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Integrating Sustainable Development Goals into Coffee Shop Operations: Insights from Kedai Kosim, Indonesia Waskita, Gautama Sastra; Ashari, Denny Rakhmad Widi; Al Haris, Mohammad Basid; Rifa’i, Akhmad; Eldon, Mokhamad
SINDA: Comprehensive Journal of Islamic Social Studies Vol 4 No 3 (2024): Volume 4, Nomor 3 Desember 2024
Publisher : Universitas Nahdlatul Ulama Blitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28926/sinda.v4i3.1683

Abstract

Integrating Sustainable Development Goals into Coffee Shop Operations: Insights from Kedai Kosim, Indonesia The integration of Sustainable Development Goals (SDGs) into small business operations remains a significant challenge, particularly for coffee shop entrepreneurs in developing countries like Indonesia. This study aims to explore how SDGs, specifically SDG 12 (Responsible Consumption and Production), SDG 13 (Climate Action), and SDG 8 (Decent Work and Economic Growth), are integrated into the operations of Kedai Kosim, a coffee shop in Tulungagung, Indonesia. Using a qualitative autoethnographic approach, the researcher immersed themselves in the business’s operations to analyze sustainability practices. The findings reveal that Kedai Kosim successfully incorporates sustainability into its daily operations by reducing waste, implementing energy-efficient technologies, and fostering local economic growth through fair trade practices. Despite initial challenges, such as high upfront costs for sustainable technologies, the business benefits from enhanced customer loyalty and long-term cost savings. The study highlights the potential for small businesses to contribute to sustainable development, offering practical insights for other coffee entrepreneurs and policymakers. Future research should explore the quantitative impacts of SDG integration and investigate the role of technology in supporting sustainable practices.
SELLING IN SECONDS: A PHENOMENOLOGICAL EXPLORATION OF SHORT VIDEO MARKETING ON INSTAGRAM REELS IN ENTREPRENEURIAL VENTURES Waskita, Gautama Sastra; Ashari, Denny Rakhmad Widi; Rifa’i, Akhmad; Al Haris, Mohammad Basid
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 3 No. 3 (2025): March
Publisher : Adisam Publisher

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Abstract

The growing prominence of short video content in digital marketing highlights its potential as a powerful tool for entrepreneurial ventures to engage audiences and drive business outcomes. However, limited research explores how entrepreneurs navigate the unique affordances of platforms like Instagram Reels, particularly in resource-constrained environments. This study aims to investigate the role of short video marketing in entrepreneurial ventures by employing a qualitative phenomenological approach. Data were collected through in-depth interviews with entrepreneurs and analysed thematically to uncover key insights. The findings reveal three dominant themes: creativity and storytelling, strategic resource allocation, and audience engagement dynamics. Entrepreneurs utilized platform-specific features, such as algorithmic amplification and built-in editing tools, to craft compelling narratives and maximize marketing impact. Despite challenges such as algorithm variability, short videos emerged as cost-effective, accessible tools for enhancing brand visibility and consumer interaction. These results contribute to the theoretical discourse on platform affordances and entrepreneurial marketing while providing practical strategies for entrepreneurs to optimize their digital marketing efforts. The study underscores the need for future research on cross-platform dynamics, cultural variations, and the integration of emerging technologies. Implications for entrepreneurship training and policymaking highlight the critical role of short video marketing in shaping the future of digital entrepreneurship.
Sharia-Based Human Capital Development: A Literature Review on Character Building For Islamic Banking Competitiveness Ashari, Denny Rakhmad Widi; Hidayati, Atina; Al Haris, Mohammad Basid; Pambudi, Setyoadi; Waskita, Gautama Sastra
Jurnal At-Tamwil: Kajian Ekonomi Syariah Vol. 7 No. 2 (2025): Jurnal At-Tamwil September 2025
Publisher : Universitas Islam Tribakti Lirboyo Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33367/at-tamwil.v7i2.8010

Abstract

Purpose – This study aims to examine the integration of Sharia values in human resource character building within Islamic banking institutions. The research highlights the importance of developing Islamic character-based human capital as a strategic foundation for achieving sustainable competitiveness in the Islamic banking industry. The study is motivated by the increasing need to align human resource strategies with Sharia principles to ensure both compliance and differentiation in the financial sector. Methods – The research uses a qualitative approach using a literature review of academic articles, reports, and policy documents published in the last decade. Content analysis was conducted to identify recurring themes, conceptual frameworks, and strategic implications of Sharia-based human capital development. Findings – The study reveals that Islamic character building, rooted in Sharia values such as Shiddiq, Amanah, Tabligh, and Fathanah, has a significant contribution to the development of trustworthy, competent, and value-driven employees. These values foster customer trust, strengthen organizational culture, and enhance the competitive advantage of Islamic banks. However, challenges remain in terms of practical implementation, organizational commitment, and balancing technical competencies with ethical-spiritual development. Research Limitations – As a literature-based study, the findings are conceptual and may not fully capture empirical variations across different Islamic banking institutions. Future research should include case studies or empirical validation to test the applicability of the proposed framework in diverse contexts. Value – This study contributes to the field of Applied Islamic Finance by providing a conceptual framework that links Sharia-based human capital development with sustainable competitiveness in Islamic banking. It highlights the strategic role of Islamic character building as a differentiating factor that cannot be easily replicated by conventional banks.
Strategi Manajemen Pemasaran Syariah pada BPR Arsindo Kediri di Era Disrupsi Al Haris, Mohammad Basid; Ashari, Denny Rakhmad Widi; Rifa’i, Akhmad
SINDA: Comprehensive Journal of Islamic Social Studies Vol 3 No 2 (2023): volume ,3 Nomor 2 Agustus 2023
Publisher : Universitas Nahdlatul Ulama Blitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28926/sinda.v3i2.1086

Abstract

In the 21st century, we are entering an era of uncertain disruption. This also changes the marketing strategy on the wheels of business. Because the pattern of consumer behavior is clearly different from the previous era. The challenge is the extent of consistency in the implementation of sharia marketing management. This is because the financial services industry is a business that requires a high level of trust. The basic concept of Baitul Maal (currently the financial services industry) is to store and distribute to customers. This is to develop the business wheel so that it continues to sustain growth. Then it is necessary Sharia marketing management. Goals, how the company's goals are achieved according to the target. The targeted Sharia marketing management strategy has an impact on consumer decisions in product transactions of the financial services industry. This journal research will discuss how the marketing management strategy of Artha Samudra Indonesia People's Bank (BPR Arsindo) Kediri deals with the challenges of consumer behavior patterns in the era of disruption. This journal research aims to identify and educate the public in increasing financial literacy.
Implementasi Maqosid Syariah terhadap Pedagang di Kawasan Soto Mbok Ijo Tamanan Kediri AL HARIS, MOHAMMAD BASID; Rohman, Miftakhul
SINDA: Comprehensive Journal of Islamic Social Studies Vol 3 No 3 (2023): Volume. 3 Nomor.3 Desember 2023
Publisher : Universitas Nahdlatul Ulama Blitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28926/sinda.v3i3.1173

Abstract

Islam tidak melarang umatnya untuk berbisnis, namun dengan ketentuan usaha bisnis secara halal. Baik halal barang, cara pengolahan dan cara mendapatkan. Jika pelaku usaha menjalankan usaha bisnis sesuai dengan prinsip maqosidul syariah maka mendapatkan keberkahan yang diridhoi Allah bagi kedua pihak. Baik pelaku usaha maupun konsumen yang memanfaatkan produk barang atau jasanya. Penelitian ini membahas bagaimana implementasi maqosidul Syariah terhadap pedagang di Kawasan Soto Mbok Ijo Tamanan Kediri. Obyek penelitian ini adalah para pedagang soto berada di soto mbok ijo tamanan merupakan satu kawasan dengan Terminal Taman Kota Kediri. Penelitian ini menarik untuk diteliti karena para pedagang soto ini mendapatkan sertifikasi halal dari Majelis Ulama Indonesia. Melalui Kerjasama Bank Indonesia Kediri dan Pemerintah Kota Kediri. Sertifikasi halal ini penting bagi para pedagang soto mbok ijo sebagai legacy dan mengimplementasikan produk sesuai prinsip Syariah. Serta sebagai bentuk perlindungan konsumen bahwa makanan yang disajikan pedagang soto adalah makanan halal dan tayyiban. Serta sertifikasi halal ini mampu meningkatkan omset laba para pedagang soto
Persepsi Masyarakat Terhadap Mitos dan Fakta Perbankan Syariah Ashari, Denny Rakhmad Widi; Al Haris, Mohammad Basid; Rifa’i, Akhmad; Hidayati, Atina
SINDA: Comprehensive Journal of Islamic Social Studies Vol 3 No 2 (2023): volume ,3 Nomor 2 Agustus 2023
Publisher : Universitas Nahdlatul Ulama Blitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28926/sinda.v3i2.1178

Abstract

The diverse perceptions of society regarding Islamic banking, often colored by myths and unexplored viewpoints. The objective of this study is to analyze the public's perceptions of myths and facts surrounding Islamic banking, with a specific focus on Bank Muamalat Branch Tulungagung. The research methodology employed is descriptive qualitative, utilizing in-depth interviews and content analysis. The results reveal that despite prevalent myths, Islamic banking, particularly Bank Muamalat, offers transparent, secure, and cost-competitive services. Furthermore, it is found that Islamic banking is not exclusive to Muslims but accessible to the entire community. These findings contribute positively to understanding the socio-economic dynamics of the community, highlighting the strengths of Islamic banking, and providing a foundation for further research and development in the Islamic banking industry
Peran Pesantren Dalam Mengembangkan Ekonomi Islam Rifa’i, Akhmad; Ashari, Denny Rakhmad Widi; Al Haris, Mohammad Basid; Pambudi, Setyoadi; Waskita, Gautama Sastra
SINDA: Comprehensive Journal of Islamic Social Studies Vol 4 No 1 (2024): Volume. 4 Nomor 1 April 2024
Publisher : Universitas Nahdlatul Ulama Blitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28926/sinda.v4i1.1420

Abstract

Fokus penelitian ini adalah kemungkinan, peran, pendukung, dan penghambat pertumbuhan ekonomi Islam di masyarakat, khususnya di Pondok Pesantren. tidak hanya mendapatkan pendidikan agama, tetapi juga mendapatkan keterampilan dan keahlian yang diperlukan untuk memberdayakan ekonomi masyarakat. Studi ini berfokus pada Pondok Pesantren Kerja ABA Tulungagung dan Darul Huda Blitar. Untuk memastikan validitas data, metode kualitatif digunakan untuk mengumpulkan data melalui wawancara dan triangulasi. Hasil penelitian menunjukkan bahwa pondok pesantren memiliki peran, potensi, dan dukungan dalam membangun ekonomi Islam masyarakat. Namun, hambatan utamanya adalah kurangnya komunikasi karyawan, kurangnya kerja sama masyarakat, dan kekurangan ahli ekonomi Islam