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All Journal International Journal of Evaluation and Research in Education (IJERE) Jurnal Pengabdian Kepada Masyarakat Indonesia
Tubagus Achmad Darodjat
Rajamangala University of Technology Krungthep
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Education Engineering Public Health Social Sciences

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Dari Ladang ke Layar Kaca: Pemberdayaan Technopreneurship pada UMKM Erawadee dan Bee Farm Thailand Menuju Industri Digital Mahmud Mahmud; Aulia Nurul Hidayah; Ariati Anomsari; Febrianur Ibnu Fitroh Sukono Putra; Tubagus Achmad Darodjat
Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Vol. 5 No. 1 (2025): April : Jurnal Pengabdian Kepada Masyarakat Indonesia (JPKMI)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkmi.v5i1.7386

Abstract

Transformasi digital telah membuka peluang besar bagi pelaku usaha mikro, kecil, dan menengah (UMKM) untuk memperluas jangkauan pasar dan meningkatkan efisiensi operasional melalui technopreneurship. Kegiatan pengabdian ini bertujuan untuk memberdayakan UMKM agrobisnis Erawadee dan Bee Farm di Thailand agar mampu beradaptasi dan berkembang dalam ekosistem digital. Pendekatan yang digunakan melibatkan pelatihan intensif mengenai pemanfaatan teknologi digital dalam kewirausahaan, termasuk penguatan pola pikir kewirausahaan digital, identifikasi peluang berbasis data, strategi pemasaran digital, serta optimalisasi platform daring sebagai kanal distribusi. Meskipun prinsip dasar kewirausahaan tetap relevan, kewirausahaan digital menuntut pelaku usaha untuk terhubung secara aktif dengan masyarakat digital serta mampu mengelola dan mengombinasikan berbagai sumber daya digital seperti data terbuka, konten daring, layanan cloud, dan kontribusi komunitas. Hasil kegiatan menunjukkan bahwa pelatihan technopreneurship secara signifikan meningkatkan pemahaman dan kesiapan digital para pelaku UMKM, serta membuka potensi kolaborasi lintas platform yang lebih luas. Dengan demikian, kegiatan ini menjadi langkah strategis dalam meminimalisir hambatan kewirausahaan sekaligus mendorong UMKM menuju industri digital yang lebih adaptif dan kompetitif.
Enhancing higher education quality through strategic human resource planning: evidence from international colleges Tubagus Achmad Darodjat; Supot Rattanapun
International Journal of Evaluation and Research in Education (IJERE) Vol 15, No 4: August 2026
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijere.v15i4.38651

Abstract

This research attempts to improve the quality of education at International College, Rajamangala University of Technology (IC-RMUT), applying qualitative research methods that describe human resources planning (HRP). Interviews, observations, and document review were used to collect data from 27 purposively selected informants at nine RMUT universities- administrators, lecturers, and support staff members of International Colleges. Data collection was conducted through interviews, observation, and review of documentation. The analysis technique uses a qualitative data analysis model with the broadest stages of data collection, analysis, and conclusions. Results of the research relate to preparing HRP and adhering to the vision and mission of the IC-RMUT. Then reviewing and reformulating periodically according to student developments and factors that can influence HRP in its implementation. The paper examines obstacles faced in implementing HRP such as the large number of changes in leadership and lecturers. It also looks at the inconsistent application of the human resources management (HRM) concept and how it affects one target and another activity and ultimately HRP activities become undirected.
Co-Authors Ariati Anomsari Aulia Nurul Hidayah Febrianur Ibnu Fitroh Sukono Putra Mahmud Mahmud Supot Rattanapun