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Corporate Social Responsibility, Employer Brand, and Intention to Apply: Testing Mediation and Moderation Model among Indonesian Engineering Students Muhammad Yoga Pratama; Putri Mega Desiana
Journal of Business, Social and Technology Vol. 7 No. 4 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/bustechno.v7i4.766

Abstract

Background: Competition to secure high-quality talent affects many organizations, including Indonesian mining companies that encounter difficulty attracting Generation Z because of the unfavorable image associated with extractive industries. Objective: This research examines the effects of Corporate Social Responsibility (CSR) and Employer Brand on Intention to Apply, positioning Corporate Reputation as a mediator and the Availability of Organizational Information on Social Media as a moderator among Generation Z in relation to Indonesian mining companies. Methods: A quantitative design was implemented through an online questionnaire using a seven-point Likert scale. The sample comprised third- and final-year engineering students from Universitas Indonesia, Institut Teknologi Bandung, and Universitas Gadjah Mada, yielding 262 valid responses. Covariance-Based Structural Equation Modeling (CB-SEM) was conducted with SmartPLS. Results: CSR negatively and significantly affected Intention to Apply. Economic Value, Development Value, and Application Value positively affected Corporate Reputation, which subsequently increased Intention to Apply. Corporate Reputation mediated the effects of CSR and selected Employer Brand dimensions on Intention to Apply. The Availability of Organizational Information on Social Media weakened the association between Corporate Reputation and Intention to Apply. Conclusion: The findings advance human resource management knowledge and provide recruitment guidance for mining companies in Indonesia.
Supervisor Support and Turnover Intention: Mediating Roles of Emotional Exhaustion and Work Engagement in Chemical Manufacturing Employees in Java Octaviani, Christy; Desiana, Putri Mega
Journal of Business, Social and Technology Vol. 7 No. 4 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/bustechno.v7i4.769

Abstract

Background: Employee retention has become a serious concern in Indonesia's chemical manufacturing industry, where turnover among production personnel was approximately 18% in 2023. Because these employees work under considerable physical and psychological demands, identifying the processes that shape their intention to leave is particularly important. Objective: This research investigates whether emotional exhaustion and work engagement mediate the relationship between supervisor support and turnover intention among production workers employed by chemical manufacturing companies in Java. Methods: The study was grounded in Job Demands-Resources Theory and Social Exchange Theory and used a quantitative, cross-sectional survey. An online questionnaire generated data from 260 permanent, non-managerial production workers. Covariance-based structural equation modeling (CB-SEM) in SmartPLS 4 was used for the analysis. Results: Supervisor support was not directly associated with turnover intention (β = -0.019; p = 0.384), although it significantly lowered emotional exhaustion and strengthened work engagement. Turnover intention increased significantly with emotional exhaustion and decreased significantly with work engagement. Both constructs transmitted the effect of supervisor support, and the indirect pathway through emotional exhaustion (β = -0.330; p < 0.001) was stronger than the pathway through work engagement (β = -0.114; p = 0.042). Conclusion: Supervisor support relates to weaker turnover intention mainly by alleviating emotional exhaustion and enhancing work engagement, rather than through a significant direct association. Accordingly, retention efforts in chemical manufacturing should develop supervisory practices that safeguard employees' psychological health and reinforce their engagement at work.
The Effects Of Transformational Leadership And Intrinsic Rewards On Job Performance: The Mediating Role Of Affective Commitment In Government Commercial Institutions Vanie Puspitasari; Putri Mega Desiana
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 4 (2026): October
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i4.10808

Abstract

This study examines the effects of transformational leadership and intrinsic rewards on job performance, with affective commitment serving as a mediating variable, in Government Commercial Institutions in Indonesia. Public sector organizations face increasing demands to improve performance while maintaining bureaucratic accountability and regulatory compliance. Understanding the mechanisms that influence performance in such institutional settings is therefore essential. A quantitative explanatory approach was employed using survey data collected from 311 civil servants. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS. The results show that transformational leadership and intrinsic rewards positively and significantly influence job performance. Both variables also have significant positive effects on affective commitment, which in turn enhances job performance. Furthermore, affective commitment partially mediates the relationships between transformational leadership, intrinsic rewards, and job performance. These findings highlight the importance of leadership practices and intrinsic motivational factors in strengthening employee commitment and improving performance in public sector institutions. The study provides empirical evidence from Government Commercial Institutions in Indonesia and offers practical implications for performance management in bureaucratic contexts.