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All Journal Jurnal MD Shirkah: Journal of Economics and Business Journal of International Multidisciplinary Research
Saefudin
University of Muhammadiyah Karanganyar
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other

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Journal : Jurnal MD

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PEMODELAN LOYALITAS PENGGUNA APLIKASI OVO DI KOTA MALANG: PERAN KUALITAS LAYANAN DAN CITRA MEREK DENGAN KEPUASAN SEBAGAI PEMEDIASI Kumala, Imtinan Widhah; Saefudin, Saefudin; Adibatunabillah, Suko Rina
JURNAL MANAJEMEN DAKWAH Vol. 9 No. 1 (2023)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2023.91.06

Abstract

The increasing number of e-money users makes business competition in the industry increasingly tight. This has an impact on decreasing the number of users on the OVO application. This research aims to analyze the influence of service quality and brand image on loyalty among OVO users in Malang City with user satisfaction as a mediating variable. This research is causality research with sampling using a purposive sampling approach. The number of samples that met the criteria was 303 respondents who were OVO users in Malang City. Data analysis was tested statistically via AMOS with the criteria P-Value ≤ 0.05. The research results prove that service quality and brand image partially have a significant effect on user satisfaction and loyalty. User satisfaction has been proven to have a significant effect on user loyalty. Mediationally, the research results prove that satisfaction is able to mediate the relationship between service quality and user loyalty. Furthermore, satisfaction is able to mediate the relationship between brand image and user loyalty.
THE INFLUENCE OF SPIRITUAL LEADERSHIP ON EMPLOYEE PERFORMANCE IN SHARIA BANKS: QUALITY OF WORK LIFE (QWL) AND JOB SATISFACTION AS A MEDIATOR Saefudin, Saefudin; Novitaningtyas, Ivo; Muh Nurul Huda; Suko Rina Adibatunabillah
JURNAL MANAJEMEN DAKWAH Vol. 10 No. 1 (2024)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2024.101.04

Abstract

The performance of sharia banking in Indonesia has decreased during the Covid-19 pandemic. Moreover, the Covid-19 pandemic situation can increase mental and emotional pressure on employees at the office, as well as in Sharia banking. Therefore, it is necessary to increase leadership that is based on principles Islamic ethics in the context of Sharia banking to improve employee performance. This research aims to analyze banking performance Sharia in Indonesia through the development of spiritual leadership based on principles Islam, and also to examine the mediating role of quality of work life (QWL) and employee satisfaction. Research that examines the influence of spiritual leadership on employee performance, especially using the four pillars of Islamic principles, such as: Truthfulness (Al-Sidq); Trust (Trust); Communication (Tabligh); Knowledge (Fathonah) is still limited in the Shariah Bank context. A quantitative approach with a survey design was used to collect data from 1.131 Shariah Bank employees. The data analysis technique used structural equation modeling with partial least squares (SEM-PLS). Spiritual leadership has a significant effect on the quality of work life (QWL), job satisfaction and employee performance. In addition, QWL and job satisfaction mediate the effect of spiritual leadership on employee performance. Sharia banking can implement spiritual leadership to improve employee performance, especially in Indonesia after the Covid-19 pandemic. This research fills the literature gap by explaining the relationship between spiritual leadership, creativity, quality of work life, job satisfaction, and employee performance in the context of Shariah Banking in Indonesia.
Co-Authors Adibatunabillah, Suko Rina Arum Pujiastuti Erwinda Sam Anafih Imtinan Widhah Kumala MUH NURUL HUDA Nisa Dwi Septiyanti Nova Tri Romadloni Novitaningtyas, Ivo Rizki Dini Shandra Yunita Suko Rina Adibatunabillah Yuni Astuti