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All Journal Jurnal Abdimas Bina Bangsa
Mukminah, Salsa
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Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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KEWIRAUSAHAAN HIJAU: PROFESIONALITAS MANAJEMEN BANK SAMPAH UNTUK PENINGKATAN KESEJAHTERAAN MASYARAKAT Kurniaty, Dewi; Subagio, Aris; Moersid, Rambo Anzhar; Mukminah, Salsa; Poetry, Keyka
Jurnal Abdimas Bina Bangsa Vol. 5 No. 2 (2024): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v5i2.1369

Abstract

Waste management in Jakarta is a major challenge, with increasing waste volumes. Mekarsari Waste Bank offers an innovative solution to address environmental issues while creating economic value through recycling. This community empowerment program focuses on enhancing management and digital marketing capabilities to optimize operations and increase community involvement. The method used in this service is Participatory Rural Appraisal (PRA), involving the community at every stage. The results demonstrate improved financial management effectiveness, increased customers, and expanded marketing reach through social media. This activity proves that integrated and sustainable waste management not only contributes to environmental sustainability but also enhances community welfare
Co-Authors Kurniaty, Dewi Moersid, Rambo Anzhar Poetry, Keyka Subagio, Aris