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All Journal JURNAL MANAJEMEN AGRIBISNIS AGRIMOR EDUFORTECH Jurnal Pertanian Agros Agriprimatech NUCLEUS: Jurnal Sains dan Teknologi Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat Agroteksos Agribusiness Journal JAS (Journal of Animal Science) Jurnal Umum Pengabdian Masyarakat (JUPEMAS)
Kune, Simon Juan
Program Studi Agribisnis Fakultas Pertanian, Universitas Timor, Nusa Tenggara Timur, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Immunology & microbiology Languange, Linguistic, Communication & Media Library & Information Science Materials Science & Nanotechnology Nursing Physics Public Health Social Sciences Veterinary

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Journal : agribusiness journal

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AGROINDUSTRY DEVELOPMENT STRATEGY IN KEFAMENANU CITY (CASE STUDY ON SULARSO CRIPS BUSINESS) Adriana Banunaek; Umbu Joka; Simon Juan Kune
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (283.788 KB) | DOI: 10.31327/aj.v5i2.1773

Abstract

The research on chips business aims to determine the strategy for developing chips (banana and cassava) business in Kefamenanu City. Data analysis method used in this research is descriptive qualitative analysis method, income analysis, SWOT analysis. The sample is the owner of his own business, namely Uncle Sularso. The results showed that the coordinates of 0.16 ; 0.66 were in quadrant I, meaning that the chips (banana and cassava) business was very good to be developed by taking advantage of opportunities and strengths to minimize threats and weaknesses. Through the SWOT matrix obtained 7 strategies in the chips business (bananas and sweet potatoes) that need to be applied in the business, namely improving product quality, increasing production, innovating products, increasing capital, recruiting workers and conducting business licensing in order to obtain business capital and can increase business for develop.
Co-Authors A Wahib Muhaimin Adeline Norawati Hutapea Adeline Norawati Hutapea Adeline Norawati Hutapea Adriana Banunaek Adriana Banunaek Adrianus Seran Kolik Alfridus Hane Ani Arsianti Nakamnanu Anunut, Jefrianto Babulu, Natalia Lily Badj, Maria Florida BUDI SETIAWAN Farnesi, Sarliani Febronius Nana Fransiskus Yulius Dhewa Kadju Hutapea, Adeline Norawati Kapitan, Origenes Boy Kristina Kolo Leto, Grasela Ona Mau Marselina Lama Marsianus Falo Matilde Hoar Nahak Melkisedik Bukifan Nalle, Mardit N Natalia D. Seran Nubatonis, Agustinus Oktovianus Tabenu Oktovianus Tani'i Petrus Yanssen Moensaku Rofinus A. Suri Serafina Laka Neonbota Sila, Maria Yenitriana Simamora, Ture Sipayung, Boanerges Putra Stefanus C.M. Djoka Taena, Emanuel Tati Taena, Werenfidus Tlali, Valentina Inda Umbu Joka Werenfridus Taena Wolfhardus Vinansius Feka Yohanes Pebrian Vianney Mambur Yohanes Ricardus Seran