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Structural Models of Customer Loyalty on Star Hotel in Medan, Indonesia Dedek Kurniawan Gultom; Nadia Ika Purnama; Muhammad Arif
Jurnal Bisnis dan Manajemen Vol 8, No 2 (2021): Jurnal Bisnis dan Manajemen Volume 8 Nomor 2 Tahun 2021
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v8i2.5862

Abstract

This study aims to analyze directly and indirectly the service quality and hotel image on consumer satisfaction and customer loyalty. The location of this study is in several star hotels in Medan such as Graha Serela, Santika Premier Dyandra, Polonia, Grand Swiss-Bell, JW Marriot, Garuda Plaza, and Grand Aston City Hall Hotel. Populations in this study are guests who staying at a Starred Hotel in Medan in 2019, while the sample is determined as many as 215 consumers (hotel guests). Data answering techniques used are interviews, questionnaires and documentation studies. The data analysis method used in this study is Structural Equation Modelling (SEM). The results of research show directly, the quality of service provided to Consumer Satisfaction, Service Quality affect on Customer Loyalty, Hotel Image against Consumer Satisfaction, Hotel Image affect Customer Loyalty and Consumer Satisfaction against Customer Loyalty. Directly, the service quality and hotel image of customer loyalty through customer satisfaction.
Pengaruh Current Ratio, Debt To Equity Ratio, Total Asset Turnover terhadap Return on Assets pada Perusahaan Sub Sektor Kosmetik dan Barang Keperluan Rumah Tangga yang Terdaftar di Bursa Efek Indonesia Dedek Kurniawan Gultom; Mukhritazia Manurung; Roni Parlindungan Sipahutar
Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Vol 4, No 1 (2020): April 2020
Publisher : Center for Research and Community Service (LPPM) University of Abulyatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (477.515 KB) | DOI: 10.30601/humaniora.v4i1.419

Abstract

This study aims to determine the effect of Current Ratio, Debt to Equity Ratio, Simultaneous Total Asset Turnover on Return on Assets. The research approach used in this study is an associative approach. The population in this study is the cosmetics and household goods sub-sector companies listed on the Indonesia Stock Exchange for the period 2012-2017, amounting to 6 companies. The sampling technique in this study was determined by purposive sampling, so for the withdrawal of samples in this study there were 5 companies in the cosmetic and household goods sub-sector. Data analysis techniques in this study used multiple regression analysis. The results of this study indicate that the Current ratio has no significant effect on Return On Assets. Debt to Equity Ratio has a significant effect on Return On Assets. Total Asset Turnover has no significant effect on Return On Assets. Simultaneously the effect of Current Ratio, Debt to Equity Ratio, Total Asset Turnover simultaneously is a significant influence on Return on Assets
PENGARUH LIKUIDITAS DAN STRUKTUR MODAL TERHADAP PROFITABILITAS PADA PERUSAHAAN PLASTIK DAN KEMASAN YANG TERDAFTAR DI BURSA EFEK INDONESIA Dedek Kurniawan Gultom
Ekonomikawan: Jurnal Ilmu Ekonomi dan Studi Pembangunan Vol 14, No 2 (2014): Jurnal Ilmu Ekonomi dan Studi Pembangunan
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (129.235 KB) | DOI: 10.30596/ekonomikawan.v14i2.212

Abstract

The objective of the research was to analyze the influence of Liquidity and Capital Structure on Profitability Plastics and Packaging Company in the period of 2006-2011 in IDX either partial or simultant. Analysis technique used is multiple linear regression analysis, t test, F test and the coefficient of determination. Processing of the data in this study using the program SPSS 16.0 for Windows software. Based on the results of this study concluded that the Liquidity and Capital Structure variables simultaneously have a significant impact on profitability. While partially is liquidity has a significant influence on the profitability and capital structure has no significant effect on the profitability.
Model Elektronik Word of Mouth: Citra Destinasi, Kepuasan dan Loyalitas Wisatawan Muhammad Ras Muis; Dedek Kurniawan Gultom; Jufrizen Jufrizen; Muhammad Elfi Azhar
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 21, No 1 (2020): April - September
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1501.343 KB) | DOI: 10.30596/jimb.v21i1.3694

Abstract

This study aims to analyze the effect of e-WOM on destination image, tourist satisfaction, and tourist loyalty. Analyze the influence of destination image on tourist satisfaction and loyalty, and analyze the effect of satisfaction on tourist loyalty. This research approach is an associative approach. The location of this study was conducted in the tourist destination of the Lake Toba Region in North Sumatra. The population in this study is domestic tourists. This population was chosen, because theoretically and empirically it has various characteristics that are appropriate to the topic and purpose of the study. While the sample size is 145 tourists. Data collection techniques are a list of questions and interviews. The analytical method used in this study is the Structural Equation Model with data processing using the Lisrel 8.0 computer program. The results showed that E-WOM affected Destination Image, Tourist Satisfaction, and Tourist Loyalty, Destination Image influenced Tourist Satisfaction and Tourist Loyalty and Tourist Satisfaction influenced Tourist Loyalty.
Pengaruh Bauran Pemasaran Jasa Dan Kualitas Pelayanan Terhadap Kepuasan Mahasiswa Program Studi Manajemen Fakultas Ekonomi Universitas Muhammadiyah Sumatera Utara Dedek Kurniawan Gultom; Paham Ginting; Beby KF Sembiring
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 14, No 01 (2014): General Management
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (101.246 KB) | DOI: 10.30596/jimb.v14i01.113

Abstract

 The objective of the research was to find out and to analyze to what extent the influence of service marketing mix and service quality on students’ satisfaction in Management Study Program, Faculty of Economics, UMSU. The type of the research was an explanatory study. The result of the research showed that service marketing mix which consisted of product, location, process, people, physical evidence, and service quality which consisted of direct evidence, reliability, response, security, and empathy simultaneously had positive influence on students’ satisfaction, while the cost for education had negative influence.
Peran Mediasi Brand Satisfaction Pada Pengaruh Self Congruity Terhadap Brand Loyalty Dedek Kurniawan Gultom; Muhammad Arif; Muhammad Elfi Azhar; Mukmin Mukmin
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 22, No 1 (2021): April - September
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/jimb.v22i1.5633

Abstract

This study aims to produce a Brand Loyalty Improvement Model Based on Brand Satisfaction and Self Congruity of Iphone Users in Medan City. The population in this study were iPhone users in Medan City. The sampling technique was non-probability sampling, while the sample was set at 125 people. Data collection techniques used were interviews (Interview) and a list of questions (Questionaire). The data analysis method used in this research is the Structural Equation Model method. The results showed that Actual Self affects Brand Satisfaction, Actual Self affects Brand Loyalty, Ideal Self affects Brand Satisfaction, Ideal Self affects Brand Loyalty, Brand Satisfaction affects Brand Loyalty. Brand Satisfaction can positively mediate the influence of Actual Self on Brand Loyalty and Brand Satisfaction can positively mediate the influence of Ideal Self on Brand Loyalty.
Citra Destinasi dan Pengalaman Destinasi Terhadap Loyalitas: Peran Mediasi Kepuasan Wisatawan Muhammad Fahmi; Dedek Kurniawan Gultom; Qahfi Romula Siregar; Raihanah Daulay
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 23, No 1 (2022): April - September
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/jimb.v23i1.9852

Abstract

Purpose The purpose of this research is to formulate a measurement model of Emotional Exhaustion for non-permanent lecturers with SEM-PLS at Private Islamic Higher Education (PTAIS) in North Sumatra.Methodology The research population is all non-permanent lecturers of Private Islamic Higher Education (PTAIS) in North Sumatra. To determine the sample size, Maximum Likelihood estimation is used in the Structural Equation Model (SEM). Therefore, based on the need for researchers to use data analysis techniques using the Structural Equation Model and also because later the maximum likelihood estimation technique will be used which requires a sample size of 100-200 samples, the researcher will take a sample of 100-200 non-permanent lecturers. The analytical method used is SEM-PLS analysis.Findings The results showed that there was a significant effect of Role Conflict on Emotional Exhaustion. There is a significant effect of Self Efficacy on Emotional Exhaustion. There is a significant influence of Leadership on Emotional Exhaustion. There is a significant effect of Emotional Exhaustion on Job Satisfaction. There is a significant effect of Role Conflict on Job Satisfaction. There is a significant effect of Self Efficacy on Job Satisfaction. There is a significant influence of Leadership on Job Satisfaction. There is no significant effect of Leadership on Job Satisfaction through Emotional Exhaustion. There is no significant effect of Role Conflict on Job Satisfaction through Emotional Exhaustion. And there can be no significant effect of Self efficacy on Job Satisfaction through Emotional ExhaustionOriginality/Novelty The research model uses five (5) variables and applies the concept of mediation, where each relationship in the research model is analyzed by SEM-PLS.Implications This study has shown that Emotional Exhaustion does not have a mediating effect on the influence of leadership, self-efficacy and role conflict on job satisfaction. Starting from the results of this study, the recommendation for further research is to try to analyze or use the Emotional Exhaustion variable as an independent variable, not as a mediating variable.
PENGARUH BUDAYA ORGANISASI PERUSAHAAN DAN MOTIVASI TERHADAP KINERJA KARYAWAN PADA PT. PERUSAHAAN GAS NEGARA (PERSERO) Tbk MEDAN Dedek Kurniawan Gultom
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 14, No 2 (2014): MANAJEMEN & BISNIS
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (187.133 KB) | DOI: 10.30596/jimb.v14i2.194

Abstract

 The objective of the research was to determine the effect of Organizational Culture and Performance on Motivation work in PT. Perusahaan Gas Negara (Persero) Tbk Medan. The population in this study were all permanent employees in the PT. Perusahaan Gas Negara in the Public Service, Finance, and Human Resources. Data were obtained by questionnaire from 100 respondents, using sampling techniques and in test valitidity and reliability. Data analysis techniques used classical assumption, Multiple Regression, T test, F test and determination.The results show that the Organizational Culture and Motivation significant or positive effect on Performance of partial employees and simultaneously significantly influence employee performance variables, and motivation variables have the most impact.
Pembinaan dan Pendampingan Internet Marketing Guna Peningkatan Daya Saing pada Usaha Mikro Handycraft di Kota Medan Dedek Kurniawan Gultom; Delyana Rahmawany Pulungan; Salman Farisi
Jurnal Pemberdayaan Masyarakat Vol 4 No 1 (2019): Mei
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.619 KB) | DOI: 10.21067/jpm.v4i1.2700

Abstract

The implementation of the Community Partnership Program (PKM) aims to provide guidance and assistance to partners of micro handicraft entrepreneurs in implementing and implementing internet marketing as a means of business promotion to improve competitiveness and be able to manage business management that has an impact on expanding market aspects. This PKM program is held in 12 (twelve) months. The stages in implementing this PKM begin with Preparation, Direct Practice, Self-training, Implementation, Evaluation, and Development. The approach method used is the Learning Needs Based Method, Learning Goals and Objective, and Participant Center. The results achieved at this PKM are that Partners already have an Online Shop Website, scientific publications in community service journals, Publications on mass media / online, increased understanding, and business management skills and internet marketing, increased competitiveness, increased science, and technology in society and improved governance community value in the form of peace.
PENGARUH DEBT TO EQUITY RATIO TERHADAP PRICE TO BOOK VALUE DENGAN RETURN ON EQUITY SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN SUB SEKTOR OTOMOTIF DAN KOMPONEN YANG TERDAFTAR DI BEI PERIODE 2016-2020 Dedek Kurniawan Gultom; Maqhfirah Tarti
Prosiding Seminar Nasional USM Vol 3, No 1 (2022): SEMNAS MULTIDISIPLIN ILMU
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan penelitian ini untuk mengetahui pengaruh debt to equity ratio terhadap price to book value. Untuk mengetahui pengaruh debt to equity ratio terhadap return on equity. Untuk mengetahui pengaruh return on equity terhadap price to book value dan untuk mengathui pengaruh debt to equity ratio terhadap price to book value dengan return on equity sebagai variabel intervening. Metode penelitian ini menggunakan metode kuantitif dengan pendekatan assosiatif. Tempat penelitian ini dilakukan pada perusahaan Sub Sektor Otomotif dan Komponen yang terdaftar di Bursa Efek Indonesia. Populasi dalam penelitian ini adalah 13 perusahaan dan yang dapat dijadikan sampel sebanyak 12 perusahaan. Teknik pengumpulan data penelitian ini menggunakan teknik dokumentasi dengan cara mengumpulkan data laporan keuangan yang dipublikasikan oleh Bursa Efek Indonesia. Teknik analisis data yang digunakan dalam penelitian ini yaitu partial least square (PLS). Hasil penelitian ini menunjukkan bahwa tidak ada pengaruh debt to equity ratio terhadap price to book value. Adanya pengaruh debt to equity ratio terhadap return on equity. Tidak ada pengaruh return on equity terhadap price to book value. Tidak ada pengaruh debt to equity ratio terhadap price to book value melalui variabel retur on equity sebagai variabel intervening pada perusahaan Sub Sektor Otomotif Dan Komponen Yang Terdaftar di Bursa Efek Indonesia peride 2016-2020.  Kata Kunci: Debt to Equity Ratio, Price to Book Value, Return On Equity