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All Journal Kopula: Jurnal Bahasa, Sastra, dan Pendidikan Jejak digital: Jurnal Ilmiah Multidisiplin
Nazwa Annisa
Universitas Negeri Medan
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Algoritma Dan Viralitas Dalam Era Post-Truth: Tenggelamnya Narasi Permintaan Maaf Knetz Di Tengah Konflik Knetz Vs SEAblings Nazwa Annisa; Nency Siagian; Ezra Dwi Astuti Saragih; Mory Nadya Ompusunggu; Ika Ramadhani; Mara Untung
Kopula: Jurnal Bahasa, Sastra, dan Pendidikan Vol. 8 No. 1 (2026): Maret
Publisher : Program Studi Magister Pendidikan Bahasa Indonesia FKIP Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/kopula.v8i1.9834

Abstract

Penelitian ini mengkaji bagaimana algoritma media sosial dan viralitas mempengaruhi konflik digital pada era post-truth, khususnya dalam perselisihan antara komunitas Knetz dan SEAblings di media sosial. Penelitian ini menggunakan pendekatan kualitatif dengan pengumpulan data melalui studi pustaka serta pengamatan terhadap unggahan dan interaksi pengguna pada platform X. Hasil penelitian menunjukkan bahwa algoritma media sosial cenderung memprioritaskan konten yang menghasilkan interaksi tinggi, seperti komentar, likes, dan shares. Akibatnya, konten yang bersifat kontroversial dan memicu emosi terkait konflik tersebut menyebar lebih cepat dan mendominasi linimasa pengguna, sementara unggahan yang berisi klarifikasi atau permintaan maaf justru mendapatkan visibilitas dan interaksi yang lebih rendah. Kondisi ini menunjukkan bahwa pada era post-truth, opini publik di media sosial sering kali lebih dipengaruhi oleh reaksi emosional dan logika viralitas dibandingkan fakta objektif, sehingga narasi konflik lebih mudah diperkuat sementara upaya rekonsiliasi menjadi kurang terlihat dalam ruang diskursus publik digital
Menguak "Kebutaan Mitigasi" di Pantai Serambi Deli:Analisis Ekolinguistik dan Etnosains Terhadap Kepunahan Istilah Lokal Penanda Alam Nazwa Annisa; Adira Cahya; Putri Wahyuni Sitohang; Agnes Falensia Lumban Gaol; Nurita Rahmani; M. Oky Ferdian Gafari
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 2 No. 4 (2026): JUNI-JULI
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/m81tgb70

Abstract

Rapid coastal environmental changes have placed local communities vulnerable to various ecological risks. This study aims to explore the environmental risk perceptions of coastal communities in the Serambi Deli Coast area through the lens of ethnoscience and language analysis with an ecolinguistic approach. The method used was qualitative-ethnographic, including participant observation and in-depth interviews with community leaders selected purposively based on their knowledge and experience of the coastal environment. The study found three main findings. First, there is a phenomenon of Ecological Language Loss in the general coastal community, where local vocabulary for interpreting natural signs has disappeared due to cultural shifts and modernization. Second, this ecological knowledge is not completely extinct, but rather stored exclusively in the linguistic system of the Orang Laut community, which is highly dependent on the sea but isolated from the wider coastal community. Third, a survey of the younger generation revealed a very high level of ignorance of local terms for natural markers, indicating a Disruption of Intergenerational Knowledge Transmission, resulting in the younger generation experiencing "mitigation blindness" that potentially increases their vulnerability to disasters. This study concludes that local community languages ​​are living archives of ecological risk knowledge that is now on the verge of extinction. These findings underscore the urgency of documenting and revitalizing indigenous knowledge as an integral part of participatory and contextual disaster mitigation policies.
Co-Authors Adira Cahya Agnes Falensia Lumban Gaol Ezra Dwi Astuti Saragih Ika Ramadhani M. Oky Ferdian Gafari Mara Untung Mory Nadya Ompusunggu Nency Siagian Nurita Rahmani Putri Wahyuni Sitohang