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All Journal SEIKO : Journal of Management & Business Jurnal Riset Inspirasi Manajemen dan Kewirausahaan Dinasti International Journal of Management Science Jurnal Kesehatan STIKes IMC Bintaro
Pertiwi, Inten
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Industrial & Manufacturing Engineering Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Bisnis Model Digital “Weverse” Pada Kelompok Musik Korea Bts Pertiwi, Inten; Darmawan, Andreas James; Heptariza, Anita; Ramayu, I Made Satrya
SEIKO : Journal of Management & Business Vol 6, No 2.1 (2023)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v6i2.5498

Abstract

The Korean music group BTS is the most historic group in the success of popularizing Korean culture in the packaging of boy bands. Behind this success, the BTS production and management house has adapted a lot of digital business models to meet the needs of their fans in the Weverse application. The purpose of this research is to make a study that explores the digital business model strategy carried out by BTS, in order to provide learning to develop a digital business model category for a local music group in the global market. The research method uses descriptive qualitative with an in-depth look at the Weverse application, both as social media, and as a marketplace specifically for their products; using literature data collection techniques, online media, and direct interaction with BTS fans in Indonesia. The results of this study are in the form of a Weverse digital business model framework, with various descriptions on application features, customer user access, and customer journeys. The research implications can be a guide for continuing ongoing research on similar topics, as well as having an impact on BTS fans in studying digital business models from a country's culture. Keywords: Digital Business Model, Weverse, BTS
HUBUNGAN MEKANISME KOPING DENGAN TINGKAT STRES MAHASISWA SEMESTER AKHIR DALAM MENYUSUN SKRIPSI PROGRAM STUDI SARJANA KEPERAWATAN TAHUN 2023 DI UNIVERSITAS ICHSAN SATYA Pertiwi, Inten; Lestari, Puji; Haryati Lubis, Vebry
Jurnal Kesehatan STIKes IMC Bintaro Vol 7 No 2 (2024): Jurnal Kesehatan Stikes IMC Bintaro
Publisher : STIKes IMC Bintaro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63448/mfn6md91

Abstract

Latar Belakang : Stres akademik merupakan salah satu reaksi yang terjadi pada seorangmahasiswa yang disebabkan oleh rangsangan akademik. Faktor penyebab stres menyusunskripsi terbagi menjadi faktor internal seperti jenis kelamin, status sosial ekonomi,karakteristik kepribadian mahasiswa, mekanisme koping mahasiwa dan inteligensi,sedangkan faktor eksternal yaitu tuntutan tugas akademik dan hubungan mahasiswa denganlingkungannya. Tujuan Penelitian: Penelitian ini bertujuan untuk mengetahui hubunganmakanisme koping dengan tingkat stres mahasiswa semester akhir dalam menyusun skripsiprogram studi sarjana keperawatan di Universitas Ichsan Satya. Metodelogi Penelitian :Penelitian ini merupakan rancangan kuantitaif dengan pendekatan cross-sectional.Populasi dan sampel dalam penelitian ini yaitu mahasiswa prodi S1 keperawatan agkatan2020 kelas reguler yang sedang menyusun skripsi di Universitas Ichsan Satya sebanyak 40orang. Hasil Penelitian : Hasil penelitian ini menunjukkan 40 responden mahasiswa lebihbanyak yang memiliki tingkat stres yang berat dalam mekanisme koping maladaptif yaitu19 orang (85,4%) dibandingkan dengan mekanisme koping adaptif yaitu 5 orang (27,8%),sedangkan mahasiswa yang memiliki tingkat stres tidak berat lebih banyak denganmekanisme koping adaptif yaitu 13 orang (72,2%) dibandingkat dengan mekanisme kopingmaladaptif 3 orang (13,6%). Simpulan : Terdapat hubungan mekanisme koping dengantingkat stres mahasiswa semester akhir dalam menyusun skripsi Progam Studi SarjanaKeperawan tahun 2023 di Universitas Ichsan Satya, (p value = 0,001) dengan OR 16,467Saran : Berdasarkan hasil penelitian diharapkan pihak institusi pendidikanmempertimbangkan ketersediaan kegiatan yang bisa membuat mahasiswa memperhatikanaspek emosional agar beban akademik yang dihadapi bisa menjadi pedoman dalammenjalani kebijakan.
The Impact of Digital Transformation on the Business Sustainability of MSMEs in Denpasar City Pertiwi, Inten; Puspa, Gede; Prasiani, Ni Komang; Sihwinarti, Dwi
Dinasti International Journal of Management Science Vol. 6 No. 4 (2025): Dinasti International Journal of Management Science (March - April 2025)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijms.v6i4.4300

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in Indonesia's economy; however, they face significant challenges in sustaining their businesses in the digital era. This study aims to analyze the impact of digital technology adoption and digital skills on the business sustainability of MSMEs in Denpasar City. A quantitative descriptive approach was employed, utilizing primary data collected through questionnaires from 100 respondents. The findings indicate that both digital technology adoption and digital skills have a positive and significant influence on MSME business sustainability. The implementation of digital technology has been proven to enhance operational efficiency, expand market reach, and strengthen competitiveness. However, challenges such as limited digital literacy, financial constraints, and uneven technological infrastructure remain significant obstacles. This study concludes that digital transformation, supported by well-planned strategies and stakeholder collaboration, can drive the sustainability of MSMEs in Denpasar City.
Peran Product Knowledge dalam Memediasi Pengaruh Social Media Influencer Terhadap Purchase Intention pada Produk Honda Electric Moped One Akina, Ni Nengah; Suryani, Ni Kadek; Pertiwi, Inten
Jurnal Riset Inspirasi Manajemen dan Kewirausahaan Vol. 9 No. 2 (2025): Jurnal Riset Inspirasi Manajemen dan Kewirausahaan
Publisher : Sekolah Tinggi Ilmu Manajemen Indonesia (STIMI) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35130/1130034

Abstract

Background: Purchase intention is often driven by consumers’ emotional responses and their knowledge about a product—both of which can be significantly shaped by social media influencers. These influencers play a key role in disseminating product information and generating consumer interest. Objective: This study aims to reevaluate the mediating role of product knowledge in the relationship between social media influencers and consumers’ intention to purchase, particularly in the context of electric vehicle promotion. Methods: The study employed a non-probability purposive sampling technique to survey 120 respondents residing in Bali, all of whom possess a valid driver’s license and follow Astra Honda Motor (AHM) Bali social media influencers. Data were collected through structured questionnaires and analyzed using path analysis to assess both direct and mediated relationships among variables. This approach was chosen for its effectiveness in modeling complex relationships and testing mediation effects. The data were analyzed using mediation analysis with SPSS Macro Process Model 4 by Hayes. Results: Social media influencers have a significant direct impact on both product knowledge and purchase intention (p < 0.01). Product knowledge also shows a significant direct effect on purchase intention (p = 0.0254). Moreover, product knowledge plays a significant mediating role in the relationship between social media influencers and purchase intention (CI: 0.3028-0.8213). Conclusion: The findings underscore that social media influencers not only directly influence consumer purchase intentions but also do so indirectly by enhancing product knowledge. This highlights their strategic importance in boosting consumer awareness and engagement
Co-Authors Akina, Ni Nengah Darmawan, James Haryati Lubis, Vebry HEPTARIZA, ANITA Prasiani, Ni Komang PUJI LESTARI Puspa, Gede RAMAYU, I Made Satrya Sihwinarti, Dwi Suryani, Ni Kadek