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Penyelamatan Penanganan Arsip Corona Virus Disease 2019 (Covid-19) pada Dinas Kearsipan dan Perpustakaan Kota Mataram Rizki Suheldi; Tina Tunnisa; Ida Royani; Abdurrahman Abdurrahman
MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat Vol. 2 No. 3 (2024): Juni : MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/mengabdi.v2i3.663

Abstract

The rescue effort of handling the archives of the Coronavirus Disease 2019 (COVID-19) pandemic at the Archives and Library Office of Mataram City aims to document and preserve information related to the COVID-19 pandemic in Mataram City. The rescue effort is carried out by identifying, collecting, processing, and storing COVID-19 archives in physical and digital forms. These archives include policy documents, statistical data, activity reports, and other documentation related to handling COVID-19 in Mataram City. This is crucial for several reasons. First, these archives have high historical value and can be used to study how Mataram City handled the COVID-19 pandemic. Second, these archives serve as research materials for developing future disaster management policies and strategies. Third, these archives serve as evidence of government accountability and transparency in handling the COVID-19 pandemic. The archive rescue effort at the Archives and Library Office of Mataram City is still in its early stages. However, this effort demonstrates the commitment of the Mataram City government to document and preserve information related to the COVID-19 pandemic. This rescue effort by the village community institution in Mataram City is an important step in preserving valuable information related to the Covid-19 pandemic.
Strategi Public Relations Di Era Digital Di Tengah Berkembangan AI Denda Nova Adriantini; Tekla Rensiana Toyo; Tina Tunnisa; Nahsanil Fitri; Widia Kharisma; Rosmini; Muhammad Rahmatul Burhan
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 2 (2024): Oktober - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i2.1822

Abstract

The rapid development of digital technology has changed the landscape of public relations (PR), encouraging organizations to adapt quickly in the way they communicate and build relationships with the public. This research aims to understand and develop relevant and effective PR strategies in the digital era, where the use of new media is the key to reaching audiences in a fast and efficient way. With a qualitative approach through literature study, analysis was carried out on various sources covering the positive and negative impacts of technology, including the use of artificial intelligence (AI) in PR. The results show that although AI offers efficiency and deep data analysis, there are risks of technology dependency and privacy concerns. This research emphasizes the importance of new skills for PR practitioners to be able to face modern challenges, while serving as a bridge between organizations and society. With an innovative approach, PR can improve brand reputation and awareness, and build stronger relationships in this digital era