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Da’wah tourism: Formulation of collaborative governance perspective development Susanto, Dedy; Musyafak, Najahan; Raharjo, Raharjo; Anasom, Anasom; Niswah, Uswatun; Hakim, Lukmanul
Jurnal Ilmu Dakwah Vol. 43 No. 1 (2023)
Publisher : Faculty of Dakwah and Communication, Walisongo State Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/jid.v43.1.13214

Abstract

Purpose - Departing from the phenomenon that the number of da’wah tourist destinations is quite large, especially the tombs of ulama', and the number of tourist visits have increased significantly, this study aims to describe the formulation of tourism destination development, describe collaborative governance in tourism destination development and describe the inhibiting and supporting factors of tourism destination development in Semarang City.Method - The type and approach of research used is descriptive with a qualitative approach. Data validity checks using data source triangulation techniques are carried out by comparing the results of observation data with interview data and interview results with related documents and data analysis through data reduction, data presentation, and conclusion drawing.Result - The results showed that the development of da’wah tourist destinations had yet to be carried out. However, there is a growth in the number of da’wah tourist destinations. Collaborative governance in the development of tourism destinations has yet to run optimally. There are several supporting and inhibiting factors in the development of tourism destinations.Implication - The formulation of the development of da'wah tourism in Semarang with collaborative covernance affects the maximum achievement of the professionalism of da'wah tourism services, completeness of facilities and infrastructure, reputation and credibility of the existing destination image so that tourists can feel safe and satisfied and increase their religious awareness. The results of this study are used to provide input to the Semarang city government, the Tourism Office, other related agencies to improve in connection with the development that has been done.Originality - This research is the first research related to da'wah tourism in Semarang City, where in this tourism development research uses a collaborative governance approach.***Tujuan - Berangkat dari adanya fenomena yang berupa jumlah destinasi wisata dakwah cukup banyak, terutama makam ulama’, dan jumlah kunjungan wisatawan mengalami kenaikan yang signifikan, maka penelitian ini bertujuan mendiskripsikan formulasi pengembangan destinasi pariwisata, mendeskripsikan collaborative governance dalam pengembangan destinasi pariwisata dan mendeskripsikan faktor penghambat dan pendukung pengembangan destinasi pariwisata di Kota Semarang.Metode - Tipe dan pendekatan penelitian yang digunakan adalah deskriptif dengan pendekatan kualitatif. Pemeriksaan keabsahan data dengan menggunakan teknik triangulasi sumber data yang dilakukan dengan membandingkan hasil data pengamatan dengan data hasil wawancara dan hasil wawancara dengan dokumen yang terkait, dan analisis data melalui reduksi data, penyajian data dan penarikan kesimpulan.Hasil  -  Hasil Penelitian menunjukkan bahwa, pengembangan destinasi wisata dakwah belum dilakukan secara keseluruhan akan tetapi terdapat pertumbuhan jumlah destinasi wisata dakwah, Collaboratie governance dalam pengembangan destinasi pariwisata belum berjalan maksimal dan terdapat beberapa faktor pendukung dan penghambat dalam pengembangan destinasi pariwisata.Implikasi – Formulasi pengembangan wisata dakwah di Semarang dengan collaborative covernance berpengaruh terhadap pencapaian yang maksimal terhadap profesionalitas pelayanan wisata dakwah, kelengkapan sarana dan prasarana, reputasi dan krebilitas citra destinasi yang ada sehingga wisatawan bisa merasa aman dan puas serta meningkatkan kesadaran beragama mereka. Hasil penelitian ini digunakan untuk memberikan masukan kepada pemerintah kota Semarang, Dinas Pariwisata, Dinas terkait lainnya untuk membenahi sehubungan dengan pengembangan yang telah dilakukan.Orisionalitas – Penelitian ini merupakan penelitian pertama terkait dengan wisata dakwah di Kota Semarang, di mana dalam penelitian pengembangan wisata ini menggunakan pendekatan collaborative governance.
Tourism Development Strategy Through 3A Elements in Sunan Kalijaga Religious Tourism Object Hasanah, Lailatul; Susanto, Dedy; Niswah, Uswatun; Hakim, Lukmanul
Munazzama: Journal of Islamic Management and Pilgrimage Vol. 3 No. 1 (2023): June 2023
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/mz.v3i1.16857

Abstract

One of the tourism potentials that is currently developing is religious tourism. The religious tourism in Demak Regency is the Tomb of Sunan Kalijaga. Each tourism object has its own uniqueness and characteristics, but cannot be separated from the existing 3A elements (attractions, amenities, accessibility). In the religious tourism object, Sunan Kalijaga Tomb has implemented elements of 3A even though there are several deficiencies that have not been fulfilled. The development strategy at Sunan Kalijaga Tomb is carried out by the foundation itself, therefore there is a need for a tourism development strategy that must be carried out to develop religious tourism at Sunan Kalijaga Tomb. Considering the tourism development strategy through 3A elements, this article focuses on the tourism development strategy through 3A elements in the religious tourism object of Sunan Kalijaga Tomb. The study aims to determine the implementation of 3A elements (Attractions, Amenities, Accessibility) of Sunan Kalijaga Tomb as a religious tourism destination in Demak regency and tourism development strategy through elements of 3A (attractions, amenities, accessibility) at religious tourism objects of Sunan Kalijaga Tomb in Demak regency.The type of research used was descriptive qualitative. Types and sources of data used were primary data sources and secondary data sources. Data collection techniques were observation, interviews and documentation. The data was collected and analyzed using data analysis techniques which include data reduction, presentation stage, and conclusion verification. The results of the study show that: 1) The implementation of 3A elements (attractions, amenities, and accessibility) at the religious tourism object of Sunan Kalijaga Tomb was adequate, but there were still some deficiencies. As religious tourism attractions, Sunan Kalijaga Tomb had an attraction in the form of the culture Sunan Kalijaga taught, the architecture of the building and the figure of Sunan Kalijaga, who was very well known by the people around the area. The amenities provided, such as shoe storage, mosques, bathrooms, parking lots, were adequate, but there were still deficiencies that had not been met. Accessibility to the tomb of Sunan Kalijaga was quite good. The condition of the road that had been paved and easily accessible for visitors who wanted to come. 2) The strategy for developing tourism through the 3A elements at the Tomb of Sunan Kalijaga was divided into 3 aspects; they are the strategy for developing the economic sector, the strategy for developing the religious sector, and the strategy for developing the socio-cultural sector. These three aspects had been going well, but there were some deficiencies that needed to be corrected for better results in the future.