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All Journal Jurnal Ekonomika Manajemen Dan Bisnis Jurnal Pengabdian Masyarakat Bangsa
Rajagukguk, Katarina Rani
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Pengaruh Literasi Keuangan, Digital Payment, Media Sosial Terhadap Perilaku Konsumtif Mahasiswa Universitas Palangka Raya Oktami Nabella Tanjung; Nurwati, Solikah; Rajagukguk, Katarina Rani; Br Bangun, Nia Adelina
Jurnal Ekonomi Manajemen dan Bisnis (JEMB) Vol. 4 No. 1 (2025): Januari - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jemb.v4i1.2931

Abstract

The increasing trend of consumptive behavior among university students in the digital era has become a critical concern requiring comprehensive analysis. The core issue of this study lies in the high level of student consumption behavior that is disproportionate to their financial literacy, further intensified by the ease of digital payments and the influence of social media. This research aims to analyze the effects of financial literacy, digital payment, and social media on the consumptive behavior of students at Universitas Palangka Raya. A quantitative research approach was employed, involving the distribution of Likert-scale questionnaires to 202 students selected through non-probability sampling. The data were processed using multiple linear regression with SPSS version 25, including validity and reliability testing, classical assumption testing (normality, linearity, multicollinearity, heteroscedasticity, and autocorrelation), as well as t-tests and F-tests. The findings reveal that digital payment and social media have a positive and significant impact on consumptive behavior, with social media emerging as the most influential factor. Conversely, financial literacy has a negative but statistically insignificant effect. The regression model explains 37.6% of the variation in students’ consumptive behavior, with the remaining 62.4% influenced by external factors not included in the model. These results underscore the importance of practical financial education, increased awareness of digital financial tools, and critical engagement with social media to mitigate excessive consumption tendencies among students in today’s digital consumption culture.
Peningkatan Minat Literasi Siswa pada Era Perkembangan Zaman di Sekolah Dasar Danau Sadar Silaban, Pangeran O. J; Jalianery, Joanita; Setiawan, Rendy; Rofiah, Siti; Yudesman, Fatriani Margareta; Nego, Abed; Cloudya, Cindy; Melinda, Melinda; Kristiana, Kristiana; Nabella, Putri Rama; Rajagukguk, Katarina Rani; Alfian, Ridho; Syahputra, Daniel; Simanjorang, Rican; Peronika, Agustina
Jurnal Pengabdian Masyarakat Bangsa Vol. 3 No. 7 (2025): September
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmba.v3i7.2979

Abstract

Pelaksanaan Kuliah Kerja Nyata (KKN) merupakan bentuk pengabdian mahasiswa kepada masyarakat dalam upaya menanggulangi berbagai permasalahan, termasuk dalam bidang pendidikan. Di Desa Danau Sadar, Provinsi Kalimantan Tengah, program KKN difokuskan pada isu rendahnya minat literasi di kalangan anak-anak dan masyarakat. Meskipun desa ini telah memiliki fasilitas pendidikan seperti perpustakaan desa dan sekolah dasar, tantangan dalam meningkatkan literasi masih signifikan. Salah satu penyebab utama adalah pengaruh media elektronik, seperti handphone, yang mendorong anak-anak lebih aktif di media sosial dibandingkan kegiatan membaca, menulis, dan menyimak. Untuk mengatasi hal tersebut, mahasiswa Universitas Palangka Raya mengembangkan 13 program kerja berbasis literasi yang dilaksanakan melalui kerja sama dengan Perpustakaan Nasional, Perpustakaan Desa, dan lembaga sekolah. Program ini bertujuan meningkatkan kemampuan literasi dasar serta membentuk kebiasaan membaca yang lebih baik di masyarakat Desa Danau Sadar.
Co-Authors Abed Nego, Abed Alfian, Ridho Br Bangun, Nia Adelina Cloudya, Cindy Joanita Jalianery Kristiana kristiana Melinda Melinda Nabella, Putri Rama Nurwati, Solikah Oktami Nabella Tanjung Peronika, Agustina Rendy Setiawan Silaban, Pangeran O. J Simanjorang, Rican Siti Rofiah, Siti Syahputra, Daniel Yudesman, Fatriani Margareta