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All Journal Jurnal Dehasen Untuk Negeri Journal of Management, Economic, and Accounting Journal of Business Management
Sadewo, Panji
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Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Public Health Other

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Analysis Of Factors Affecting Bond Ratings Of Manufacturing Herlyaminda, Evi; Sadewo, Panji; Sulistiani, Sulistiani; Andestar, Tomi
Journal of Management, Economic, and Accounting Vol. 4 No. 1 (2025): Januari- Juni
Publisher : Universitas Dehasen Bengkulu

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Abstract

In this study, factors that influence bond rankings in manufacturing companies have been analyzed.The results of this study show that other variables such as bond liquidity, company size, exchange rates, interest rates, and solvency can also affect bond ratings. The study aims to analyze thefactors that influence the rating of bonds in manufacturing companies. Using a factor analysis approach, the study explores the relationship between various factors such as financial performance, corporate stability, and other factors that can influence bond ratings. Data from a number of manufacturing companies is used to identify key factors that contribute to the rating of bonds given by rating agencies. The results of this analysis are expected to provide valuable insights for manufacturing companies in raising their bond ratings and strengthening their financial position in the bond market.
Pelaksanaan Gotong Royong Dalam Meningkatkan Perilaku Hidup Bersih Di Kelurahan Pematang Gubernur: KKN-T Unived 2025 Lestari, Anggun Ayu; Oktafia, Berliana; Illahi, Jerry Kurnia; Sadewo, Panji; Qhumayira, Tharisa; Hanila, Siti; Susena, Karona Cahya; Suwarni, Suwarni
Jurnal Dehasen Untuk Negeri Vol 4 No 2 (2025): Juli
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v4i2.9113

Abstract

The Thematic Community Service Program (KKN-T) of Dehasen University Bengkulu Group 12 in 2025 was held in RT007/RW04 Pematang Gubernur Village, Muara Bangkahulu District, Bengkulu City, from June 11 to July 4, 2025. This program aims to improve clean living behavior and strengthen mutual cooperation in the community. The main problem faced is the low level of public awareness in littering, which results in a dirty environment and clogged gutters, especially during the rainy season. The methods used include initial observation, socialization, direct implementation, and assistance in environmental cleanliness mutual cooperation activities. KKN-T students together with local officials were actively involved in cleaning yards, public roads, gutters from garbage and weeds. The results of the activity showed an increase in community participation and awareness of the importance of maintaining cleanliness and preserving the culture of mutual cooperation. It is hoped that this activity can create a clean, healthy, beautiful environment, and free from disease and flood disasters, as well as strengthen the sense of ownership and responsibility of the community towards their environment.
The Influence Of Live Streaming Using The Soft Selling Method On The Purchase Interest Of Thrift Fashion Products Among Gen Z In Bengkulu City Sadewo, Panji; Hanila , Siti; Febliansa , M Rahman
Journal of Business Management Vol. 2 No. 1 (2025): November
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbusman.v2i1.427

Abstract

This study aims to analyze the influence of Feeling (X₁), Implicit (X₂), and Brand Image (X₃) on Purchase Intention of Thrift Fashion Products (Y) among Generation Z in Bengkulu City. The research employs a quantitative descriptive method with a multiple linear regression approach, based on data from 150 respondents aged 17–28 years, processed using SPSS version 25.0. The results indicate that all questionnaire items are valid (r-count > 0.160) and reliable, with Cronbach’s Alpha values for each variable as follows: Feeling (0.911), Implicit (0.906), Brand Image (0.925), and Purchase Intention (0.892). The partial test (t-test) shows that all independent variables have a positive and significant effect on purchase intention, with t-count and significance values respectively: Feeling (8.241; Sig. = 0.000), Implicit (3.074; Sig. = 0.003), and Brand Image (20.405; Sig. = 0.000). Among these variables, Brand Image is the most dominant factor, with a standardized beta value of 0.610. The simultaneous test (F-test) reveals that the three variables jointly have a significant effect on Purchase Intention, with an F-count value of 1253.047 and Sig. = 0.000 (<0.05). The coefficient of determination (R²) of 0.963 indicates that 96.3% of the variation in Purchase Intention can be explained by the variables Feeling, Implicit, and Brand Image, while the remaining 3.7% is influenced by other factors outside the model such as price, product quality, influencer promotion, and social trends. This study concludes that emotional factors, subconscious perceptions, and brand image collectively play an important role in increasing purchase intention for thrift fashion products. Therefore, strengthening brand image, creating positive emotional experiences, and implementing subtle yet effective soft selling strategies are key to attracting Generation Z’s interest in sustainable products.
Co-Authors Andestar, Tomi Febliansa , M Rahman Hanila , Siti Hanila, Siti Herlyaminda, Evi Illahi, Jerry Kurnia Karona Cahya Susena, Karona Cahya Lestari, Anggun Ayu Oktafia, Berliana Qhumayira, Tharisa Sulistiani Sulistiani, Sulistiani Suwarni Suwarni