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All Journal Dedikasi: Jurnal Pengabdian Kepada Masyarakat Jurnal Manajerial dan Bisnis Tanjungpinang
Beatrice, Aulia
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Religion Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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PENERAPAN STRATEGI PAKET OPEN TRIP DAN KUALITAS PELAYANAN JASA DALAM MEMPENGARUHI KEPUTUSAN PEMBELIAN KONSUMEN PT. ROMI TOUR AND TRAVEL SEBAGAI AGEN BIRO PERJALANAN WISATA Amri, Adi Ihsan Syukri; Hamdiah, Hamdiah; Utami, Febby Nanda; Beatrice, Aulia; Auliah, Syahrani Rabi
Manajerial dan Bisnis Tanjungpinang Vol. 8 No. 2 (2025): Jurnal Manajerial dan Bisnis Tanjung Pinang vol 8 no 2 2025
Publisher : STIE PEMBANGUNAN TANJUNGPINANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/manajerial.v8i2.2539

Abstract

This study aims to analyze whether the variables of open trip strategy and service quality, both partially and simultaneously, have an influence on the consumer purchase decision variable at PT Romi Tour and Travel as a travel agency. The object of this research is consumers who have used the services of PT Romi Tour and Travel as a travel agency, with a total sample of 96 respondents determined using the Cochran formula. The data were collected through questionnaires randomly distributed to consumers who used the services of PT Romi Tour and Travel as a travel agency via Google Forms. The data analysis methods used in this study include multiple regression analysis, coefficient of determination analysis, classical assumption tests, F-test, and t-test. The results of the study indicate that both simultaneously and partially, the variables of open trip package strategy and service quality have an influence on the consumer purchase decision variable.
DIGITALISASI SISTEM LAPORAN DAN KINERJA KEUANGAN BERBASIS PROGRAM EXCEL BAGI USAHA MAHASISWA UNIVERSITAS JAMBI Malinda S.B, Istiqomah; Agus Syarif; Ahmad Nur Budi Utama; Erwita Dewi; Aulia Beatrice Brilliant
Bestari: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2025)
Publisher : Sekolah Tinggi Keguruan dan Ilmu Pendidikan (STKIP) Melawi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46368/dpkm.v5i2.3000

Abstract

Community Service aims to enhance students' abilities in utilizing financial reports digitally, preparing reports, and managing financial performance using Excel. Financial reports are essential tools for assessing businesses’ condition and financial performance, including those run by students. Unfortunately, financial reporting is often overlooked, leading to conflicts within business teams. The fundamental reasons why student entrepreneurs fail to create financial reports include a limited understanding of bookkeeping, time constraints, and a lack of discipline. The community service methods include lectures, training, mentoring, and practical exercises. The results of the activities indicate an improvement in student entrepreneurs' ability to use financial reports digitally and manage financial performance based on Excel, as well as an increase in enthusiasm among student entrepreneurs to apply these skills in their businesses. Keywords: student entrepreneurship, financial reports, performance, digitalization
Co-Authors Agus Syarif Ahmad Nur Budi Utama Auliah, Syahrani Rabi Erwita Dewi Hamdiah Hamdiah Malinda S.B, Istiqomah Syukri Amri, Adi Ihsan Utami, Febby Nanda