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All Journal Jurnal Manajemen Terapan dan Keuangan Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Jurnal Bisnis Mahasiswa Jurnal Manajerial dan Bisnis Tanjungpinang JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Syukri Amri, Adi Ihsan
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Pengembangan Jaringan Kolaborasi Mahasiswa Pelaku Industri Kreatif Fashion dan Peran Pengabdian Kepada Masyarakat Dalam Penguatan Ekosistem Bisnis IslamPengembangan Jaringan Kolaborasi Mahasiswa Pelaku Industri Kreatif Fashion dan Peran Pengabdian Kepada Masyarakat Dalam Penguatan Ekosistem Bisnis Islam Dean Amri, Ary; Syukri Amri, Adi Ihsan; Fithriani Aira, Dian Mala; Wendry, Widya Sari; Yusra, Hilman
JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan Vol. 3 No. 1 (2025): Maret
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/jpmmocci.v3i1.225

Abstract

This article discusses the development of collaboration between students and the creative fashion industry to strengthen the Islamic business ecosystem. In addressing the challenges of globalization, this collaboration focuses on innovative fashion products aligned with Sharia principles. Community service programs include skill training, seminars on Islamic business ethics, and the promotion of halal products. The research results show that this collaboration enhances industry capacity, expands market access, and raises awareness of sustainable products. The article recommends strengthening collaboration networks, increasing training, and involving the community in developing fashion products that align with Islamic values.
Pengembangan dan Transformasi Pasar Kalangan (Pasar Kamis) Sebagai Pusat Perekonomian Syariah yang Tertib Administrasi, Profitable, Efisien, dan Berdaya Saing di Desa Tirta Kencana, Kabupaten Tebo Amir, Amri; Ridhwan, Ridhwan; Enggraini Fitri, Luky; Lubis, Paulina; Syukri Amri, Adi Ihsan; Ananta Putri, Sashi
JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan Vol. 3 No. 1 (2025): Maret
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/jpmmocci.v3i1.226

Abstract

Development of Pasar Kalangan (Thursday Market) in Tirta Kencana Village, Tebo Regency, aims to enhance efficiency, governance, profitability, and competitiveness by implementing Sharia economic principles. The program focuses on improving administration, infrastructure, public services, and Sharia economic education. The expected outcomes include increased transactions, higher income for merchants, greater public awareness of Sharia economic principles, improved market facilities, and reduced user complaints. This transformation is expected to promote the welfare of the local community while strengthening Sharia values in market management.
Daya Tarik dan Kualitas Pelayanan sebagai Determinan Minat Berkunjung Pelanggan di Sektor Usaha Kafe Amri, Adi Ihsan Syukri; Sari, Novita; Hamdiah, Hamdiah; Brilliant, Aulia Beatrice; Favian , Alvin
Jurnal Bisnis Mahasiswa Vol 5 No 4 (2025): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.680

Abstract

Penelitian ini bertujuan untuk menganalisis apakah variabel daya tarik dan kualitas pelayanan baik secara parsial maupun secara simultan mempunyai pengaruh atau tidak terhadap variabel minat berkunjung ke TEAnol Café Jelutung. Objek penelitian ini adalah masyarakat yang berkunjung ke TEAnol Café Jelutung dan sampel dalam penelitian ini berjumlah 96 responden dengan menggunakan rumus cochran. Metode pengumpulan data dengan menggunakan kuesioner yang disebar secara acak kepada konsumen yang pernah berbelanja di online shop melalui Google Forms. Metode analisis data yang digunakan adalah analisis regresi berganda, analisis koefisien determinasi, uji asumsi klasik, uji-F dan Uji-t. Hasil dari penelitian ini adalah bahwa baik secara simultan maupun secara parsial variabel daya tarik dan kualitas pelayanan mempunyai pengaruh terhadap variabel minat berkunjung.
Pengaruh Repositioning terhadap Customer Loyalty melalui Brand Equity sebagai Variabel Mediasi pada Layanan Kredit Konsumtif PT. Bank Pembangunan Daerah Jambi Febby Nanda Utami; Hamdiah; Adi Ihsan Syukri Amri; Rama Dhonal
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 10 No 3 (2025)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jms.v10i3.26983

Abstract

Business development in banking sector has grown and progressively increase. Bank Jambi (PT. Bank Pembangunan Daerah Jambi) which is close to the image of "Bank PNS" is determined to become a professional bank, especially in consumptive credit services. The purpose of this study was to analyze the effect of repositioning on customer loyalty, analyze the effect of repositioning on brand equity, analyze the effect of brand equity on customer loyalty and analyze the effect of repositioning on customer loyalty mediated by brand equity in consumer credit services of Bank Pembangunan Daerah Jambi. The method used in this research is descriptive method through a survey approach. The sample respondents is 100 customer that using the consumptive credit services on Bank Pembangunan Daerah Jambi. The research variables are Repositioning, Customer Loyalty and Brand Equity. Data analysis was carried out with two approaches, qualitative and quantitative, with Structural Equation Modeling (SEM). The result of this research is Repositioning results have a significant effect on Customer Loyalty, Repositioning has a significant effect on Brand Equity, Brand Equity has a significant effect on Customer Loyalty and Repositioning has an indirect effect on Customer Loyalty through Brand Equity. Keywords : Repositioning, Customer Loyalty, Brand Equity, Consumer Credit Services
PERAN CONTENT MARKETING DAN KUALITAS PRODUK DALAM MENDORONG MINAT KONSUMEN MEMBELI PRODUK ONLINE SHOP Amri, Adi Ihsan Syukri; Tan, Maulidia Imastary; Olimsar, Fredy; Situmorang, Anggina Nola
Jurnal Manajemen Terapan dan Keuangan Vol. 14 No. 04 (2025): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v14i04.41478

Abstract

Penelitian ini bertujuan untuk menganalisis apakah variabel content marketing dan kualitas produk baik secara parsial maupun secara simultan mempunyai pengaruh atau tidak terhadap variabel minat beli konsumen dalam membeli produk di online shop. Objek penelitian ini adalah konsumen yang berbelanja di online shop dan sampel dalam penelitian ini berjumlah 96 responden dengan menggunakan rumus cochran. Metode pengumpulan data dengan menggunakan kuesioner yang disebar secara acak kepada konsumen yang pernah berbelanja di online shop melalui google forms. Metode analisis data yang digunakan adalah analisis regresi berganda, analisis koefisien determinasi, uji asumsi klasik, uji-F dan Uji-t. Hasil dari penelitian ini adalah bahwa baik secara simultan maupun secara parsial variabel content marketing dan kualitas produk mempunyai pengaruh terhadap variabel minat beli konsumen.
Pendampingan Penerapan Inovasi Layanan Paket Open Trip untuk Meningkatkan Minat Wisatawan pada PT. Romi Tour and Travel : Pengabdian Amri, Adi Ihsan Syukri; Hamdiah, Hamdiah; Sari, Novita; Utami, Febby Nanda; Alissa, Evalina; Ramadani, Nanda Ayu
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.4728

Abstract

This community service activity aims to assist PT. Romi Tour and Travel in implementing innovative open trip service packages to increase tourist interest. The open trip concept combines participants from various backgrounds in a single travel package with predetermined schedules and destinations, offering more affordable prices and a unique social experience. The company’s main challenge is the low public interest in open trip packages compared to the more popular regular packages. The methods used in this program include preparation and needs analysis through observation, interviews, and document review, designing service innovations, and providing assistance in implementing promotional strategies through social media and partner networks. The results show an improvement in the company’s understanding of how to package open trip services more attractively and develop targeted promotional strategies. With consistent implementation, the open trip service is expected to become one of PT. Romi Tour and Travel’s flagship products in attracting public interest.
PENERAPAN STRATEGI PAKET OPEN TRIP DAN KUALITAS PELAYANAN JASA DALAM MEMPENGARUHI KEPUTUSAN PEMBELIAN KONSUMEN PT. ROMI TOUR AND TRAVEL SEBAGAI AGEN BIRO PERJALANAN WISATA Amri, Adi Ihsan Syukri; Hamdiah, Hamdiah; Utami, Febby Nanda; Beatrice, Aulia; Auliah, Syahrani Rabi
Manajerial dan Bisnis Tanjungpinang Vol. 8 No. 2 (2025): Jurnal Manajerial dan Bisnis Tanjung Pinang vol 8 no 2 2025
Publisher : STIE PEMBANGUNAN TANJUNGPINANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/manajerial.v8i2.2539

Abstract

This study aims to analyze whether the variables of open trip strategy and service quality, both partially and simultaneously, have an influence on the consumer purchase decision variable at PT Romi Tour and Travel as a travel agency. The object of this research is consumers who have used the services of PT Romi Tour and Travel as a travel agency, with a total sample of 96 respondents determined using the Cochran formula. The data were collected through questionnaires randomly distributed to consumers who used the services of PT Romi Tour and Travel as a travel agency via Google Forms. The data analysis methods used in this study include multiple regression analysis, coefficient of determination analysis, classical assumption tests, F-test, and t-test. The results of the study indicate that both simultaneously and partially, the variables of open trip package strategy and service quality have an influence on the consumer purchase decision variable.
Co-Authors Alissa, Evalina Amri Amir Ananta Putri, Sashi Auliah, Syahrani Rabi Beatrice, Aulia Dean Amri, Ary Enggraini Fitri, Luky Favian , Alvin Febby Nanda Utami Fithriani Aira, Dian Mala Fredy Olimsar Hamdiah Hamdiah Hamdiah Hilman Yusra LUBIS, PAULINA Novita Sari Rama Dhonal Ramadani, Nanda Ayu Ridhwan Ridhwan, Ridhwan Situmorang, Anggina Nola Tan, Maulidia Imastary Utami, Febby Nanda Widya Sari Wendry