Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi dan Bisnis Indonesia Jurnal Imiah Pengabdian Pada Masyarakat (JIPM)
Laeli, Risqia Thufhil
Unknown Affiliation
Religion Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Transformasi Umkm Era Digital: Pelatihan Pemasaran Digital Umkm Lokal Desa Danger Kecamatan Masbagik Khalik, Abdul; Ariansidi, Mohamad; ., Candra; Laeli, Risqia Thufhil; Caryadi, Agung Gunawan; ., Rindiani; Gozali, Moh.
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 3 (2026): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The community service activity aims to enhance the capabilities of Micro, Small, and Medium Enterprises (MSMEs) in Danger Village, Masbagik District, in utilizing digital marketing strategies to improve their competitiveness amid the evolving digital era. However, the low level of digital literacy and the limited ability of MSME actors to leverage online marketing platforms have constrained local products from reaching wider markets. Therefore, this program provides comprehensive digital marketing training, including an introduction to digital marketing, the use of social media, marketing content creation, and product branding implementation. This initiative is intended to equip MSME actors with practical skills to develop more effective marketing strategies. The implementation method involves interactive lectures, demonstrations, and hands-on practice to ensure optimal learning outcomes. The results of the activity indicate an improvement in participants’ understanding of digital marketing concepts, their ability to create promotional content, and increased confidence in utilizing digital media for product promotion. Furthermore, the training also fosters the development of a digital-based MSME ecosystem in Danger Village as a foundation for strengthening the local economy. This activity is expected to serve as a starting point for supporting the sustainability of digital transformation among MSMEs and to encourage stronger collaboration between village authorities, business actors, and educational institutions in promoting community-based economic development at the village level.
EVENT STUDY: RESPOND OF RETURN STOCK ON INDONESIAN PRESIDENTIAL ELECTION IN 2024 STUDY CASE IN LQ-45 INDEX Dewi, Dita Dismalasari; Laeli, Risqia Thufhil; Fitriani, Nurida
Jurnal Ekonomi dan Bisnis Indonesia Vol 10 No 2 (2025): JURNAL EKONOMI DAN BISNIS INDONESIA
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37673/jebi.v10i2.7136

Abstract

Elections are a significant political occurrence that has a profound impact on a nation's economy. The capital market, as an economic instrument, is inherently influenced by both economic and non-economic environmental factors. The objective of this study was to examine the response of the Indonesian capital market to market anomaly events, specifically focusing on the 2024 Presidential Election. The stock market's reaction is assessed by the comparison of abnormal return and predicted return. The study focuses on the population of companies whose shares are listed in the LQ-45 index. This study employs the event study methodology. The data indicated that investors responded favorably over the four days preceding and following the Presidential Election on February 12, 2024. These characteristics suggest the presence of investor optimism over the scheduled date of the elections, which is February 12, 2024. There was a rise in the average amount of stock trading both before and after the presidential elections on February 12, 2024. Keywords: Reaction Capital Markets, Event Study, Abnormal Return, Expected Return, 2024 Presidential Election.
Co-Authors ., Candra ., Rindiani Abdul Khalik Ariansidi, Mohamad Caryadi, Agung Gunawan Dewi, Dita Dismalasari Fitriani, Nurida Gozali, Moh.