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All Journal Jurnal Ilmiah Ekonomi dan Manajemen JURNAL RUMPUN MANAJEMEN DAN EKONOMI
Ahmad Al Fauzan
Unknown Affiliation
Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Mathematics Social Sciences Other

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Perilaku Konsumtif Mahasiswa Di Era Digital Pada Penggunaan E-Wallet Dan E-Commerce Nikita Lailan Hasibuan; Yoga Prawira Rukmana; Ananda Dzikri Pratama Hasibuan; Ahmad Al Fauzan; Siti Suaibah Nst
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 6 (2025): Juni
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i6.5232

Abstract

Perkembangan teknologi digital telah membawa perubahan signifikan dalam perilaku konsumsi masyarakat, khususnya di kalangan mahasiswa.Kemudahan akses, fitur pembayaran instan, serta berbagai promosi dari platform e-wallet dan e-commerce mendorong mahasiswa untuk lebih aktif melakukan transaksi digital.Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh penggunaan e-wallet dan e-commerce terhadap perilaku konsumtif mahasiswa di era digital.Metode yang digunakan adalah kualitatif dengan pendekatan kuesioner tertutup yang disebarkan kepada mahasiswa dari berbagai angkatan.Hasil penelitian menunjukkan bahwa mayoritas mahasiswa merasa lebih mudah dan nyaman menggunakan transaksi digital dibandingkan uang tunai.Selain itu, promo dan diskon terbukti sangat mempengaruhi keputusan berbelanja dan menyebabkan peningkatan pengeluaran yang bersifat impulsif. Temuan ini menegaskan perlunya edukasi tentang literasi keuangan digital agar mahasiswa dapat mengelola keuangan secara bijak dan tidak terjebak dalam gaya hidup konsumtif.
Implementasi Kaidah Fiqhiyyah Kulliyah dalam Penyelesaian Masalah Hukum Ekonomi Syariah di Era Digital Ahmad Al Fauzan; Danar Moreno; Gilang Ramadhan; Abdul Rahman Sofyan
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 3 No. 1 (2026): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v3i1.8651

Abstract

The rapid shift toward digitalization has introduced new financial products and transactional models that require a more adaptive and integrated approach to Islamic legal reasoning. This study analyzes the role of al qawāid al fiqhiyyah al kulliyyah in addressing contemporary legal challenges within the digital economy and develops a methodological framework for assessing the Sharia compliance of emerging digital practices. Using a qualitative library based method, the research engages classical and modern legal sources by combining substantive contract analysis, application of core legal maxims, and maqāṣid al sharīʿah evaluation. Several case domains are examined, including e commerce arrangements, Islamic P2P financing structures, cryptocurrency usage, and blockchain based smart contracts, to identify potential issues related to gharar, ḍarar, and misalignment with Sharia objectives. The findings show that the five universal legal maxims offer a strong and adaptable foundation for managing uncertainty, promoting transactional fairness, and safeguarding consumer interests in digital environments. The study also proposes a five stage methodological model designed to guide Sharia supervisory boards, regulators, and industry practitioners in developing policies, operational standards, and compliance mechanisms suited to Islamic digital financial services.
Peran Customer Relationship Management dalam Pengembangan Layanan Pelanggan di Industri E-Commerce: Studi Kasus Shopee Indonesia Ahmad Al Fauzan; Egi Gufanda; Muhammad Nur Fahmi; Yoga Prawira Rukmana; Nurbaiti Nurbaiti
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 3 No. 1 (2026): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v3i1.8652

Abstract

This study aims to analyze the role of Customer Relationship Management (CRM) in developing customer service in the e‑commerce platform, specifically Shopee Indonesia. The research employs a descriptive qualitative method with data collected through in‑depth interviews with four active Shopee sellers from various regions, including Medan. The findings indicate that the implementation of CRM such as personalized communication, quick responses, customer incentives, and utilization of customer data significantly enhances customer satisfaction and loyalty. Shopee’s facilities and support, including Seller Centre Analytics, chat templates, and seller training, facilitate effective CRM implementation. The main challenges faced by sellers include high message volumes, limited digital literacy, and technical constraints, which can be addressed through adaptive strategies such as customer segmentation, chat templates, and admin team management. This study concludes that CRM is not merely a technical tool but a strategic approach for building long-term customer relationships, enhancing store reputation, and achieving business success in e-commerce.
Co-Authors Abdul Rahman Sofyan Ananda Dzikri Pratama Hasibuan Danar Moreno Egi Gufanda Gilang Ramadhan Muhammad Nur Fahmi Nikita Lailan Hasibuan Nurbaiti Nurbaiti Siti Suaibah Nst Yoga Prawira Rukmana