Claim Missing Document
Check
Articles

Found 2 Documents
Search

Analisis Pengaruh Suasana Tempat, Kualitas Pelayanan, Kualitas Produk, Persepsi Harga, terhadap Loyalitas Kepuasan Pelanggan (Studi di pelanggan CoffeeShop Diantara Pontianak) Dwiputra, Wahyu; A, Ahmadi; Listiana, Erna; Fitriana, Ana; G, Giriati
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 6 (2025): July 2025
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.15802592

Abstract

This study aims to analyze the influence of atmosphere, service quality, product quality, and price perception on customer loyalty through customer satisfaction as a mediating variable on Coffee Shop Diantara Pontianak customers. The population in this study were Coffee Shop Diantara consumers with a sample size of 182 respondents. The data analysis method used Partial Least Squares Structural Equation Modeling (PLS-SEM) with the help of Smart PLS 4.0 software. The results showed that atmosphere, service quality, and product quality had a significant positive effect on customer satisfaction, which in turn also had a significant positive effect on customer loyalty. In addition, customer satisfaction was proven to significantly mediate the influence of atmosphere, service quality, and product quality on customer loyalty. However, price perception did not have a significant effect on customer satisfaction or loyalty. This study is expected to contribute to Coffee Shop Diantara Pontianak managers in developing strategies to improve service quality to encourage sustainable customer loyalty.
Pengaruh Beban Kerja dan Work-Life Balance Terhadap Turnover Intention pada karyawan PT. OTO Group Pontianak dengan Stres Kerja sebagai Variabel Mediasi Anugrah, Sultan Ridho; G, Giriati; Ramadhan, Rizani; Kalis, Maria Christiana Iman
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 5 (2025): Volume 3, Nomor 5, June 2025
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.15612069

Abstract

This research seeks to examine the impact of workload and work-life balance on employees' turnover intention at PT. OTO Group Pontianak, with job stress acting as a mediating factor. Utilizing a quantitative approach, the study applies PLS-SEM analytical methods to data gathered from 50 respondents through a structured questionnaire. The findings reveal that a high workload significantly contributes to increased job stress and a higher intention to leave, while a strong work-life balance significantly reduces both. Moreover, the findings indicate that job stress acts as a partial bridge linking both workload and work-life balance to employees' intentions to resign. This emphasizes the importance of optimizing task distribution and fostering policies that support a healthy division between professional and personal life. As a strategic response, organizations are advised to prioritize managing employee workloads and promoting work-life harmony to alleviate stress and discourage voluntary departures.