Purba, Helena Juliani
Unknown Affiliation

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

Reorienting Public Agriculture R&D to Achieve Resilient and Sustainable Food and Agriculture System in Indonesia Sudaryanto, Tahlim; Suryana, Achmad; Purba, Helena Juliani; Rafani, Iqbal; Maghraby, Wahida; Yofa, Rangga Ditya; Savitri, Sheila; Zhou, Yuan; Kretschmer, Alva
STI Policy and Management Journal Vol 9, No 2 (2024): STI Policy and Management
Publisher : National Research and Innovation Agency, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14203/STIPM.2024.406

Abstract

Indonesia's agriculture is evolving towards modern, high-value, and market-driven practices, aligning with Sustainable Development Goals (SDGs). Technological change, markets, institutions, climate change, and government policies influence the performance of agriculture. The government plays a major role in agricultural innovation through investment in agricultural Research and Development (R&D), focusing on food and nutrition security, climate resilience and sustainability, and agricultural transformation. This paper aims to analyze the level and structure of agricultural R&D funding in Indonesia and draw recommendations for reorienting future agriculture R&D priorities. The analysis is based on a series of focused group discussions and secondary data from related stakeholders, enriched by information from the literature review. This study assesses Indonesia's agricultural R&D funding, finding it minimal at less than 0.2% of agricultural GDP, mostly public-funded. Farmers are slow to adopt these innovations despite substantial spending on technology dissemination. Gaps exist in accelerating agricultural transformation and technology adoption. Based on the findings, we propose seven recommendations for reorienting the R&D funding, including increasing the funding level of public research and better disseminating research results Keywords: agricultural R&D, gaps, recommendation, reorienting, Indonesia
Persepsi Konsumen terhadap Merek Minyak Goreng Sawit Kemasan di Indonesia Putra, Romeyn Perdana; Purbawa, Yudha; Bakti, I Gede Mahatma Yuda; Astrini, Nidya J.; Purba, Helena Juliani; Sumaedi, Sik; Fahmi, Diah Arina
Buletin Ilmiah Litbang Perdagangan Vol. 18 No. 2 (2024): BILP
Publisher : National Research and Innovation Agency

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55981/bilp.2024.2584

Abstract

Palm cooking oil (MGS) is an essential and vital staple affecting consumers' daily spending. The COVID-19 pandemic triggered a shortage of cooking oil in the Indonesian market around December 2021 until mid-2022. It can affect consumers' perceptions when purchasing MGS brands. This study aims to analyze consumer preferences for MGS brands in Indonesia. Specifically, it examines brand awareness, top-of-mind brands, most purchased brands, brand selection considerations, brand loyalty, and brand switching to other MGS brands. This study focuses solely on packaged MGS brands. The study used a survey method through an online questionnaire. Of the 707 respondents who completed the questionnaire, only 537 met the sample criteria for further analysis. The results showed that consumers perceive Bimoli as the leading MGS brand regarding brand awareness, top of mind, and top purchase. Other MGS brands frequently appearing in the top group include Sania, Sunco, Filma, and Tropical. The study also found that there are two primary considerations for consumers when choosing an MGS brand: (1) product factors (quality, health, clarity) and (2) sacrifice factors (price and accessibility). Furthermore, the study revealed that most MGS consumers are less loyal to a specific brand and are willing to switch to other brands.