Article Per Year (5 Year)
p-Index From 2020 - 2025
1.244
P-Index
This Author published in this journals
All Journal PANDU: Jurnal Pendidikan Anak dan Pendidikan Umum Semar : Jurnal Sosial dan Pengabdian Masyarakat JBI : Jurnal Bahasa Indonesia ADM : Jurnal Abdi Dosen dan Mahasiswa
Muasomah
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 8 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 8 Documents
Search

 1 
OPTIMALISASI STRATEGI PEMASARAN DENGAN PLATFORM SHOPEE PADA PELAKU USAHA DESA GALANG PENGAMPON, PEKALONGAN, JAWA TENGAH Novianti, Dirasti; Muasomah; Saputro, Kuntoro Agus; Isro, Angfi Akhyanul; Navila, Ayu; Fillah, Ayyuma
SEMAR : Jurnal Sosial dan Pengabdian Masyarakat Vol. 2 No. 4 (2024): Semar : Jurnal Sosial dan Pengabdian Masyarakat
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/semar.v2i4.1202

Abstract

In this research there is a discussion of marketing strategies on the Shopee platform and the impact of e-commerce on marketing, underlining the important role of marketing strategies in influencing consumer purchasing decisions. Various strategies recommended include optimizing shop profiles, using Shopee features, SEO, collaborating with influencers, marketing with Shopee Ads, data analysis, good customer service, promotions, professional delivery, and participation in Shopee events. Apart from that, this article is the result of the Digital Marketing Seminar held by Kuliah Kerja Nyata (Field Work Lectures) 57 UIN K.H. Abdurrahman Wahid Pekalongan in Galang Pengampon Village, Pekalongan, Central Java. This activity uses seminar and outreach methods to increase understanding of digital marketing, especially on the Shopee e-commerce platform. This activity was carried out to support Micro, Small and Medium Enterprises (MSMEs/UMKM) by involving resource persons experienced in marketing to provide practical guidance for business actors.
Program Guru Tamu SMK N 1 Sragi: Pelatihan Digital Branding Guna Membangun Identitas Merek di Era Digital Pratama, Versiandika Yudha; Taufiq Abadi, Muhammad; Syamsuddin; Muasomah; Arya Putra, Muhammad; Hidayati, Taufiq
ADM : Jurnal Abdi Dosen dan Mahasiswa Vol. 3 No. 1 (2025): ADM : Jurnal Abdi Dosen dan Mahasiswa
Publisher : Penerbit dan Percetakan CV.Picmotiv

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61930/jurnaladm.v3i1.1008

Abstract

Digital branding has become an important element in building a strong brand identity amidst the challenges of the digital era. The guest teacher-based community service program at SMK Negeri 1 Sragi aims to provide education and training on digital branding strategies to students who want to become entrepreneurs. This activity involves materials on building brand identity, creating logos, producing digital content, and using Content Management Systems (CMS). With a practical and interactive approach, students are invited to understand the concept and apply digital branding strategies in their businesses. Program evaluations show students' success in creating logos and digital content, as well as a deep understanding of the importance of brand identity in the digital era. Participant testimonials confirm the benefits of this program in improving students' skills and readiness to face competition in the digital business world. This program is a strategic step in developing students' competencies and strengthening their potential as future entrepreneurs.
KONSEP TA’DĪB DALAM PEMBENTUKAN AKHLAK PESERTA DIDIK DI SMP NEGERI 3 SRAGI PEKALONGAN Farokah, Umi; Muasomah
PANDU : Jurnal Pendidikan Anak dan Pendidikan Umum Vol 3 No 2 (2025): MEI
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/pandu.v3i2.1201

Abstract

This research is motivated by the phenomenon of the decline of adab, such as the lack of courtesy of students to educators in behavior and in communication both inside and outside of learning. The concept of ta'dīb as the concept of educating is more focused on the process of forming morals. This study aims to determine the concept of ta'dīb in shaping students who have good morals. This research is a study that uses a qualitative approach, where the data is obtained through observation, interviews, and documentation. For data analysis techniques, researchers use three stages, namely through data reduction, data presentation, and conclusion drawing. The results of this study indicate that the concept of ta'dīb in shaping the morals of students at SMP Negeri 3 Sragi is through the exemplary method, habituation method, advice method, attention method, punishment method, and class confidence method. The supporting factors related to the concept of ta'dīb in shaping the morals of students at SMP Negeri 3 Sragi include the interest or awareness of each individual, the need for personal relationships between religious teachers and other teachers, the balance of relationships between family, school, and community environments. The inhibiting factors are the lack of awareness of the importance of education, especially moral education, the absence of collaboration between family, school and community environments, and the challenges of the times.
REVITALISASI KEGIATAN KEAGAMAAN DALAM PROGRAM KKS-T: MEMBANGUN KARAKTER DAN PEMBERDAYAAN BERKELANJUTAN DI DESA HUYULA, GORONTALO Mooduto, Dzulkifli M.; Ibrahim, Zulkarnain; Paputungan, Mohamad Haikal; Oalo, Mutia; Muasomah; Khasna, Syarifa
SEMAR : Jurnal Sosial dan Pengabdian Masyarakat Vol. 3 No. 1 (2025): Semar : Jurnal Sosial dan Pengabdian Masyarakat
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/semar.v3i1.1695

Abstract

The revitalization of religious activities within communities is an essential effort in character building and strengthening social values. The Thematic Social Work Program (KKS-T) in Huyula Village, Gorontalo, serves as a strategic platform to realize this goal through community empowerment. This study aims to describe the implementation of religious activity revitalization in the KKS-T program using the Asset-Based Community Development (ABCD) approach. A qualitative descriptive method with a participatory approach was employed, in which students of KKS-T from IAIN Sultan Amai Gorontalo designed and carried out the “Semarak Ramadan” program as a medium of empowerment based on local assets, positioning the community as the main actor. A series of activities—including planning, opening ceremony, children's Islamic festival, Ramadan bazaar, Huyula Awards, and closing event—created productive spaces for social and spiritual interaction. The findings show that through collaboration among students, village authorities, community leaders, and local residents, religious activities can become effective instruments in fostering spiritual awareness, social solidarity, and supporting sustainable community empowerment at the village level.
ANALISIS PENGGUNAAN BAHASA DAERAH DAN BAHASA BAKU DALAM FILM LASKAR PELANGI Putria, Najhwa Tsalisa; Natasya, Aisya Meidina; Sahara, Finanda Adnin; Cahya, Anggun Amanda Wulan; Muasomah; Abdul Mukhlis
JBI : Jurnal Bahasa Indonesia Vol. 3 No. 1 (2025): Juni
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/jbi.v3i1.1793

Abstract

This study aims to analyze the use of regional languages and standard languages in the film Laskar Pelangi, focusing on the characteristics, functions, and contributions in conveying the message of the story adapted from the novel by Andrea Hirata. The method used is descriptive   qualitative with data collection techniques through direct hearing the dialogue of the characters in the film. The results of the analysis showed that regional languages, especially the Belitung Malay dialect, are used authentically in everyday conversations to strengthen cultural identity, create emotional closeness, and represent the social reality of the local community. Meanwhile, standard Indonesian is used in formal contexts, especially in educational interactions between teachers and students, making it effective in conveying educational and moral messages. The combination of these two languages not only enriches the meaning of the story and reinforces the film's message about the importance of Education, unyielding spirit, and cultural preservation, but also reflects the dynamics of Indonesia's multicultural and bilingual society. Thus, the use of language in this film can be used as a reference in language and literature learning in the world of education, as well as showing the depth of the culture of local communities represented through literary works and films.
FENOMENA ALIH KODE DAN CAMPUR KODE DALAM VIDEO PODCAST DEDDY CORBUIZER DAN AGNEZ MONICA: KAJIAN SOSIOLINGUISTIK Nisa, Nurul; Nuryeti, Rita; Santoso, Damar Aji; Putri, Friska Ciptasari; Muasomah; Mukhlis, Abdul
JBI : Jurnal Bahasa Indonesia Vol. 3 No. 1 (2025): Juni
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/jbi.v3i1.1794

Abstract

This study aims to examine the phenomenon of code-switching and code-mixing in digital interactions through the analysis of Deddy Corbuzier's podcast episode with Agnez Monica entitled “VIDI: OM balding, AGNEZ MO LOE CELINGKUH1N⁉️DAH G11L444 YA LOE OM " which was uploaded on March 1, 2025 with a duration of 1 hour 35 minutes 41 seconds. The method used is descriptive qualitative with micro sociolinguistic approach through transcription and thematic analysis based on typology Chaer (situational, metaphorical, and identity tagging). The results found 16 code switching and 21 code mixing, with a predominance of external code switching (Indonesian–English) of 68%. Three main communication strategies were identified, namely: (1) situational switching to adjust the topic of conversation, (2) metaphorical switching as a means of humor and emotional suppression, and (3) identity marking through English vocabulary to strengthen the image of Agnez Monica as a global artist. Further analysis showed that 74% of code switching was done by Agnez Monica to affirm professional identity while bridging audiences across generations. These findings confirm that multilingual practice in podcasts serves not only   as a communication strategy, but also as a means of forming cultural identity in the digital space. This study contributes to the development of media sociolinguistic studies by adapting the Chaer model in the context of new media and offering recommendations on communication strategies for content creators in Indonesia.  
ANALISIS KOSAKATA DALAM KOLOM KOMENTAR INSTAGRAM AKUN JAKARTA KERAS PADA UNGGAHAN ”PEREMPUAN INI MERAYAKAN ULANG TAHUNNYA SENDIRI” Fauziyah, Dwita Hasna; Isriyadi, Dwi Febrianti; Allfizyah, Siti; Kirana, Nanda Zahra; Muasomah; Mukhlis, Abdul
JBI : Jurnal Bahasa Indonesia Vol. 3 No. 1 (2025): Juni
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/jbi.v3i1.1795

Abstract

The purpose of this study was to examine the use of vocabulary in the comments column on the upload titled “This Woman celebrates her own birthday” on The Jakarta Keras Instagram account. The approach used is descriptive qualitative with data obtained through the collection of comments from internet users. The Data is then grouped according to the type of vocabulary, such as abbreviations, decapitations, contractions and acronyms. Analyses were conducted to explore lexical and semantic aspects in a digital context. The results showed that the vocabulary in the comments serves not only as a means of communication, but also hints at the views, feelings and stereotypes that develop in society. There is a tension between moral values, empathy, humor and the form of verbal violence reflected in the comments. The choice of words used by internet users reflects a collective identity as well as a particular social position, while showing the relationship between online community norms and freedom of expression. The study highlights the importance of vocabulary analysis in social media as a way to understand the communication patterns of digital society. It is hoped that these findings can deepen the study of social linguistics, pragmatics, and digital media, as well as provide a broader understanding of the use of language in online interactions. In addition, this research could serve as a basis for the development of digital literacy that is more sensitive to language ethics and the impact of communication in virtual public spaces.
EKSPLORASI KEBIJAKAN BAHASA DAN PENDIDIKAN NASIONAL INDONESIA Madinah, Nur; Sabilila, Adezoya Shifa; Khanifah; Panggeda, Adam Sayid; Muasomah; Mukhlis, Abdul
JBI : Jurnal Bahasa Indonesia Vol. 3 No. 1 (2025): Juni
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/jbi.v3i1.1797

Abstract

This article aims to explore the close relationship between language policy and national education in Indonesia as two fundamental components in shaping the direction of national development. The language policy discussed includes aspects of language planning, development, fostering, and protection, which include Indonesian as the national language, regional languages as cultural heritage, and foreign languages as a means of global communication. The implementation of the language policy covers various domains, such as mass media, formal and non-formal education systems, the judicial system and public administration, and international relations. This study uses a descriptive qualitative approach strengthened by an in-depth literature study method. This study examines various policy documents, previous research results, government regulations, and the thoughts of language and education experts. The results of the study show that language and education policies are dynamically interrelated in forming the nation's collective identity, strengthening nationalism, and equipping students with language and character competencies that are relevant to the demands of the times. Language policies that are integrated into the education system can improve students' literacy skills, enrich national insight, and foster an attitude of tolerance towards cultural diversity and local languages.
Co-Authors Allfizyah, Siti Arya Putra, Muhammad Cahya, Anggun Amanda Wulan Farokah, Umi Fauziyah, Dwita Hasna Fillah, Ayyuma Hidayati, Taufiq Isriyadi, Dwi Febrianti Isro, Angfi Akhyanul Khanifah Kirana, Nanda Zahra Madinah, Nur Mooduto, Dzulkifli M. Muhammad Taufiq Abadi Mukhlis, Abdul Natasya, Aisya Meidina Navila, Ayu Nisa, Nurul Novianti, Dirasti Nuryeti, Rita Oalo, Mutia Panggeda, Adam Sayid Paputungan, Mohamad Haikal Putri, Friska Ciptasari Putria, Najhwa Tsalisa Sabilila, Adezoya Shifa Sahara, Finanda Adnin Santoso, Damar Aji Saputro, Kuntoro Agus Syamsuddin Syarifa Khasna Versiandika Yudha Pratama Zulkarnain Ibrahim