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Poster Seruan Edukasi Vaksin Covid-19: Kajian Semiopragmatik Saiyidinal Firdaus
Jurnal Pengabdian KOLABORATIF Vol. 3 No. 1 (2025): January
Publisher : Faculty of Engineering, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/jpk.v3i1.11102

Abstract

In 2021, the Indonesian government, through the Ministry of Health, made efforts to promote the vaccination program to the public. Therefore, the government needed to explain various aspects related to the program, such as the definition of vaccines, the purpose of vaccination, how vaccines work, recommendations for the public, program achievements, and the age limits for vaccine recipients. The vaccination campaign messages delivered by the Indonesian government through the Ministry of Health were represented through verbal and non-verbal expressions on posters. The COVID-19 vaccination educational posters contain messages encapsulated in the relationship between signs and expressive utterances. Consequently, this study aims to identify and describe the conveyed meanings within the COVID-19 vaccination educational posters using Peirce's Semiotic approach and Searle's Pragmatic approach. This research adopts a qualitative methodology. Data were collected from the texts and images featured in the posters. These texts and images represent meanings that form signs in the categories of icon, index, and symbol (semiotics), as well as directive illocutionary acts in direct speech (pragmatics). The COVID-19 vaccination educational posters serve as a strategy for the government to encourage public willingness to get vaccinated. From a pragmatic interpretative perspective, the semiosis of the overall poster content is demonstrated through direct utterances with affective perlocutionary force.
METODOLOGI PENELITIAN BAHASA DENGAN KAJIAN POSITIVISME Endry Boeriswati; Saifur Rohman; Ahmad Zaki Munibi; Saiyidinal Firdaus; Erfi Firmansyah; Hendrawanto CH; Sastri Br Rajaguk-guk
DIALEKTIKA: JURNAL BAHASA, SASTRA DAN BUDAYA Vol. 11 No. 2 (2024): Desember
Publisher : Prodi Sastra Inggris UKI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/dia.v11i2.6441

Abstract

penelitian yang menggunakan positivisme telah secara efektif menerangi keterkaitan antara variabel sosial dan variasi linguistik, sebagaimana dibuktikan oleh studi Labov, (1971) tentang variasi fonologis di Philadelphia. berfokus pada fakta empiris yang dapat diamati, diukur, dan diverifikasi, dan sangat mendasari metodologi kuantitatif dalam penelitian. positivisme memungkinkan peneliti untuk mengumpulkan data kuantitatif yang dapat dianalisis secara statistik, seperti frekuensi penggunaan struktur sintaksis tertentu dalam bahasa kedua (L2). Tiga pendekatan utama yang sering digunakan dalam studi Bahasa adalah positivisme, neo-positivisme, dan fenomenologi. Ketiga pendekatan ini memiliki asumsi dasar yang berbeda tentang metode memahami bahasa, tetapi semuanya menawarkan pandangan penting tentang bagaimana studi Bahasa dapat dilakukan secara empiris dan analitis.