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All Journal Jurnal Ilmiah LISKI (Lingkar Studi Komunikasi) Mahardika Adiwidia Komunikatif : Jurnal Ilmiah Komunikasi Jurnal Komunikasi & Media Digital
Budiharjo, Slamet
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Arts Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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Analisis percakapan pada unggahan berbasis Artificial Intelligence akun Instagram Kementerian Luar Negeri Ukraina Budiharjo, Slamet; Putranto, Algooth
Jurnal Mahardika Adiwidia Vol. 3 No. 2 (2024): Mahardika Adiwidia 2024
Publisher : Magister of Communication Science, Sahid University Jakarta.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/mahardikaadiwidi.v3i2.2208

Abstract

­ABSTRACT The presence of Artificial Intelligence (AI) has brought many changes to human life. Many job conveniences have been helped by the development of AI. Jobs that previously could be completed by humans are slowly starting to be replaced by entities called AI. The use of AI technology brings various innovations and efficiencies, for example content personalization to create interesting and relevant content for users, account automation, and so on. The Ministry of Foreign Affairs of Ukraine uses AI as a provider of up-to-date and reliable information on consular affairs. The post on the Instagram account of the Ukrainian Ministry of Foreign Affairs stated that Victoria Shi would carry out the task of providing various information services to the public and media as well as Ukrainian consular affairs services. There were mixed reactions to the upload, many responded positively, although quite a few also responded negatively in the comments column. This research aims to describe, understand and analyze the content of conversations or texts and the use of emoticon symbols that occur in the Instagram posts of the Ministry of Foreign Affairs of Ukraine by paying attention to aspects such as the structure of speech transfer, construction of the exchange of ideas, parts of speech and identity. Analysis by paying attention to the form of conversation and interaction that occurs as a form of study in the field of communication.Keywords: Artificial Intelligence, social media, Ukraine, conversation
Seeing vs Experiencing: Generation Z’s Needs and Satisfaction in Consuming 2D vs VR News Citraningtyas, Clara Evi Candrayuli; Utami, Isti P. T.; Budiharjo, Slamet
KOMUNIKATIF : Jurnal Ilmiah Komunikasi Vol. 14 No. 1 (2025): Komunikatif : Jurnal Ilmiah Komunikasi
Publisher : Fakultas Ilmu Komunikasi UKWMS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jk.v14i1.7299

Abstract

This study aims to examine the comparative experience of Generation Z as potential news consumers when utilizing two-dimensional (2D) and virtual reality (VR) news sources. What are their needs, and if those needs are fulfilled. Participants in the study were students between the ages of 18 and 21 who were enrolled in one of ten different study programs and lived in urban regions of Jabodetabek Indonesia. The study makes use of the concept of Gratification Sought, which encompasses five different aspects of needs: cognitive, affective, personal identity/interactive needs, social interaction and integration, and tension relief. The study employs a mixed-method approach, and the data gathering procedure is carried out through the use of questionnaires. A number of conclusions concerning the needs and levels of satisfaction related with the consumption of 2D and VR news can be identified from the outcomes of the study. Virtual reality media succeeds in fulfilling affective needs and delivering higher levels of satisfaction on identity and social connection when compared to 2D media. Nonetheless, there are limitations in adequately addressing cognitive needs. Meanwhile, 2D media remains a robust option for informational and cognitive needs, but it has a tendency to inadequately address affective needs and managing tension. ABSTRAK Penelitian ini bertujuan untuk mengkaji pengalaman komparatif Generasi Z sebagai calon konsumen berita saat menggunakan sumber berita dua dimensi (2D) dan realitas virtual (VR). Penelitian ini mengeksplorasi apa kebutuhan mereka dalam mengkonsumsi berita dan sejauh mana kebutuhan tersebut terpenuhi. Informan dalam penelitian ini adalah mahasiswa berusia 18 hingga 21 tahun yang terdaftar dalam salah satu dari sepuluh program studi dan tinggal di wilayah perkotaan Jabodetabek di Indonesia. Penelitian ini mengadopsi konsep Gratification Sought yang mencakup lima aspek kebutuhan: kognitif, afektif, identitas pribadi/kebutuhan interaktif, interaksi dan integrasi sosial, serta pelepasan ketegangan. Pendekatan yang digunakan adalah metode campuran, dengan pengumpulan data melalui kuesioner. Hasil penelitian mengungkap sejumlah temuan terkait kebutuhan dan tingkat kepuasan yang berkaitan dengan konsumsi berita 2D dan VR. Media VR terbukti lebih mampu memenuhi kebutuhan afektif serta memberikan tingkat kepuasan yang lebih tinggi dalam aspek identitas dan koneksi sosial dibandingkan dengan media 2D. Namun, media VR memiliki keterbatasan dalam memenuhi kebutuhan kognitif secara memadai. Di sisi lain, media 2D tetap menjadi pilihan yang kuat untuk memenuhi kebutuhan informasi dan kognitif, meskipun cenderung kurang optimal dalam mengakomodasi kebutuhan afektif dan pengelolaan ketegangan..  
NILAI POSTMODERNISME DALAM KOMUNIKASI DAN VISUAL KAMPANYE DIGITAL KONTEN KESADARAN PUBLIK BCA 'DON’T KNOW? KASIH NO!' Razali, Geofakta; Novianti, Suci Marini; Kristanti, Desi Dwi; Budiharjo, Slamet
Jurnal Komunikasi & Media Digital Vol. 2 No. 1 (2024): Jurnal Komunikasi & Media Digital
Publisher : Program Studi Komunikasi Universitas Pertamina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70611/jkmd.v2i1.23

Abstract

This study evaluates the representation of postmodernist values in Bank Central Asia's (BCA) "Don’t Know? Kasih No!" campaign, which aims to strengthen public awareness regarding online fraud. Employing a quantitative content analysis method based on Holsti's formula, the research quantifies and analyzes the frequency of audio-visual elements within YouTube videos, encompassing dialogue, music, and transitions. In parallel, the campaign's posters are deconstructed using Roland Barthes's semiotic. Findings indicate a consistent and recurrent audio-visual narrative strategy that directs towards preventive actions against online fraud, while the semiotic analysis of posters reveals how design elements strategically create myths that endorse a critical and prudent stance within an urban environment. Overall, the campaign reflects BCA’s success in implementing postmodernist principles and highlighting the significant role of dynamic and contemporary visual communication in the digital era.
ANOMALI POLITIK MEDIA PEMBERITAAN POLRI VERSUS KEJAGUNG: Studi Kasus Pemberitaan Peristiwa Intervensi Densus 88 Polri Pada Jampidsus Dalam Penanganan Kasus Korupsi di Kejaksaan Agung Putranto, Algooth; Budiharjo, Slamet
Jurnal Komunikasi & Media Digital Vol. 2 No. 1 (2024): Jurnal Komunikasi & Media Digital
Publisher : Program Studi Komunikasi Universitas Pertamina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70611/jkmd.v2i1.30

Abstract

In today's digital era, where everything moves and changes rapidly, the media in its journalistic work, is under demands that it must be able to provide information about events or occurrences as quickly as possible. The digitalization of conventional media opens up the possibility of media convergence which will impact not only the media industry but also changes in media consumption patterns, public perception, information dissemination, and media literacy. The incident of stalking of the Deputy Attorney General for Special Crimes (Jampidsus) carried out by members of Counterterrorism Special Detachment 88 Indonesian National Police was revealed by the media who were unable to fully explain the background and how the incident occurred. Tribunnews.com has footage, but the media did not publish the news related to this incident because of difficulties for the media to carry out verification. This research highlights reporting by Kompas.com and Tribunnews.com, two online media that are members of the Kompas Gramedia Media Group, using descriptive qualitative research methods with an approach to media political theory and media management related to reporting on the feud between the Attorney General's Office and the National Police.                                                       
Dynamics of Collective Memory in Political Rebranding in the Digital Era: Qualitative Content Analysis of “Gemoy” on X in the 2024 Election Ratna Puspita; Budiharjo, Slamet; Shenthya Winarty
Lingkar Studi Komunikasi (LISKI) Vol 10 No 2 (2024): SEPTEMBER 2024
Publisher : Universitas Telkom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/liski.v10i2.7565

Abstract

This study investigates the usage of the term “gemoy” in the political context, particularly in relation to Prabowo Subianto, and how this term emerged and evolved in conversations on social media platform X, from post-2019 Election to the lead-up to the 2024 Election. Qualitative content analysis method is employed to comprehend the public’s response to the usage of the term “gemoy” as part of Prabowo’s political rebranding, as well as the criticisms that surfaced in the context of society’s collective memory regarding Prabowo’s controversial track record, especially concerning past human rights violations. Findings indicate that while there is a positive response to these rebranding efforts, particularly from Generation Z, criticisms regarding the use of “gemoy” as an attempt to divert attention from more fundamental substantive issues, and resistance to Prabowo’s political rebranding, remain significant, particularly from X users. However, it’s noteworthy that X users do not dominate the population in Indonesia, and the popularity of platform X is influenced by various factors, including its ability to meet its users’ preferences in terms of fast and concise communication. Keywords: political rebranding, collective memory, Prabowo Subianto, 2024 election.
Co-Authors Citraningtyas, Clara Evi Candrayuli Geofakta Razali Kristanti, Desi Dwi Novianti, Suci Marini Putranto, Algooth Ratna Puspita Shenthya Winarty Utami, Isti P. T.