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All Journal Jurnal Hukum Lex Generalis Jurnal Pengabdian kepada Masyarakat
Viena, Viena
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Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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STRATEGI PENGUATAN BRANDING PRODUK KOPI KUDA BERKAIT MELALUI INOVASI KEMASAN DAN EDUKASI DIGITAL MARKETING BAGI UMKM DESA SEBONG PEREH Imran Ilyas; Satrio Bimo Saputro; Indra Bastian Tahir; Muhammad Isa Alamsyahbana; David Dwi Malya Putra; Muhammad Nursyahdani; Novi Komalasari; Nurul, Nurul; Rezky Pranatha; Selvi Wahyuningsih; Silvia Yohani; Viena, Viena
J-ABDI: Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 9: Februari 2025
Publisher : Bajang Institute

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Abstract

This community service program aimed to improve the competitiveness of the UMKM Kopi Kuda Berkait in Sebong Pereh Village through packaging innovation and digital marketing education for local UMKM. The innovation involved designing modern, hygienic, and functional packaging to enhance the product's appeal and strengthen its brand identity. Digital marketing education was provided to the UMKMs in Sebong Pereh Village, including the use of e-commerce platforms such as Shopee. The implementation methods included interviews, observations, documentation, participation, and socialization. As a result, the packaging innovation successfully enhanced the branding of Kopi Kuda Berkait, while the digital marketing education helped local UMKMs understand digital marketing strategies to expand their market reach
Analisis Keabsahan Penjualan Saham Pemegang Saham yang Dinyatakan Tidak Hadir dan Tidak Diketahui Keberadaannya (Afwezigheid) Viena, Viena; Purba, Hasim; Siregar, Mahmul
Jurnal Hukum Lex Generalis Vol 6 No 4 (2025): Tema Hukum Perdata dan Kenotariatan
Publisher : CV Rewang Rencang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56370/jhlg.v6i4.1341

Abstract

This research examines the legal uncertainty issues in share transfer of shareholders with afwezigheid status (absent and whereabouts unknown) which requires special management by the Heritage Property Office (Balai Harta Peninggalan/BHP) as the representative custodian of assets. Through normative juridical methods with statutory and case approaches, this research analyzes the share transfer case of PT. Asri Pembangunan Catur Karya Cipta and concludes that the transfer of afwezigheid shares by BHP is legally valid despite not being directly conducted by the rightful owner (eignaar), as BHP acts as custodian (bezit) representing the afwezigheid shareholder with obligations to obtain court permission and comply with Limited Liability Company Law procedures to avoid formal defects. Legal protection is available for afwezigheid shareholders or their heirs through the right to file lawsuits if they feel BHP's actions violate their rights and obligations, however the research recommends the need for regulatory updates given the limited regulations concerning afwezigheid to provide better legal certainty and protection.
Co-Authors David Dwi Malya Putra HASIM PURBA Imran Ilyas Indra Bastian Tahir MAHMUL SIREGAR Muhammad Isa Alamsyahbana Muhammad Nursyahdani Novi Komalasari Nurul Nurul Rezky pranatha Satrio Bimo Saputro Selvi Wahyuningsih Silvia Yohani