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All Journal Jurnal Ilmu Pemerintahan Suara Khatulistiwa Calathu: Jurnal Ilmu Komunikasi
Cintya Ratnaduhita
Universitas Airlangga
Languange, Linguistic, Communication & Media Social Sciences

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Dinamika Permasalahan Masyarakat Perbatasan Indonesia – Timor Leste: Menyikapi Lintas Batas Negara Cintya Ratnaduhita; Lina Puryanti; Sarkawi B. Husain
Jurnal Ilmu Pemerintahan Suara Khatulistiwa Vol 10 No 1 (2025): Kolaborasi Pemerintahan
Publisher : Institut Pemerintahan Dalam Negeri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33701/jipsk.v10i1.5268

Abstract

The border area between Indonesia and Timor Leste in East Nusa Tenggara exhibits complex social, economic, and cultural dynamics that rely heavily on cross-border activities facilitated by the Border Pass (PLB) and Border Crossing Identification Card (KILB). The COVID-19 pandemic temporarily halted these activities, disrupting trade, social relations, and the economic well-being of border communities. This study aims to examine the role of PLB and KILB in the lives of people living along the Indonesia–Timor Leste border. The research adopts a qualitative approach using a literature review method presented descriptively. The findings indicate that the restriction of cross-border mobility led to limited access in maintaining family ties, practicing cultural traditions, and engaging in economic activities. Communities experienced a sense of loss in their daily social interactions. Within the framework of cultural constructivism, social interactions and legal frameworks shape a culture that influences identity and cross-border relationships. Therefore, restoring mobility and the functions of PLB/KILB is essential for post-pandemic cultural reconstruction and for strengthening the social ties and identity of border communities.
Representasi Perempuan dalam Iklan Sunsilk Hijab Anti Ketombe: Analisis Wacana Kritis Sara Mills Cintya Ratnaduhita; Diah Ariani Arimbi; Nunuk Endah Srimulyani
Calathu: Jurnal Ilmu Komunikasi Vol. 7 No. 2 (2025): Calathu: Jurnal Ilmu Komunikasi
Publisher : School of Communication Science and Media Business

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/calathu.v7i2.5815

Abstract

This study aims to reveal the representation of women in the Sunsilk Hijab Anti-Dandruff advertisement using a descriptive qualitative approach and Sara Mills’ critical discourse analysis theory. The focus of this research includes the position of the subject, object, and reader within the advertisement discourse, as well as how language and visuals construct the image of women. The research data consists of a video advertisement for Sunsilk Hijab Anti-Dandruff obtained from the official YouTube channel of Sunsilk Indonesia. Data collection techniques were carried out through observation, which involved watching, recording, and identifying relevant visual and verbal elements. Data analysis uses Sara Mills’ theory by examining the relationship between text and image to uncover the embedded ideological meanings. The findings show that the advertisement represents hijab-wearing women as active subjects who remain dynamic despite experiencing dandruff problems. Sunsilk is positioned as a solution that respects their identity and provides comfort. The reader is positioned as an individual seeking practical solutions to dandruff issues, particularly for hijab-wearing women. In conclusion, the advertisement not only offers a product but also constructs a discourse on the roles and identities of hijab-wearing women in public spaces, while building the image of modern women who remain active, clean, and confident.
Co-Authors Diah Ariani Arimbi Lina Puryanti Nunuk Endah Srimulyani Sarkawi B Husain