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All Journal Jurnal Pendidikan dan Pengabdian Masyarakat AMPLITUDO: Journal of Science & Technology Innovation
Maulana, Lalu Muhammad Septian
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Agriculture, Biological Sciences & Forestry Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Education Other

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MENINGKATKAN MANAJEMEN PEMASARAN DAN PROMOSI TENUN & SONGKET BERBASIS DIGITAL MARKETING UNTUK PENINGKATAN TARAF EKONOMI MASYARAKAT DESA MONTONG SAPAH KECAMATAN PRAYA BARAT DAYA KABUPATEN LOMBOK TENGAH Az-Zahro, Kholisatun Nafila; Sinarep, Sinarep; Haryansyah, Anugrah; Maulana, Lalu Muhammad Septian; Widiarta, I Made Abdi; Ulandari, Adelia Agustina; Aulia, Yesi; Karunia, Qorina; Kamalia, Ima; Anggraini, Rini; Sari, Yolanda Rizky Permata
Jurnal Pendidikan dan Pengabdian Masyarakat Vol. 6 No. 1 (2023): Februari
Publisher : FKIP Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (630.546 KB) | DOI: 10.29303/jppm.v6i1.4788

Abstract

Desa Montong Sapah merupakan desa yang berlokasi di Kecamatan Praya Barat Daya, Kabupaten Lombok Tengah, Provinsi Nusa Tenggara Barat. Desa ini menyimpan begitu banyak potensi baik dari segi alam maupun budaya. Namun desa Montong Sapah sendiri belum dikenal begitu luas oleh khalayak ramai meskipun memiliki potensi yang unggul. Desa ini memiliki keunggulan baik dari segi budaya,alam,serta pertanian dan peternakan yang memang menjadi pekerjaan sehari-hari masyarakat setempat. Salah-satu dari sekian potensi yang ada, menenun merupakan salah satu usaha yang banyak digeluti masyarakat setempat, hanya saja belum banyak mendapatkan perhatian dan diperlukan adanya manajemen yang tepat dalam rangka membangun usaha tenun yang ada di Desa Montong Sapah. Oleh karena itu KKN Tematik Universitas Mataram Desa Montong Sapah Periode Desember 2022-Februari 2023 bertujuan untuk mengembangkan usaha tenun yang ada di Desa Montong Sapah melalui digital marketing sebagai media peningkatan pemasaran dan daya tarik tenun. Metode yang digunakan ialah survey,observasi,praktik,dokumentasi dan promosi. Hasil yang diperoleh dari program ini ialah terbentuknya kelompok tenun Desa Montong Sapah yang kemudian akan memanajemen hasil tenun Desa Montong Sapah yang kemudian akan bekerja sama dengan BUMDES Montong Sapah, selain itu juga mampu meningkatkan manajemen pemasaran tenun melalui seminar kewirausahaan sehingga masyarakat mendapatkan pencerdasan dalam hal digital marketing, selain itu melalui digital marketing tidak hanya tenun desa Montong Sapah yang akan lebih terkenal di kalangan masyarakat secara umum tetapi potensi dari Desa Montong Sapah yang lainnya juga akan ikut terdampak.
Development of Student Worksheets Based on Problem Based Learning (PBL) Assisted by PhET Simulations to Improve Mastery of High School Physics Concepts Maulana, Lalu Muhammad Septian; Kosim, Kosim; Zuhdi, Muhammad; Wahyudi, Wahyudi
AMPLITUDO : Journal of Science and Technology Innovation Vol. 3 No. 2 (2024): August
Publisher : Balai Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56566/amplitudo.v3i2.196

Abstract

This development research aims to produce a product in the form of a Student Workshees (known LKPD) based on a problem-based learning model that is feasible, practical and effective for improving students' mastery of concepts. This research is included in Research and Development (R&D) with a 4D model, which consists of defining, designing, developing, and disseminating. The product developed is Newton's Law LKPD supported by other independent curriculum tools: Learning Outcomes, Learning Goal Flow, Teaching Modules, and concept mastery test instruments. Data collection techniques use validation sheets, learning implementation observation sheets, student response questionnaires, and test instruments. The validity of the product was assessed by three expert validators, who were physics lecturers, and three practitioner validators, who were physics subject teachers. Their evaluations were performed using a Likert scale. Practicality is obtained from the teacher's observation sheet and student response questionnaires regarding learning. Effectiveness was obtained from the results of limited product trials in the form of an increase in pretest and posttest scores, which were analyzed using the n-gain test. The results of the validity of the product developed have a percentage, namely LKPD 92.12%; Learning Achievement 92.08%; Flow of Learning Objectives 92.60%; Teaching modules 89.78% and test instruments 91.15% with very valid and reliable categories above 75%, so the product can be said to be suitable for use. The results of the product's practicality were in the form of an implementation sheet by the teacher. Student responses of 92.08% and 82.10% were written in the convenient category. The results of the n-gain test for students' concept mastery were 0.74 in the medium category and included in the very effective criteria. Thus, the LKPD, Learning Outcomes, Learning Goal Flow, Teaching Modules and test instruments produced are feasible, practical and effective in improving students' mastery of concepts.
Co-Authors Aulia, Yesi Az-Zahro, Kholisatun Nafila Haryansyah, Anugrah Kamalia, Ima Karunia, Qorina Kosim Kosim Muhammad Zuhdi Rini Anggraini, Rini Sari, Yolanda Rizky Permata Sinarep Sinarep Ulandari, Adelia Agustina Wahyudi Wahyudi Widiarta, I Made Abdi