PEMBERDAYAAN UMKM ILHAM LAUNDRY MELALUI PENDAMPINGAN PROMOSI DIGITAL DAN PENGELOLAAN USAHA

Nora Listiana (Universitas Global Jakarta)
Nora Listiana (Universitas Global Jakarta)
Nur Fitri Dewi (Universitas Global Jakarta)
Sri Anawati (Universitas Global Jakarta)
Febria Anjara (Universitas Global Jakarta)
Aulia Choiri Windari (Universitas Global Jakarta)
Suci Ayu Sudari (Universitas Global Jakarta)
Alfi Maghfuriyah (Universitas Global Jakarta)
Yuni Pambreni (Universitas Global Jakarta)

PEMIMPIN - Pengabdian Masyarakat Ilmu Pendidikan
Vol. 6 No. 1 (2026): JURNAL PEMIMPIN - PENGABDIAN MASYARAKAT ILMU PENDIDIKAN - Edisi Januari 2026

This Community Service activity aims to analyze and assist the development of the Ilham Laundry MSME, located near the University of Indonesia. Methods used included direct observation, interviews with the business owner, and simple mentoring on promotion and business management. The results of the activity indicate that Ilham Laundry has been able to survive the competition and challenges of the pandemic through quality service and the use of digital technologies, such as WhatsApp Business and Google Maps. This Community Service activity contributes to improving the understanding of MSME business strategies and supporting the sustainability of laundry services in a more adaptive and competitive manner.