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Campaign Design For Plastic Waste Treatment Workshop In Bandung City Magfirah Nugraheni, Andi; Widiatmoko Soewardikoen, Didit; Azhar, Hanif; Nur Hadiansyah, Mahendra
Advances In Social Humanities Research Vol. 2 No. 11 (2024): Advances in Social Humanities Research
Publisher : Sahabat Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/adv.v2i11.303

Abstract

This research is entitled "Campaign Design for a Plastic Waste Processing Workshop in Bandung City". This research focuses on Olah Plastic, a business entity in Bandung City, which processes and recycles plastic waste. The study focuses on designing a digital campaign to enhance students' understanding and awareness of plastic waste processing. This design aims to produce design media in the form of a digital campaign so that it can attract students to be more aware of plastic waste processing. The design employs a design thinking method, including Empathize, Define, Ideate, Prototype, and Test, with a design approach. The data collection process involved literature studies, observations, and interviews. The research aimed to design a digital poster for social media accessibility for students. The poster that has been designed is also made in the form of a design mockup so that it can illustrate how the final product will look, giving the client a clear picture of the design.
ANALISIS PENERAPAN WARNA PADA INFOGRAFIS EDUKASI PENGELOLAAN SAMPAH PLASTIK UNTUK ANAK USIA DINI Andi Magfirah Nugraheni; Wulan Madani Aisyiyah; Nora Hafildah; Fia Izzah Maylinda
Ensiklopedia Research and Community Service Review Vol 5, No 3 (2026): Vol. 5 No. 3 Juni 2026
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/err.v5i3.3804

Abstract

Abstract: Color is one of the most immediately perceived visual elements in graphic design, yet its application in educational infographics for early childhood is often treated intuitively rather than systematically. This study focuses on how color is applied in an educational infographic designed for early childhood, using a plastic waste management campaign infographic at Bunda Ganesa Kindergarten Bandung as the case study. Using a qualitative approach grounded in color theory and color psychology, this study analyzes how hue, contrast, and color schemes are applied across an infographic's visual hierarchy, typography, iconography, and background, and how these applications influence children's attention, comprehension, and retention. Data were examined through descriptive analysis and a color-comparison matrix applied to the infographic's elements. The findings indicate that warm, high-contrast colors applied consistently across visual hierarchy and a semantically consistent color-coding system for icons improve legibility and support faster recognition among children aged 4-6 years. This study contributes a practical framework for applying color in visual communication design for early-childhood educational infographics in general, beyond the specific campaign context used as its case study.Keywords: Color, Infographic, Early Childhood, Education, Plastic Waste.