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All Journal J-ADIMAS (Jurnal Pengabdian kepada Masyarakat) As-Sidanah : Jurnal Pengabdian Masyarakat Semar : Jurnal Sosial dan Pengabdian Masyarakat
Novianti, Dirasti
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Social Sciences Other

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OPTIMALISASI STRATEGI PEMASARAN DENGAN PLATFORM SHOPEE PADA PELAKU USAHA DESA GALANG PENGAMPON, PEKALONGAN, JAWA TENGAH Novianti, Dirasti; Muasomah; Saputro, Kuntoro Agus; Isro, Angfi Akhyanul; Navila, Ayu; Fillah, Ayyuma
SEMAR : Jurnal Sosial dan Pengabdian Masyarakat Vol. 2 No. 4 (2024): Semar : Jurnal Sosial dan Pengabdian Masyarakat
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/semar.v2i4.1202

Abstract

In this research there is a discussion of marketing strategies on the Shopee platform and the impact of e-commerce on marketing, underlining the important role of marketing strategies in influencing consumer purchasing decisions. Various strategies recommended include optimizing shop profiles, using Shopee features, SEO, collaborating with influencers, marketing with Shopee Ads, data analysis, good customer service, promotions, professional delivery, and participation in Shopee events. Apart from that, this article is the result of the Digital Marketing Seminar held by Kuliah Kerja Nyata (Field Work Lectures) 57 UIN K.H. Abdurrahman Wahid Pekalongan in Galang Pengampon Village, Pekalongan, Central Java. This activity uses seminar and outreach methods to increase understanding of digital marketing, especially on the Shopee e-commerce platform. This activity was carried out to support Micro, Small and Medium Enterprises (MSMEs/UMKM) by involving resource persons experienced in marketing to provide practical guidance for business actors.
PELATIHAN PEMBUATAN LMS ONLINE BAGI GURU PAI SEBAGAI SARANA BELAJAR MANDIRI SISWA SMA DI KOTA PEKALONGAN Novianti, Dirasti; Fatwa, Alyan; Syaifuddin, Mohammad; Hidayat, Reza
As-Sidanah Vol 6 No 2 (2024): OKTOBER
Publisher : LP2M Universitas Ibrahimy

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35316/assidanah.v6i2.396-409

Abstract

The quality of mutual learning will be guaranteed if you keep up with changing times. In the current era, technology-related phenomena play a very important role in the field of education. Therefore, PAI high school teachers in the city of Pekalongn need to always update their technology mastery skills. The online learning management system based on the Google site aims to be an alternative technology that can be used in learning. The aim of this research is to hope that students can learn independently and teachers are more creative in developing teaching materials. Based on these considerations, the service team provided training on creating and using an online LMS to PAI teachers. The research method CBR (Community Based Research) is used in community service activities. Participants in this training are PAI teachers who are members of the MGMP PAI SMA Pekalongan City. As a result of this activity, PAI teachers were able to create and use an online LMS based on the Google site which was adapted to the open materials of each training participant. Suggestions for further service can optimize the LMS on a different basis.
Pengolahan Pupuk Organik Dari Eceng Gondok Sebagai Solusi Ekologis dan Ekonomi Dalam Program Pengabdian Masyarakat Setianingsih, Ayu; Salsabila, Alifia; Rosada, Amrina; Putriani, Safitri; Novianti, Dirasti; Alfarizi, Muhammad Fathul Manan; Soleh, M. Helmi; Putra, Wahyu Rahmayuda Kusuma; Tia, Nofi Ayuning; Amalia, Putri Nurul; Nisa, Zuhrotun; Devinka, Mieke
J-ADIMAS (Jurnal Pengabdian Kepada Masyarakat) Vol 13, No 1 (2025)
Publisher : (STKIP) PGRI Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29100/j-adimas.v13i1.7138

Abstract

Kegiatan Kuliah Kerja Nyata (KKN) 60 Kelompok 1 UIN K.H. Abdurrahman Wahid Pekalongan berfokus pada pemanfaatan eceng gondok untuk mengatasi masalah lingkungan dan meningkatkan potensi ekonomi lokal di Kelurahan Bendan Kergon, Pekalongan. Enceng gondok, yang sebelumnya menjadi gulma yang menghambat aliran sungai, diolah menjadi pupuk organik melalui serangkaian kegiatan seperti seminar dan pelatihan. Program ini melibatkan mahasiswa, masyarakat setempat, serta komunitas lingkungan hidup, dan mengadopsi metode fermentasi sederhana menggunakan bahan lokal seperti kotoran hewan dan molase. Hasil dari program ini menunjukkan bahwa pupuk organik dari eceng gondok dapat meningkatkan kualitas tanah dan tanaman, sekaligus menjadi solusi efektif untuk mengurangi limbah organik di sungai. Selain itu, program ini juga memberikan edukasi kepada masyarakat tentang pentingnya konservasi sungai dan pengelolaan limbah berbasis potensi lokal. Dengan pendekatan partisipatif, kegiatan ini tidak hanya berhasil membersihkan sungai tetapi juga membuka peluang ekonomi baru yang berkelanjutan bagi masyarakat.
Co-Authors Alfarizi, Muhammad Fathul Manan Alifia Salsabila Alyan Fatwa Amalia, Putri Nurul Amrina Rosada, Amrina Devinka, Mieke Fillah, Ayyuma Hidayat, Reza Isro, Angfi Akhyanul Mohammad Syaifuddin Muasomah Navila, Ayu NISA, ZUHROTUN Putra, Wahyu Rahmayuda Kusuma Putriani, Safitri Saputro, Kuntoro Agus Setianingsih, Ayu Soleh, M. Helmi Tia, Nofi Ayuning