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All Journal Jurnal Ekonomi Jurnal Locus Penelitian dan Pengabdian
Tamzil , Fachmi
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Aerospace Engineering Automotive Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Mathematics

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Optimizing Digital Applications For MSMEs In Operational Efficiency And Encouraging The Acceleration Of The Digital Economy Eka, Andi Primafira Bumandava; Sari , Sarlina; Sutono, Sutono; Tamzil , Fachmi; Anggraeni , Dewi
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

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Abstract

In the digital economy era, the application of information and communication technology is the main support for MSMEs to improve operational efficiency. This study uses a systematic literature review method to review and analyze literature related to the adoption of digital technology in MSMEs. The results show that digital applications such as inventory management systems, e-commerce platforms, digital marketing tools, and financial applications can significantly improve the operational efficiency of MSMEs. However, the adoption of these technologies still faces barriers such as limited resources, lack of technical knowledge, and minimal infrastructure support. To encourage the adoption of digital technology, it is necessary to improve digital literacy, financial support, and strengthen infrastructure. Case studies show the success of MSMEs that have adopted digital technology in increasing sales and operational efficiency. This research provides practical recommendations for MSMEs, government, and other stakeholders in supporting MSME digitalization, which in turn is expected to contribute to the acceleration of the digital economy in Indonesia.
Improving the Quality of Education Through Value Co-Creation: A Case Study on Technology-Based Study Programs Chairunnisa, Puspita; Juwita, Silvia Ratna; Tamzil , Fachmi
Jurnal Locus Penelitian dan Pengabdian Vol. 4 No. 7 (2025): JURNAL LOCUS: Penelitian dan Pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v4i7.4551

Abstract

This study aims to improve the quality of education in technology-based study programs through a value co-creation approach. In the context of entrepreneurship education, value co-creation emphasizes active collaboration between students, lecturers, and institutions in creating meaningful learning experiences that are relevant to the development of digital technology. This research adopts a quantitative approach by distributing questionnaires to active students enrolled in entrepreneurship courses at Esa Unggul University, Jakarta, particularly those engaged in technology-based learning through e-learning, digital platforms, and online entrepreneurial activities. To enrich the understanding of learning dynamics, supporting data were also collected through Focus Group Discussions (FGD) with students and lecturers. Quantitative data were analyzed using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method. The results show that value co-creation has a positive and significant influence on the quality of entrepreneurship education, student satisfaction, and entrepreneurial intention. Furthermore, education quality and student satisfaction significantly affect entrepreneurial intention, which in turn drives entrepreneurial behavior. The integration of technology in learning enhances student participation, strengthens collaborative engagement, and supports the process of joint value creation within a digital educational environment. These findings emphasize that active student involvement in technology-based learning, supported by responsive collaboration from lecturers, can enhance educational quality and foster entrepreneurial behavior. This study provides theoretical and practical contributions for the development of curricula, teaching strategies, and higher education policies that are more participatory, adaptive, and technology-oriented
Co-Authors Anggraeni , Dewi Chairunnisa, Puspita Eka, Andi Primafira Bumandava Juwita, Silvia Ratna Sari , Sarlina Sutono Sutono