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Journal : Journal of International Conference Proceedings

The Effect of Product Quality and Price on Purchase Decisions of Mask for Anticipating Covid 19 In the City of Medan Muhammad Fahmi; Agung Permana
Journal of International Conference Proceedings (JICP) Vol 4, No 2 (2021): Vol 4, No 2 (2021): Proceedings of the 10th International Conference of Project
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v4i2.1318

Abstract

This review intends to dissect and decide the effect of item quality on buying choices, break down and decide the relationship of cost to buying choices and investigate and decide the impact of item quality and cost on buying choices for covers to expect Coronavirus. 19 in the city of Medan. The populace in this review chosen 7 individuals in each sub-region from 23 sub-areas in the city of Medan or a sum of 161 individuals utilizing quantity testing. The information investigation strategy utilized Various Direct Relapse, Traditional Supposition Test, t-test and F-test, and the Coefficient of Assurance. To some extent, buying choices are fundamentally impacted side-effect quality and cost. In the interim, at the same time, item quality and cost, together essentially affect the choice to buy veils, which are planned to expect Coronavirus in the city of Medan. Veil makers are approached to give great quality covers at reasonable costs, with the goal that individuals of Medan have the buying ability to devour covers notwithstanding Coronavirus. With reasonable costs, individuals will develop a culture of utilizing covers to keep away from infections and make sound living propensities in the new typical.
The Influence of Leadership and Work Discipline Towards Employee Performance at PT. Kereta Api Indonesia (Persero) Divisi Regional I Sumatera Utara Muhammad Fahmi; Fenny Sanika
Journal of International Conference Proceedings (JICP) Vol 2, No 3 (2019): Proceedings of the 5th International Conference of Project Management (ICPM) Yog
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v2i3.658

Abstract

The purpose of this research is to find out the siginificant influence of leadership and work discipline against the employee performance in PT KeretaApi Indonesia, (Persero) Divisi Regional I Sumatera Utara. Research methods the research done is associative, where variables are measured by Likert scale. Method of data collection is done with the list of questions, interviews, documentation study and observation. . The population in this research is all of the employeeson the PT Kereta Api Indonesia Divisi Regional I Sumatera Utara totalling87 people.Data processing using the software SPSS version 20, with descriptive analysis and multiple regression analysis of hypothesistesting. The results showed that, partially, there are significant relationship between leadership and work discipline toward employee performance. And simultaneously, there are significant relationship between leadership and work discipline as the dependent variables and employee performance as independent variable.
The Effect of Advertising and Physical Evidence on Consumer Decisions in Using the Trans Metro Deli Bus in Medan City Muhammad Fahmi; Liya Depriana
Journal of International Conference Proceedings (JICP) Vol 5, No 2 (2022): BEFIC Conference Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v5i2.1696

Abstract

The purpose of this study was to determine and analyze the effect of advertising and physical evidence on consumer decisions in using the Trans Metro Deli Bus in Medan City. The research method used in this research is using quantitative methods. The population in this study were the consumers of the Trans Metro Deli Bus in Medan City, while the research sample was 100 consumers who were selected by accidental sampling along the 5 routes traversed by the Deli Bus. The data collection technique in this study used the Questionnaire (Questionnaire) technique. The data analysis technique in this study uses Multiple Linear Regression, Classical Assumption Test, t-test and F-test, and the Coefficient of Determination. Management of data in this study using the SPSS 21 software program. Partially it is known that advertising has a significant influence on consumer decisions. Partially it is known that Physical Evidence has a significant influence on Consumer Decisions. Meanwhile, it is simultaneously known that advertising and physical evidence have a significant influence on consumer decisions to use the Trans Metro Deli Bus in Medan City.Keywords: Advertising, Physical Evidence, Consumer Decision