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Perancangan Dan Pembuatan Website Bloger Pada UMKM Bengke Paruik Adinda Vania; M.Harif Ramadhan; Novita Ramadhani; Novadilastri; Sularno
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 2 No 2 (2024): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

The rapid development of digital technology has had a significant impact on various aspects of life, including how to do business. One trend that is becoming increasingly prominent is the digitalization of small and medium enterprises (MSMEs), especially in the marketing sector. Among various digital tools, blogs are one medium that has great potential in supporting digital marketing strategies. Blogs allow companies to present in-depth information, build brand image, and attract consumer attention through relevant and useful content. Food MSMEs, one of the sectors that continues to grow in Indonesia, require the right marketing strategy to compete in an increasingly competitive market. One of the MSMEs that has great potential is "Bengke Paruik", which operates in the field of traditional regional culinary specialties. This website not only functions as an online storefront, but also as a medium for sharing information about the products presented. Thus, it is hoped that the blog can become a communication bridge between "Bengke Paruik" and consumers, while increasing customer awareness and loyalty
Upaya Peningkatan Kesadaran Masyarakat terhadap Pengelolaan Sampah melalui Program Edukasi Visual di Desa Buniwangi Hamdan Ridwan, Endan; Rohmatin, Alfa; Aditia Putra; Nizar Fauzi Rachman; Salsabila Fitrah Insani; Novita Ramadhani
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 2 No. 3 (2025): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v2i3.2160

Abstract

Waste remains one of the major environmental issues and a serious challenge in rural communities. The lack of discipline in waste disposal and limited knowledge of the impact of non-biodegradable waste have contributed to declining environmental quality and potential health problems. In Buniwangi Village, Pagelaran Subdistrict, Cianjur Regency, these conditions highlight the need for educational programs that provide practical understanding while fostering community awareness. This community service activity aimed to improve residents’ awareness of waste management through visual education media in the form of information boards displaying the decomposition time of various types of waste, ranging from organic to non-organic materials. The implementation method applied an asset-based community development (ABCD) approach, emphasizing active community participation. The program was carried out in three main stages: preparation, implementation, and evaluation. The preparation stage included location surveys, needs mapping, and obtaining permission from village authorities. The implementation stage involved designing attractive educational boards, installing them at strategic points in the village, and conducting socialization to explain the information provided. The evaluation stage was carried out through direct observation and short interviews to assess the program’s impact on community knowledge and behavior.The results indicated an improvement in residents’ understanding of the differences between biodegradable and non-biodegradable waste. Villagers began to show awareness of reducing single-use plastics and started applying the 3R principles (reduce, reuse, recycle) in daily life. Overall, this program had a positive impact by fostering greater environmental concern and became an initial step toward building a sustainable waste management culture in Buniwangi Village.