Bangkit Sanjaya
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Ethno-Eco-Design for ‘Literapreneurship’ in Screen Printing in Semarang Eko Sugiarto; Kemal Budi Mulyono; Bangkit Sanjaya; Muh Fakhrihun Naam; Retnoningrum Hidayah; Arif Fiyanto
Catharsis Vol. 14 No. 1 (2025): June 2025
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/catharsis.v14i1.26421

Abstract

This study explores the concept of Ethno-Eco-Design as a strategic approach to empower literapreneur start-ups in the screen printing and apparel industry in Semarang. Based on preliminary surveys and related studies, these start-ups face two major challenges in 21st-century entrepreneurship: low ecological awareness in their production and business practices, and limited market segmentation, particularly in reaching millennial consumers. Using a participatory action research method, this study examines how the integration of local cultural elements (ethno-design) with environmentally friendly design practices (eco-design) can enhance the sustainability and market relevance of these start-ups. As a result, a design framework was developed that not only supports green entrepreneurship (ecopreneurship) but also expands the literacy and creative capacity of young business actors in a competitive and environmentally conscious market.
THE CULTURE OF COMMUNITY DRAWING AS A SOURCE OF IDEAS IN DIGITAL ILLUSTRATION WORKS Ali Mukhlas; Bangkit Sanjaya
Eduarts: Jurnal Pendidikan Seni Vol. 14 No. 4 (2025): Eduarts: Jurnal Pendidikan Seni (Special Issue)
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/eduarts.v14i4.32740

Abstract

The Rerajahan culture in traditional Islamic society is part of a spiritual practice that contains visual symbols with powerful religious, medicinal, and cultural meanings. The creation of this work aims to explore and re-visualize the symbolic richness of the Rajah tradition as a source of ideas for digital illustration works that are able to re-represent these spiritual and cultural values in the context of contemporary art. The methods used include literature studies on Islamic medical books, interviews with Rajah practitioners, and creative exploration through stylistic and symbolic approaches in the creation process. Bitmap-based digital drawing techniques with an emphasis on lines, pointillist, and black and white are used to strengthen the spiritual and emotional nuances of the visualized symbols. The results of the creation are three two-dimensional digital illustration works. This work demonstrates that digital illustration is not only effective as a medium for visual expression, but also as a space for spiritual education and cultural preservation. The creation of this work contributes to reviving traditional symbols into the realm of modern art that is more open, contextual, and relevant for today's generation, while bridging religious teachings and contemporary visual narratives.