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All Journal Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Jurnal Ekonomi, Akuntasi dan Manajemen Indonesia(JEAMI) Widya Cipta : Jurnal Sekretari dan Manajemen
Amri Amri
ISB Atma Luhur
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Pentahelix Strategy, Innovation Capacity, and MSME Competitive Strength in West Bangka Regency Erwin Erwin; Amri Amri; Yulianti Yulianti; Burham Isnanto
Jurnal Ekonomi, Akuntasi dan manajemen Indonesia (JEAMI) Vol. 4 No. 02 (2026): Jurnal Ekonomi, Akuntasi dan Manajemen Indonesia (JEAMI) 2026
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Fewer than 18% of the more than 2,500 micro, small, and medium enterprises (MSMEs) registered in West Bangka Regency sustain competitiveness in national markets, a condition attributed primarily to limited technology adaptation and constrained innovation capability. This study examines the influence of Government Role (X1), Business Role (X2), and Media Role (X3) within the Pentahelix strategy on MSME Competitive Strength (Y) through the mediation of Innovation Capacity (M). Using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0, data were collected from 345 MSME respondents in West Bangka Regency during January through March 2024. All seven hypotheses were supported. The highest path coefficient was observed on the Business Role to Innovation Capacity path (β = 0.507, t = 4.310, p < 0.001). Innovation Capacity partially mediated both the Business Role (indirect effect = 0.050, VAF = 38.5%) and Media Role (indirect effect = 0.039, VAF = 34.2%) relationships with Competitive Strength. Government Role produced a stronger direct effect on Competitive Strength (β = 0.218) than on Innovation Capacity (β = 0.082). This study contributes a more focused mediation model than prior Pentahelix research by retaining only three empirically supported stakeholder elements as simultaneous predictors of Innovation Capacity, producing a parsimonious and policy-relevant model for the archipelago MSME context.
Budi Pekerti Luhur Corporate Ethics: An Indigenous Indonesian Framework for Building Sustainable Corporate Seno Hadi Saputro; Selamet Riyadi; Amri Amri
Widya Cipta: Jurnal Sekretari dan Manajemen Vol. 10 No. 1 (2026): March
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/widyacipta.v10i1.11011

Abstract

This study develops and empirically validates the Budi Pekerti Luhur Corporate Ethics (BPLCE) framework as an indigenous Indonesian ethical model for building sustainable corporate culture in Bangka Belitung Province. Drawing from traditional Javanese moral philosophy, BPLCE comprises five dimensions: Integrity, Responsibility, Justice, Care, and Wisdom. Using structural equation modeling with survey data from 650 employees across multiple industries, we examine how BPLCE influences sustainable corporate culture directly and through three mediating mechanisms: organizational ethical climate, ethical leadership, and employee moral development. Results demonstrate that BPLCE significantly predicts sustainable corporate culture (β = 0.426, p < 0.001), explaining 69.7% of variance (R² = 0.697). The total indirect effect (β = 0.563) exceeds the direct effect, indicating substantial partial mediation (VAF = 56.9%). Organizational ethical climate shows the strongest mediation (β = 0.207), followed by ethical leadership (β = 0.194) and employee moral development (β = 0.162). Contextual factors significantly moderate these relationships. Industry sector exerts the strongest moderating effect (Δχ² = 18.742, p = 0.001), with mining demonstrating the highest impact (β = 0.512). Organizational size also moderates significantly (Δχ² = 7.926, p = 0.019), as larger organizations show stronger effects (β = 0.465). Regulatory environment positively moderates the relationship (β = 0.142, p = 0.002). Comparative analysis reveals BPLCE's superior explanatory power over Western virtue ethics (ΔR² = 0.083) and conventional CSR models (ΔR² = 0.099), confirming its cultural resonance and practical effectiveness for addressing sustainability challenges in emerging economies.
Innovation and Digitalization: Driving Forces for Corporate Competitiveness and Longevity Amri Amri; Burham Isnanto; Seno Hadi Saputro; Ferry Bakti
Widya Cipta: Jurnal Sekretari dan Manajemen Vol. 9 No. 1 (2025): March
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/widyacipta.v9i1.12124

Abstract

In the face of rapid technological advancements and market shifts, companies must adapt and enhance their competitiveness to ensure long-term survival. Prior studies have not extensively investigated models that elucidate the correlation between innovation, digital transformation, productivity, and employment in relation to a company's competitiveness and longevity, particularly in developing countries. This study explores the impact of innovation, digital transformation, productivity, and employment on organizational competitiveness and their influence on corporate longevity and sustainability in the Bangka Belitung Islands, Indonesia. Employing survey methods and analyzing data using double regression, simple regression, smartPls, and SPSS, the study surveyed 120 respondents from various industrial sectors. The results reveal that innovation, productivity, and jobs significantly and positively impact companies' competitiveness, while digital transformation has a lesser effect. Additionally, the study found that a company's competitiveness positively and significantly influences its existence and survival. The research significantly contributes to understanding the factors affecting competitiveness and long-term viability in the digital economy, highlighting the crucial role of innovation, productivity, and job quality in enhancing competitive advantage. The findings provide a basis for strategic decision-making at the company level and the development of public policies that foster business growth and resilience within the Belitung Framework.
PELATIHAN DAN PENDAMPINGAN PEMASARAN DIGITAL MELALUI E-COMMERCE UNTUK MENINGKATKAN JANGKAUAN PASAR PRODUK KULINER Burham Isnanto; Amri Amri; Erwin Erwin; R Ferry Bakti Atmaja
Jurnal Pengabdian Masyarakat: Pemberdayaan, Inovasi dan Perubahan Vol 6, No 4 (2026): JPM: Pemberdayaan, Inovasi dan Perubahan
Publisher : Penerbit Widina, Widina Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59818/jpm.v6i4.2952

Abstract

Low marketplace adoption among MSMEs remains a major obstacle to expanding market reach, particularly for culinary businesses in Pangkalpinang. This community service program aimed to improve the digital marketing capacity of culinary MSMEs through e-commerce training and mentoring. The program employed a needs assessment, training sessions, hands-on practice, and mentoring conducted over five sessions within four days involving 15 purposively selected participants. Program effectiveness was evaluated using pre- and post-tests, a Likert-scale satisfaction questionnaire, and successful marketplace account creation. The results indicated that the average knowledge score increased from 46.67 to 77.33 (N-Gain 59.0%; Wilcoxon test p = 0.001), the average satisfaction score reached 4.37 out of 5.00, and 86.7% of participants successfully created an active marketplace store account. The program proved effective in improving MSMEs' digital marketing competencies and offers a replicable model for sustainable mentoring to expand the market reach of culinary products.  ABSTRAKRendahnya adopsi marketplace oleh UMKM masih menjadi kendala dalam memperluas jangkauan pemasaran, khususnya bagi pelaku usaha kuliner di Pangkalpinang. Kegiatan pengabdian kepada masyarakat ini bertujuan meningkatkan kapasitas pemasaran digital pelaku UMKM kuliner melalui pelatihan dan pendampingan penggunaan e-commerce. Metode yang digunakan meliputi observasi kebutuhan, pelatihan, praktik langsung, dan pendampingan selama lima sesi dalam empat hari dengan peserta sebanyak 15 pelaku UMKM yang dipilih secara purposive. Evaluasi dilakukan menggunakan pre-post test, kuesioner kepuasan skala Likert, serta pengukuran keberhasilan pembuatan akun marketplace. Hasil menunjukkan rata-rata skor pengetahuan meningkat dari 46,67 menjadi 77,33 (N-Gain 59,0%; uji Wilcoxon p=0,001), tingkat kepuasan peserta mencapai 4,37 dari 5,00, dan 86,7% peserta berhasil membuat akun toko aktif pada marketplace. Program ini terbukti efektif meningkatkan kompetensi pemasaran digital UMKM dan dapat menjadi model pendampingan berkelanjutan untuk memperluas akses pasar produk kuliner.
Co-Authors Burham Isnanto Erwin Erwin Ferry Bakti R Ferry Bakti Atmaja Selamet Riyadi Seno Hadi Saputro Seno Hadi Saputro Yulianti Yulianti