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All Journal Journal of Economics Education
Pratiwi, Ngisti
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Economics, Econometrics & Finance Education Social Sciences

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URGENSI PENDIDIKAN EKONOMI DALAM MEMBINA EKONOMI KREATIF Nindiawaty, Riza; Putra, Rachel Ahmadi; Pratiwi, Ngisti; Sariatun, Sariatun
Jurnal Pendidikan Ekonomi Vol 3 No 1 (2024): Mei
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jeec.v3i1.22629

Abstract

This study aims to understand the urgency of economic education in fostering a creative economy. This research is a research library where data is obtained from various literature on economic education and the creative economy which is obtained through documentation techniques. The results of this study indicate that entrepreneurship, especially with regard to the creative economy, requires economic knowledge to be obtained through economic education. This economic education can be obtained through education carried out in educational institutions such as schools, seminars, courses, and competency development centers which can be found and obtained both online and offline. Knowledge about entrepreneurship can also be obtained through a community environment that discusses economic knowledge, for example HIPMI or the Indonesian Young Entrepreneurs Association and others.
FAKTOR-FAKTOR YANG MEMPENGARUHI KEBERHASILAN BRANDING SEKOLAH DALAM MENINGKATKAN MINAT PENDAFTARAN SISWA (STUDI KASUS DI SMA NEGERI 6 KOTA JAMBI Padliyan, Reka; Pratiwi, Ngisti; Fitri, Vidia; Rifki, Ahmad
Jurnal Pendidikan Ekonomi Vol 3 No 2 (2024): November
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jeec.v3i2.39145

Abstract

This study analyzes the impact of branding strategies on student enrollment interest at SMA Negeri 6 Kota Jambi. Using a qualitative approach, data were collected through interviews, observations, and document studies from the school principal, vice principals, and students. The results show that the school's branding as a "sports school" plays a significant role in attracting students, especially those with talents in sports. Factors such as comprehensive sports facilities, academic flexibility, and non-academic achievement- based admission pathways contribute to students' decision to enroll. This research provides insights into effective branding strategies for building a school’s image amid educational competition.
Co-Authors Ahmad Rifki Fitri, Vidia Nindiawaty, Riza Padliyan, Reka Putra, Rachel Ahmadi Sariatun, Sariatun