<![CDATA[This journal examines the application of Islamic business ethics in selling crispy bread with the aim of analyzing the concept and its implementation. This research involves a case study on the business of selling sharia-based crispy bread. The results of the study show that the application of the principles of Islamic business ethics, such as honesty, integrity, and a balance between material and spiritual aspects, has a positive impact on the operations and finances of the business. Discussion of the research findings includes evaluating the successful implementation of Islamic business ethics, the challenges faced, and the long-term benefits of this implementation. This research contributes to Muslim entrepreneurs by providing an in-depth understanding of the importance of applying Islamic business ethics in selling crispy bread, as well as practical recommendations for achieving sustainable business success in the context of sharia.]]>
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