Article Per Year (5 Year)
p-Index From 2020 - 2025
0.61
P-Index
This Author published in this journals
All Journal Investasi : Inovasi Jurnal Ekonomi Dan Akuntansi Journal of E-business and Management Science
Marusaha, Tiardo Jonathan
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Library & Information Science Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pengaruh Current Ratio Dan Debt To Equity Ratio Terhadap Return On Equity Pada PT Arwana Citramulia Tbk Periode 2012 - 2021 Wijaya, Yuel; Hutagalung, Dhaniel; Amri, Whan Augustin Ainul; Marusaha, Tiardo Jonathan
INVESTASI : Inovasi Jurnal Ekonomi dan Akuntansi Vol. 3 No. 1 (2025): Artikel Penelitian
Publisher : Soratekno Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59696/investasi.v3i1.87

Abstract

This study aims to determine the partial and simultaneous effects of the Current Ratio (CR) and Debt to Equity Ratio (DER) on Return on Equity (ROE) at PT Arwana Citramulia Tbk. over a 10-year period from 2012 to 2021. This research is associative in nature, with sample selection using a purposive sampling technique. The type of data used is quantitative, obtained from the company's audited financial statements, totaling 40 data points from the 2012-2021 period. The data source used in this study is secondary, obtained from the official website of the Indonesia Stock Exchange. Data processing was conducted using the statistical program IBM SPSS version 22. The data analysis techniques employed include statistical tests such as classical assumption tests, simple and multiple regression tests, coefficient of determination (R²) test, T-test, and F-test. The research findings indicate that; The partial test for the Current Ratio resulted in a significance value of 0.244 > 0.05, with a comparison of t_calculated < t_table (1.186 < 2.03224), meaning there is no significant partial effect of the Current Ratio on Return on Equity. The partial test for the Debt to Equity Ratio resulted in a significance value of 0.001 < 0.05, with a comparison of t_calculated < -t_table (-3.589 < -2.03224), indicating a significant and negative partial effect of the Debt to Equity Ratio on Return on Equity. The simultaneous test for the Current Ratio and Debt to Equity Ratio resulted in a significance value of 0.004 < 0.05, with a comparison of F_calculated > F_table (6.443 > 3.28), meaning that together, the Current Ratio and Debt to Equity Ratio have a significant and positive effect on Return on Equity.
Analysis of The Influencer Marketing, Ratings and Customer Reviews on Purchasing Decisions Mulyati, Sri; Putriani, RDN Dwi; winanti, winanti; Goestjahjanti, Francisca Sestri; Marusaha, Tiardo Jonathan; Farhan, Akhmad; Mendrofa, Yeremia; Kumoro, Dwi Ferdiyatmoko Cahya; Himmy’azz, Istajib Kulla; Purno, Marhaendro
Journal of E-business and Management Science Vol. 2 No. 1 (2024): Juni 2024
Publisher : PT. BERBAGI TEKNOLOGI SEMESTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61098/jems.v2i1.142

Abstract

There are still many companies that do not pay attention to the importance of influencer marketing, ratings and customer reviews due to ignorance and low understanding. This research underlines the importance of marketing strategies that combine influencer marketing with positive interactions from customers and good product reputation to influence consumer purchasing decisions effectively, so researchers are interested in conducting research entitled The Influence of Influencer Marketing, Ratings and Customer Reviews on Purchasing Decisions. With the research variables that will be analyzed are influencer marketing X1, Rating X2, Customer Review the research results can be seen from the multiple correlation level value of 0.745, this shows that the correlation level has a strong influence. The coefficient of determination value is 0.809, meaning that the Influencer Marketing, Rating and Customer Review variables have an influence on purchasing decisions of 80.9% and the remaining 19.1% is influenced by other variables not examined in this research. Meanwhile, the results of simultaneous hypothesis testing show a significant effect because Fcount > Ftable (129,801 > 3,090).
Co-Authors Amri, Whan Augustin Ainul Farhan, Akhmad Goestjahjanti, Francisca Sestri Hutagalung, Dhaniel Istajib Kulla Himmy’azz Kumoro, Dwi Ferdiyatmoko Cahya Mendrofa, Yeremia Purno, Marhaendro Putriani, RDN Dwi Sri Mulyati Wijaya, Yuel WINANTI, WINANTI