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Campaign Design For Plastic Waste Treatment Workshop In Bandung City Magfirah Nugraheni, Andi; Widiatmoko Soewardikoen, Didit; Azhar, Hanif; Nur Hadiansyah, Mahendra
Advances In Social Humanities Research Vol. 2 No. 11 (2024): Advances in Social Humanities Research
Publisher : Sahabat Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/adv.v2i11.303

Abstract

This research is entitled "Campaign Design for a Plastic Waste Processing Workshop in Bandung City". This research focuses on Olah Plastic, a business entity in Bandung City, which processes and recycles plastic waste. The study focuses on designing a digital campaign to enhance students' understanding and awareness of plastic waste processing. This design aims to produce design media in the form of a digital campaign so that it can attract students to be more aware of plastic waste processing. The design employs a design thinking method, including Empathize, Define, Ideate, Prototype, and Test, with a design approach. The data collection process involved literature studies, observations, and interviews. The research aimed to design a digital poster for social media accessibility for students. The poster that has been designed is also made in the form of a design mockup so that it can illustrate how the final product will look, giving the client a clear picture of the design.