Indonesia Berdampak: Jurnal Pengabdian Kepada Masyarakat
Vol. 2 No. 1 (2026): 2026

Strategi Produksi Konten untuk Penguatan Branding Akun Instagram @themiracleofcom

Widiastuti, Ayu (Unknown)
Isnawijayani, Isnawijayani (Unknown)
Taqwa, Dwi Muhammad (Unknown)

Article Info

Publish Date
14 Jan 2026

Abstract

The Independent Project's implementation of the Strategic Content Iteration Program (SCIP) on the Instagram account @themiracleofcom aimed to design a content production strategy to strengthen the branding of the @themiracleofcom Instagram account. The results of the service demonstrated that the implementation of the SCIP program was highly effective in significantly improving account performance. This was demonstrated by the achievement of 2,210 new followers, exceeding the initial target of 442%. This success was driven by an adaptive and data-driven content strategy through the PDCA cycle.  

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Journal Info
Indonesia Berdampak: Jurnal Pengabdian Kepada Masyarakat
Website

Abbrev

ib

Publisher

Indo Publishing

Subject

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

Description

Jurnal Pengabdian kepada Masyarakat berisi hasil-hasil kegiatan pengabdian, pendampingan dan pemberdayaan masyarakat berupa penerapan berbagai bidang ilmu diantaranya pendidikan, ekonomi, agama, teknik, pertanian, sosial humaniora, komputer dan kesehatan yang ditulis dalam bahasa Indonesia maupun ...