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All Journal AJAD : Jurnal Pengabdian kepada Masyarakat kawanad
Umi Khulsum
Sekolah Tinggi Ekonomi dan Bisnis Islam Lampung
Aerospace Engineering Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Control & Systems Engineering Electrical & Electronics Engineering

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Meningkatkan Daya Saing dan Kesiapan Kerja Santri melalui Edutechnopreneurship Berbasis AI dengan Pendekatan Neurocoaching Pertiwi Utami; Umi Khulsum; Sinta Ayu Purnamasari; Basrowi Basrowi
AJAD : Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 3 (2025): DECEMBER 2025
Publisher : Divisi Riset, Lembaga Mitra Solusi Teknologi Informasi (L-MSTI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59431/ajad.v5i3.667

Abstract

This community engagement program sought to strengthen the competitiveness and work readiness of 30 Islamic boarding school students through AI-based edutechnopreneurship supported by a neurocoaching approach. The program addressed key challenges faced by pesantren, including limited vocational skills, low digital literacy, and lack of entrepreneurial mindset among students. Activities included training in halal bakery production, AI-assisted digital marketing, and Sharia-compliant business bookkeeping, implemented through a Participatory Action Research (PAR) framework. The integration of hands-on practice and neurocoaching reinforced students' growth mindset, motivation, and entrepreneurial skills. Pre-post assessments revealed that 86.7% of participants achieved competency across technical, digital, and managerial domains, surpassing the initial target of 80%. Outcomes included enhanced vocational abilities in bakery production, improved digital marketing capacity through social media and e-commerce platforms, better understanding of Sharia financial recording, and the establishment of a small-scale bakery unit. This unit serves as a foundation for advancing pesantren-based economic empowerment and provides a sustainable business model for future replication in similar Islamic educational institutions.
Penguatan Kolaborasi Ekonomi dan Bisnis Perantau Indonesia di Malaysia melalui Pendekatan FGD dalam Kegiatan Majlis Himpunan Erat Dagang Malaysia–Indonesia Reza Ronaldo; Umi Khulsum; Meilia Risna; Pertiwi Utami; Ferliansyah Zais; Risen Anugrah Ramatullah; Laila Subra; Kiara Basmala Putri; Muhammad Sunni Setiyo
AJAD : Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 3 (2025): DECEMBER 2025
Publisher : Divisi Riset, Lembaga Mitra Solusi Teknologi Informasi (L-MSTI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59431/ajad.v5i3.676

Abstract

This international community service program (PKM) aimed to strengthen economic and business collaboration between Indonesian diaspora entrepreneurs in Malaysia and academic institutions in Indonesia. Implemented through a Focus Group Discussion (FGD) approach on August 23–24, 2025, at the Dewan Majlis Perundingan Melayu (MPM), Kuala Lumpur, the program involved 120 participants representing Indonesian universities, the Malaysia International Marketing & Trade Chamber (MIMTC), Persatuan Anak Rantau Indonesia (PARI) Malaysia, and GEO Artha Holding Sdn. Bhd. The program’s success indicators included the signing of 14 Memoranda of Understanding (MoU), the establishment of the ASEANACA Business & Research Council, and measurable improvements in participants’ understanding of business legality, digital literacy, and cross-border collaboration strategies. Post-FGD evaluation showed that 78% of participants gained new business partners, while 65% reported increased knowledge of Malaysian business regulations. Overall, the program generated direct impacts in expanding diaspora MSME networks, strengthening academic diplomacy, and enhancing the economic resilience of Indonesian migrant communities in Malaysia. This initiative reflects a concrete contribution to the internationalization of community service within the framework of the Tri Dharma of Higher Education.
Strengthening the Sharia Economy for the Indonesian Diaspora in Malaysia through the Strategic Collaboration of PARI, ASEANACA, and MIMTC in the Nusantara Trade Exploration Program M Djidin; Meilia Risna; Umi Khulsum; Pertiwi Utami; Tejo Waskito; Ghasem Muhammadi; Ashabinur Adam Maulana; Abdul Aziz
Kawanad : Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 1 (2026): March
Publisher : Yayasan Kawanad

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56347/kjpkm.v5i1.412

Abstract

This international Community Service (PKM) program aims to strengthen the sharia economic capacity of the Indonesian diaspora in Malaysia, particularly those affiliated with the Persatuan Anak Rantau Indonesia (PARI) in Selangor. The program was carried out under the 2026 Archipelago Trade Exploration framework through a strategic collaboration among the ASEANACA Academic Association, the Malaysia International Marketing & Trade Chamber (MIMTC), and PARI. The approach is grounded in participatory empowerment, emphasizing sharia economic literacy, business network development, and cross-border partnership facilitation oriented toward long-term sustainability. Beyond strengthening participants' understanding of Islamic economic principles, the program actively promotes sharia values, sound business governance, and international market access. A key outcome is the signing of a Memorandum of Understanding (MoU) among PARI, ASEANACA, and MIMTC Malaysia as a formal foundation for sustained cooperation in trade, entrepreneurship, and diaspora-based Islamic economic advancement. This program is expected to raise the economic competitiveness of the Indonesian diaspora while reinforcing Islamic economics as a normative and strategic framework for building a sustainable, inclusive, and mutually beneficial business ecosystem.  
Co-Authors Abdul Aziz Ashabinur Adam Maulana Basrowi Basrowi Ferliansyah Zais Ghasem Muhammadi Kiara Basmala Putri Laila Subra M Djidin Meilia Risna Muhammad Sunni Setiyo Pertiwi Utami Risen Anugrah Ramatullah Ronaldo, Reza Sinta Ayu Purnamasari Tejo Waskito