrical Engineering students. The research results show that students can contribute through: 1) Understanding and interpreting the concept of national unity, 2) Applying the principles of unity in their daily activities, 3) Working together with students from other majors to strengthen national unity, 4) Contributing to maintaining national values in the era of globalization, 5) Using social media responsibly.
Implementasi Benchmarking Tingkatkan Daya Saing dengan Memetakan Keunggulan Industri Lain Mohamad Afrizal Miradji; Dwi Helena Yuliastari; Ratu Aimartasia; Jea Nur Fitriana
Jurnal Ilmiah Ekonomi, Akuntansi, dan Pajak Vol. 2 No. 2 (2025): Jurnal Ilmiah Ekonomi, Akuntansi, dan Pajak (JIEAP)
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jieap.v2i2.1041

Abstract

Inter industry benchmarking has become an important strategy for comanies to improve their competitiveness by mapping the advantages of other sectors. This research addresses the implementation of benchmarking as a transformative tool that allows companies to learn from best practices beyond the traditional boundaries of their industry. With a qualitative descriptive approach, this research explores the latest literature as well as real case studies of Indonesian companies such as PT. Astra International, Bank Mandiri, and Garuda Indonesia. The implementation of benchmarking in the three mentioned companies shows indusa positive impact in the from of increased operational effiensiency, innovation in products or services, and customer satisfaction. This study also highlights the challenges in implementing inter industry benchmarking, including internal resistance, resource limitations, and contextual adaption difficulties. Key success factors such as management commitment, cross-functional collaboration, and the use of modern technology are deteminants of the success of this process. Inter industry benchmarking not only improves efficiency but also creates added value for customers and strengthens the company’s position in the global market.
Analisis Terhadap Peluang dan Strategi Pengembangan Ide Bisnis DIY Charm di Indonesia Mohammad Afrizal miradji; Bayu Adi; Tania Eka Sabrina; Ratu Aimartasia; Dwi Helena Yuliastari; Galang Trian Saputra; Abiansyah, Abiansyah
Journal of Economics, Management, and Accounting Vol 1 No 3 (2026): March: Scripta Economica: Journal of Economics, Management, and Accounting
Publisher : CV SCRIPTA INTELEKTUAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65310/m636wj50

Abstract

This study aims to analyze market opportunities and development strategies for the DIY Charm business idea in Indonesia. The growing interest in creative products that emphasize personalization and emotional value has created significant potential for DIY Charm to develop as part of the creative industry. This research employs a descriptive qualitative approach using literature review, observation, and strategic analysis through SWOT and Business Model Canvas frameworks. The findings indicate that DIY Charm benefits from strong market opportunities driven by consumer lifestyle trends, digital platform utilization, and the increasing role of UMKM in the national economy. Product differentiation, branding consistency, digital marketing strategies, and community engagement emerge as key factors in supporting business growth. The study highlights that a well-structured business model and adaptive strategy are essential for maintaining competitiveness and long-term sustainability. The results are expected to serve as a reference for entrepreneurs and stakeholders in developing creative business ideas that align with market dynamics in Indonesia.