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INFLUENCE OF WORKLOAD AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE IN DRAMAGA, BOGOR Herlina, Andiani; Agung, Syahrum; Kusumah, Anuraga
Manager : Jurnal Ilmu Manajemen Vol. 6 No. 4 (2023): Manager : Jurnal Ilmu Manajemen
Publisher : Universitas Ibn Khaldun Bogor

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Abstract

This research was conducted to find out how far between workload and work discipline on employee performance. The sample used in this study was 53 employee respondents in Dramaga District, Bogor Regency. The method used is to spread the questionnaire form to the respondents and the data is processed using a computer application. This research was conducted in Dramaga District, Bogor Regency. Workload and Work Discipline Variables on Employee Performance The results of validity test, reliability test, descriptive analysis, inferential statistics, determination, t test, f test. The results of this study show that partially the workload variable (X1) has a significant effect on variable ( Y) Employee performance in Dramaga District, Bogor Regency with t Count > t Table 3,439 > t table 2.008 and a significance value of 0.001 <0.05 and Partially the variable Work Discipline (X2) has a significant effect on Employee Performance (Y) in the District Dramaga Bogor Regency with a t count 3,295 > t table > t tabble 2.008 and a significance value of 0.002 <0.05 Simultaneously, the Workload Variable (X1) and Work Discipline Variable (X2) have a significant effect on Employee Performance Variables (Y ) In Dramaga District, Bogor Regency, with f count > f table = 10,253 > F table 2.79 and a significant value of 0.000 <0.05.
Optimalisasi Search Engine Optimization untuk Peningkatan Bisnis Frozen Food PT OSB Setyawati, Diyah Pertywi; Fitriyani, Nurul; Devi, Baisati Mariam; Siroj, Sayyid Agil; Zebua, Sukriyadin; Herlina, Andiani; Taufiqurrahman, Muhammad; Putra, Bihmuyidin Colisna; Saputra, Heri; Mariam, Iis
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 5, No 4 (2025): Abdira, Oktober
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v5i4.1150

Abstract

This community service was conducted through Field Experience Practice (PPL) at PT. Optimis Sejahtera Bersama (OSB) with the aim of analyzing and implementing Search Engine Optimization (SEO) strategies to increase the visibility of the frozen food product business. The background of this activity was the company's suboptimal utilization of the digital market. The method used was Participatory Action Research (PAR) with direct practice on On-Page SEO optimization, such as keyword research, writing SEO-friendly content, and internal linking. The results showed that consistent application of SEO on content quality and website structure can improve rankings in search engines. However, there are still obstacles such as fierce competition, changes in Google algorithms, and poor User Experience (UX). This activity recommends periodic SEO audits and ongoing strategy adjustments so that PT. OSB can increase competitiveness, attract organic traffic, and achieve sustainable digital business growth.