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Dari Canva Ke Instagram: Inovasi Pelatihan Desain Promosi Digital Bagi Mahasiswa Pendidikan Bahasa Mandarin Universitas Negeri Makassar Wahyuni, Sry; Azizah, Mir’ah; Samad, Ita Sarmita; As’ary, Muawwal Al; Isnaeni, Isnaeni
DEDIKASI Vol 27, No 1 (2025): JURNAL DEDIKASI (Article in Press)
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/dedikasi.v27i1.73167

Abstract

In the era of digital 4.0 and society 5.0, designing skills have become essential for students in supporting both academic and professional activities, including promotion through social media platforms. This article discussed a training program on creating digital promotional media using flyer design with the Canva application. The training targeted first-year students of Mandarin Language Education Study Program of Universitas Negeri Makassar who were lacked basic skills in designing flyer. It was conducted in two days using a project-based learning approach and ended with an exhibition program as a direct promotion of their digital flyers. Publishing the digital flyer on Instagram was also the practical promotion carried out in this training. The result demonstrated that students' comprehension and proficiency in designing creative, communicative, and professional digital flyer had improved.
Pengenalan Budaya Tiongkok Melalui Pembelajaran Bahasa Mandarin untuk Meningkatkan Kompetensi Lintas Budaya Siswa SMK Tana Toraja, Sulawesi Selatan Azizah, Mir’ah
Assoeltan: Indonesian Journal of Community Research and Engagement Vol. 3 No. 03 (2025): Assoeltan: Indonesian Journal of Community Research and Engagement
Publisher : Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/assoeltan.v3i03.1013

Abstract

This community service was motivated by the need to improve the cross-cultural competence of vocational school students so they can adapt to global demands, particularly in the context of interaction with Chinese culture, which is increasingly dominant in the tourism and creative economy sectors. The main objective of this service was to strengthen students' understanding of Chinese culture and cross-cultural communication skills through an Asset-Based Community-Driven Development (ABCD) approach that emphasizes the use of local school assets as a foundation for capacity building. The service methods included asset mapping, participatory training, interactive practice, and pre-post evaluation to measurably see improvements in student competency. The results of the service showed significant improvements in cultural understanding, active student participation, and their ability to integrate Chinese cultural values ​​into learning situations and tourism service simulations. Correlation analysis also confirmed a strong relationship between the level of student engagement and their learning outcomes. The conclusion of this service is that the ABCD approach is effective in building relevant, participatory, and meaningful cultural learning for vocational students. The main contribution of this activity lies in strengthening students' multicultural readiness and providing a service model that can be replicated in other vocational education contexts in Indonesia.