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All Journal Business, Economics and Entrepreneurship Jurnal Pengabdian pada Masyarakat
Muchammad Ariffin
Universitas Panca Bhakti
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice

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Coaching Clinic Penulisan Artikel Ilmiah dan Proposal Hibah untuk Peningkatan Produktivitas Akademik Muhammad Zalviwan; Aris Setiawan; Muchammad Ariffin; Siswadi; Ida Ayu Suci; Akbar Fadly Pratomo
Dianmas Bhakti: Jurnal Pengabdian pada Masyarakat Vol 3 No 1 (2026): Dianmas Bhakti: Jurnal Pengabdian pada Masyarakat
Publisher : LPPM Universitas Panca Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54035/dianmas.v3i1.628

Abstract

This community service activity took the form of a Coaching Clinic on Scientific Article Writing and Higher Education Research Proposals, organized by the Research and Community Service Institute (LPPM) of Panca Bhakti University (UPB). The core issues addressed were the still-low rate of scientific publications by faculty members and the lack of competitiveness in grant proposals, which directly impact the institution’s Key Performance Indicators (KPIs). The activity aims to strengthen faculty members’ capacity to produce publication-ready scientific articles, select reputable journals, and draft competitive grant proposals. The method used was an interactive coaching clinic featuring two expert speakers from Wijaya Kusuma University in Surabaya and Tanjungpura University: Dr. Lusy Tunik Muharlisiani, M.Pd, and Prof. Dr. Ir. Yohana S.K. Dewi, MP. The participants were faculty members from UPB Pontianak. The results of the activity showed a significant improvement in participants’ understanding of research proposal writing, structured articles, appropriate journal selection, and avoiding predatory journals. The activity also strengthened academic collaboration between institutions and received a highly positive response from participants.
Peran Niat Pembelian Hijau Dalam Memediasi Hubungan Antara Pengetahuan Produk Hijau, Kepercayaan Hijau Terhadap Keputusan Pembelian Produk Skincare Avoskin Dessiliya; Adi Mursalin; Muchammad Ariffin
Business, Economics dan Entrepreneurship Vol 7 No 2 (2025): Business, Economics and Entrepreneurship
Publisher : Institut Shanti Bhuana, Program Studi Kewirausahaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46229/bee.v7i2.1067

Abstract

Green products, which are environmentally friendly and sustainable, have become a choice for consumers who care about the environmental impact of their consumption. However, the decision to purchase green products is influenced not only by consumers' knowledge of the products but also by their level of trust in the green claims made. This study aims to examine how green purchase intention mediates the relationship between knowledge of green products and green trust on a person's purchase decision. The research method uses a quantitative exploratory approach with the distribution of questionnaires to 147 respondents and is analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with SmartPLS 3.0. The results indicate that knowledge of green products and green trust have a positive and significant effect on purchase decisions, both directly and indirectly through purchase intention. Mediation testing using the bootstrapping approach shows that purchase intention is able to partially mediate the relationship between knowledge, trust in purchase decisions. These findings indicate that increasing consumer knowledge and trust in green products needs to be accompanied by efforts to build strong purchase intentions in order to encourage sustainable purchasing decisions.
Co-Authors Adi Mursalin Akbar Fadly Pratomo Aris Setiawan Dessiliya Muhammad Zalviwan Siswadi Siswadi