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All Journal Distribusi Welfare: Jurnal Pengabdian Masyarakat
Anam, Rizqy Khairul
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Industrial & Manufacturing Engineering Social Sciences Other

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INTEGRATION OF MAQASHID SYARIAH VALUES IN RISK BASED DECISION MAKING: A CASE STUDY OF CV. UTAMA MAJU BERSAMA Anam, Rizqy Khairul; Rifai, Fuad Yanuar Ahmad; Purwanto, Purwanto
Distribusi - Journal of Management and Business Vol. 13 No. 2 (2025): Distribusi, September 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/distribusi.v13i2.653

Abstract

This study aims to analyze how Maqashid Syariah values are integrated into risk-based decision making in a construction services company, using the case of CV. Utama Maju Bersama. The company faces technical risks such as well-drilling failures, occupational safety hazards, and clients’ financial challenges. The research uses a descriptive qualitative method, collecting data through in-depth interviews with the director and manager, as well as company documentation.The results show that although the management does not formally recognize the term Maqashid Syariah, its principles are substantially implemented in decision making. The value of hifz al-nafs is reflected in the use of PPE and workplace safety procedures; hifz al-maal in clear work contracts, interest-free installment payment schemes, and an internal cooperative; hifz ad-din in worship reminders and flexible prayer times; and hifz an-nasl in prioritizing the recruitment of married workers and providing social assistance. In addition, risk decisions are made through mutual consultation (musyawarah) with clients to achieve fair agreements, avoid gharar (uncertainty), and maintain customer satisfaction. These findings demonstrate that integrating Maqashid Syariah values can serve as an ethical and strategic approach to risk management in construction service companies, supporting business sustainability, social justice, and shared prosperity.
Peningkatan Personal Branding Direktur CV. Utama Maju Bersama melalui Pembuatan Kartu Nama Digital Anam, Rizqy Khairul; Maufur, Miqdam; Rohmat, Ali; Fitriyani, Yeny; Pudail, M.; Hidayat, Trian; Rahmaan, Dimas Anjanii; Risydiyani, Wilda; Jannah, Vina Roudhotul; Febriyanti, Aprillyana; Ula, Himmatul; Aini, Siti Nur
Welfare : Jurnal Pengabdian Masyarakat Vol. 3 No. 3 (2025): Welfare : September 2025
Publisher : Fakultas Ekonomi dan Bisnis Islam, IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/welfare.v3i3.2546

Abstract

The rapid development of digital technology requires entrepreneurs to build a professional self-image that supports business sustainability. One effective strategy is digital-based personal branding. This article aims to enhance the personal branding of the director of CV. Utama Maju Bersama through the development of a digital business card using the Asset-Based Community Development (ABCD) approach. The community engagement was conducted participatorily through several stages: asset mapping, digital card design, training implementation, and evaluation of media effectiveness. The results indicate that the partner’s director was able to utilize the digital business card to strengthen personal identity in business interactions, particularly through social media, email, and communication applications. The digital business card is considered a simple, practical, and low-cost yet high-impact promotional tool that significantly improves professional impressions and business competitiveness. The ABCD approach proved relevant as it leverages existing partner assets and develops them into a sustainable personal branding strategy. This program not only enhances digital literacy but also increases business partners’ trust in the professionalism of entrepreneurs.
Co-Authors Febriyanti, Aprillyana Fitriyani, Yeny Hidayat, Trian Jannah, Vina Roudhotul Maufur, Miqdam Pudail, M. Purwanto Purwanto Rahmaan, Dimas Anjanii Rifai, Fuad Yanuar Ahmad Risydiyani, Wilda Rohmat, Ali Siti Nur Aini, Siti Nur Ula, Himmatul