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Oxaveria, Carissa Xyla
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Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management

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Perancangan Prototipe Antarmuka Pengguna pada Aplikasi E-Commerce Pertanian Berbasis Mobile Prasetyo, Diaz Agil; Oxaveria, Carissa Xyla; Aulia, Shinta; Richardo, Nicko; Saputra , Muhammad Reynaldi Dwi; Ningsih, Rahmi Yulia; Pratiwi, Chairani Putri
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 9 No 2 (2025): APRIL-JUNE 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v9i2.3428

Abstract

The use of e-commerce applications in the agricultural sector has not been optimized due to farmers' low understanding of technology and a less user-friendly interface design. This research aims to design a prototype mobile-based e-commerce application interface that suits the needs of farmers. The Design Thinking method is used to understand user needs and develop intuitive solutions. The results showed a friendly interface design for farmers with low digital literacy, thus supporting the adoption of e-commerce applications in the agricultural sector. This research contributes to the increased utilization of technology in the distribution of farm produce and helps improve the welfare of farmers.
Perancangan Prototipe Antarmuka Pengguna pada Aplikasi E-Commerce Pertanian Berbasis Mobile Prasetyo, Diaz Agil; Oxaveria, Carissa Xyla; Aulia, Shinta; Richardo, Nicko; Saputra , Muhammad Reynaldi Dwi; Ningsih, Rahmi Yulia; Pratiwi, Chairani Putri
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 9 No 2 (2025): APRIL-JUNE 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v9i2.3428

Abstract

The use of e-commerce applications in the agricultural sector has not been optimized due to farmers' low understanding of technology and a less user-friendly interface design. This research aims to design a prototype mobile-based e-commerce application interface that suits the needs of farmers. The Design Thinking method is used to understand user needs and develop intuitive solutions. The results showed a friendly interface design for farmers with low digital literacy, thus supporting the adoption of e-commerce applications in the agricultural sector. This research contributes to the increased utilization of technology in the distribution of farm produce and helps improve the welfare of farmers.
Co-Authors Aulia, Shinta Ningsih, Rahmi Yulia Prasetyo, Diaz Agil Pratiwi, Chairani Putri Richardo, Nicko Saputra , Muhammad Reynaldi Dwi